Visa (V) Balances Innovation with Market Expectations

Visa Inc. (NYSE:V) is one of Goldman Sachs’s top growth stock picks. On February 10, Truist Securities analyst Matthew Coad cut the firm’s price target on Visa, Inc. (NYSE:V) to $372 from $374, while keeping a Buy rating on the stock. The target adjustment was part of a broader research update in which Truist revised its financial models across a group of payment companies following their most recent quarterly earnings releases.

In explaining the small reduction to the price target, Coad cited several factors that partially offset each other. On the positive side, Truist revised upward its assumptions for Visa’s “Other Revenue” category. This action, the firm said, was supported by elevated marketing services tied to Olympic-related activity, as well as a modestly more favorable foreign exchange outlook. On the other side, those positive revisions were outweighed by Truist’s higher-than-previously-expected operating expense projections for Visa. These pulled the net target slightly lower.

Independent of the analyst action, on February 5, Visa unveiled Visa & Main, a US-focused platform meant to help small businesses access funding, reach customers, and adopt modern tools.

Visa said the platform is structured around three pillars: Business Capital, Business Connect, and Business Essentials. The company framed the launch around common small-business pain points and said the goal is to “meet small business owners where they are,” including through local, community-based activations.

Visa Inc. (NYSE:V) operates a global payments network. It enables digital transactions across credit, debit, and prepaid cards, as well as mobile and online payment platforms.

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Disclosure: None. This article is originally published at Insider Monkey.