Adobe (ADBE) Partners With Runway to Expand Firefly AI Video Tools

By Abdul Rahman | January 08, 2026, 10:09 AM

Adobe Inc. (NASDAQ:ADBE) is one of the must-buy AI stocks to invest in. On December 18, Adobe Inc. (NASDAQ:ADBE) announced a multi-year strategic partnership with Runway to enhance its AI offerings. As part of the deal, Adobe becomes Runway’s preferred API creativity partner. This arrangement grants Adobe customers exclusive early access to Runway’s newest video generation models outside of Runway’s own platform.

Adobe (ADBE) Partners With Runway to Expand Firefly AI Video Tools
Copyright: photogearch / 123RF Stock Photo

Adobe said that the partnership will launch with Runway’s newly released Gen-4.5 model, now available for a limited time exclusively in Adobe Firefly alongside Runway’s platform. Firefly is Adobe’s all-in-one generative AI studio. This model, according to Adobe, delivers improved motion quality, better adherence to text prompts, enhanced visual fidelity, realistic physics, and strong temporal consistency. As such, creators will be able to produce complex, multi-element scenes with expressive characters and controllable action.

The company detailed that creators using Adobe Firefly can generate video content from text prompts or references, then seamlessly transfer the outputs into Adobe Creative Cloud applications for further editing, refinement, and integration into professional projects. And as part of the partnership, the companies will collaborate directly with independent filmmakers, major studios, agencies, and enterprises to co-develop specialized AI video capabilities tailored for professional workflows. These new features will be available exclusively within Adobe applications, starting with Firefly, Adobe noted.

Meanwhile, on December 17, Citi’s Tyler Radke raised the price target on Adobe shares from $366 to $387 and maintained a Neutral rating. The adjustment came as Adobe’s Q4 showed clear upside in key metrics, but the company’s guidance for fiscal 2026 appeared mixed, according to the analyst.

Adobe Inc. (NASDAQ:ADBE) is a global leader in creative software and digital media solutions. The company’s Adobe Sensei platform powers AI-driven features across Creative Cloud, Document Cloud, and Experience Cloud. These tools enable automated image editing, content personalization, and intelligent document processing.

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READ NEXT: 11 Best NYSE Stocks Under $5 to Buy and 11 Best Healthcare AI Stocks to Buy Now.

Disclosure: None. This article is originally published at Insider Monkey.

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