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Last Close
Feb 06 04:00PM ET
26.72
Dollar change
+0.32
Percentage change
1.21
%
Index- P/E8.03 EPS (ttm)3.33 Insider Own0.72% Shs Outstand127.33M Perf Week-3.22%
Market Cap3.40B Forward P/E6.33 EPS next Y4.22 Insider Trans-0.46% Shs Float126.42M Perf Month-10.99%
Income455.36M PEG0.76 EPS next Q1.01 Inst Own96.37% Short Float8.01% Perf Quarter-16.03%
Sales5.19B P/S0.66 EPS this Y0.77% Inst Trans-1.56% Short Ratio6.02 Perf Half Y-25.28%
Book/sh26.95 P/B0.99 EPS next Y21.73% ROA3.79% Short Interest10.13M Perf Year-21.13%
Cash/sh13.55 P/C1.97 EPS next 5Y10.50% ROE14.20% 52W Range25.25 - 44.16 Perf YTD-11.32%
Dividend Est.0.69 (2.57%) P/FCF3.92 EPS past 5Y5.08% ROI5.97% 52W High-39.49% Beta1.51
Dividend TTM0.69 (2.58%) Quick Ratio1.19 Sales past 5Y1.07% Gross Margin33.29% 52W Low5.82% ATR (14)1.00
Dividend Ex-DateDec 10, 2024 Current Ratio1.40 EPS Y/Y TTM-31.78% Oper. Margin7.48% RSI (14)33.78 Volatility4.77% 3.23%
Employees6400 Debt/Eq2.20 Sales Y/Y TTM-11.13% Profit Margin8.78% Recom2.44 Target Price33.38
Option/ShortYes / Yes LT Debt/Eq1.41 EPS Q/Q-607.57% Payout20.06% Rel Volume2.13 Prev Close26.40
Sales Surprise-9.01% EPS Surprise-40.97% Sales Q/Q-34.71% EarningsFeb 05 BMO Avg Volume1.68M Price26.72
SMA20-4.68% SMA50-12.02% SMA200-21.35% Trades Volume3,585,267 Change1.21%
Date Action Analyst Rating Change Price Target Change
Jan-23-25Reiterated Citigroup Neutral $34 → $31
Jan-21-25Downgrade Morgan Stanley Overweight → Equal-Weight $40 → $33
Dec-31-24Reiterated Robert W. Baird Neutral $40 → $36
Oct-02-24Downgrade Robert W. Baird Outperform → Neutral $44 → $40
Apr-23-24Resumed Morgan Stanley Overweight $50
Jul-21-23Upgrade DA Davidson Neutral → Buy $38 → $47
Jul-13-23Reiterated UBS Neutral $49 → $40
Apr-19-23Initiated KeyBanc Capital Markets Sector Weight
Mar-21-23Upgrade Morgan Stanley Equal-Weight → Overweight $50
Mar-15-23Upgrade Jefferies Underperform → Hold $39
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Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Motorcycles & Related Products and Financial Services. The Motorcycles & Related Products segment manufactures, designs, and sells at wholesale on-road Harley-Davidson motorcycles as well as motorcycle parts, accessories, general merchandise, and related services. The Financial Services segment consists of financing and servicing wholesale inventory receivables and retail consumer loans, primarily for the purchase of Harley-Davidson motorcycles. The company was founded by William Sylvester Harley, Arthur Davidson, Walter C. Davidson, Sr. and William A. Davidson in 1903 and is headquartered in Milwaukee, WI.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
Sylvester MaryroseDirectorOct 30 '24Sale32.254,278137,96617,687Nov 01 04:38 PM
Sylvester MaryroseDirectorOct 30 '24Proposed Sale32.904,278140,746Oct 30 04:18 PM
Alstead TroyDirectorMay 17 '24Option Exercise0.004,412031,046May 21 09:16 PM
FARLEY JR JAMES DDirectorMay 17 '24Option Exercise0.004,412018,471May 21 09:15 PM
LINEBARGER NORMAN THOMASDirectorMay 17 '24Option Exercise0.004,412024,651May 21 09:15 PM
Golston Allan C.DirectorMay 17 '24Option Exercise0.002,20702,207May 21 09:15 PM
Sylvester MaryroseDirectorMay 17 '24Option Exercise0.004,412021,965May 21 09:15 PM
Root Jonathan RChief Financial OfficerFeb 09 '24Option Exercise0.002,492014,973Feb 12 12:55 PM
Koval GlenVP Motorcycle DevelopmentFeb 09 '24Option Exercise0.002,72906,168Feb 12 12:54 PM
Termaat ToriChief Human Resources OfficerFeb 09 '24Option Exercise0.002,19609,002Feb 12 12:53 PM
Krause Paul JVP, Chief Legal OfficerFeb 09 '24Option Exercise0.003,251019,561Feb 12 12:52 PM
Krishnan JagdishChief Digital OfficerFeb 09 '24Option Exercise0.003,997018,076Feb 12 12:50 PM
KORNETZKE MARK RChief Accounting OfficerFeb 09 '24Option Exercise0.002,35005,418Feb 12 12:49 PM
O'Sullivan Coyne Edel M.Chief Commercial OfficerFeb 09 '24Option Exercise0.003,343010,040Feb 12 12:48 PM
ZEITZ JOCHENPresident and CEOFeb 09 '24Option Exercise0.0051,0780635,128Feb 12 12:46 PM