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Citizens Analyst Report Says Sprinklr (CXM) Could Be a Future Acquisition Target

By Miko Ilas | January 29, 2026, 10:45 AM

Sprinklr Inc. (NYSE:CXM) is one of the Best Tech Stocks Under $10 to Buy, at least based on a bullish analysis report from Citizens. The analyst, who maintained Sprinklr’s Market Outperform rating and $17 price target on January 14, claimed that the company offers an “attractive opportunity for capital appreciation” as its transition phase involves AI investments and enhancements to the contact center offering, among others. Citizens is also bullish on Sprinklr Inc. (NYSE:CXM) CEO John Read’s structured three-phase plan, which hinges on execution as an avenue to an acquisition exit, similar to what happened in the executive’s previous stint at the helm of Vonage.

cloud computing
Photo by Hazel Z on Unsplash

Citizens added that Sprinklr, whose AI-driven offerings target a total addressable market worth more than $80 billion, could also be an attractive target for larger vendors to acquire. Some potential buyers for the company include Microsoft, Salesforce, SAP, Oracle, and NICE Systems, according to the analyst. The analyst firm noted that since May 2025, private equity firm Hellman & Friedman has owned 69 million shares and controlled 45% of voting rights in the company.

Sprinklr Inc. (NYSE:CXM) provides enterprise cloud software products. It enables organizations to do marketing, advertising, research, care, sales, and engagement across modern channels, including social, messaging, chat, and text through its unified customer experience management software platform.

While we acknowledge the potential of CXM as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

READ NEXT: 14 Best Tech Stocks Under $10 to Buy and Goldman Sachs Semiconductor Stocks: Top 12 Picks.

Disclosure: None. This article is originally published at Insider Monkey.

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