CPOP Announces Plans to Enter Cryptocurrency Market

XIAMEN, China, July 18, 2025 /PRNewswire/ -- Pop Culture Group Co., Ltd. ("CPOP" or the "Company") (Nasdaq: CPOP), a leading company in Chinese cultural content industry, today announced its plan to enter the cryptocurrency sector, with specific initiatives planned to launch in July 2025. The move aims to integrate innovative cryptocurrency payment solutions into the Company's core business ecosystem.

Pop Culture will venture into the cryptocurrency realm primarily based on the following core value propositions:

1. Efficient Payment Ecosystem: The low transaction costs and rapid settlement characteristics of cryptocurrencies will enhance the efficiency of the Company's global ticketing and merchandise payment systems.
2. Scenario Integration Potential: The adaptability of cryptocurrency technology enables seamless integration across various Company operations, including offline events, digital collectibles, and artist fan economies.
3. Technological Innovation Advantage: The unique consensus mechanisms and scalable architecture of cryptocurrencies align with the Company's ongoing digital transformation, providing a foundation for long-term innovation and growth.

Mr. Huang, CEO of Pop Culture, stated: "The technological architecture and token-based economic model of cryptocurrencies demonstrate significant commercial application value. Their efficient on-chain transaction processing capabilities and compatibility with diverse consumer scenarios will be instrumental in building the next generation of cultural consumption infrastructure. This strategic move is not only an optimization of asset allocation but also an important foundation for shaping the future cultural technology ecosystem."

About CPOP (Pop Culture Group Co., Ltd):

Pop Culture Group Co., Ltd is a cultural industry operation enterprise focused on the industrialization of Chinese Pop Culture, incorporated in the Cayman Islands with its main operations located in China. The company offers a range of services including live performances, artist management, intellectual property rights, film and television production, MCN (Multi-Channel Network), and entertainment marketing. Originally focused on hip-hop culture, Pop Culture Group Co., Ltd has evolved into a diversified group specializing in Chinese Pop Culture. Its comprehensive business ecosystem spans both online and offline platforms, including: (1) live entertainment events (such as concerts, music festivals, street dance competitions, and other performances); (2) digital entertainment services; (3) artist management and agency services; and (4) investment in and production of film and television content featuring elements of Chinese Pop Culture.

Forward-Looking Statements

This press release contains, "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. CPOP's actual results may differ from their expectations, estimates and projections and consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as "expect," "estimate," "project," "budget," "forecast," "anticipate," "intend," "plan," "may," "will," "could," "should," "believes," "predicts," "potential," "might" and "continues," and similar expressions are intended to identify such forward-looking statements. These forward-looking statements include, but are not limited to, statements about: CPOP's goals and strategies; our ability to retain and increase the number of users, members, and expand its service offerings; CPOP's future business development, financial condition and results of operations; expected changes in CPOP's revenues, costs or expenditures; competition in the industry; relevant government policies and regulations relating to our industry; general economic and business conditions globally and in China; and assumptions underlying or related to any of the foregoing. CPOP cautions that the foregoing list of factors is not exclusive. CPOP cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. CPOP does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based, subject to applicable law. Additional information concerning these and other factors that may impact our expectations and projections can be found in CPOP's periodic filings with the SEC, including CPOP's Annual Report on Form 20-F for the fiscal year ended June 30, 2024. CPOP's SEC filings are available publicly on the SEC's website at www.sec.gov.

SOURCE Pop Culture Group Co., Ltd