GameSquare Expands Partnership with Capcom to Support Global Launch of Resident Evil Requiem

FRISCO, Texas, Feb. 26, 2026 /PRNewswire/ -- GameSquare Holdings, Inc. ("GameSquare" or the "Company") (NASDAQ: GAME), a next-generation media, entertainment, technology, and digital-native platform company, today announced a new campaign partnership with Capcom to support the upcoming February 27, 2026 launch of Resident Evil™ Requiem, the newest title in the globally recognized Resident Evil™ franchise.

Since December, GameSquare has been executing an integrated, multi-phase promotional program across several of its business units, designed to build awareness, drive engagement, and activate fan communities ahead of launch. The campaign spans creator-led digital activations, seeding initiatives, and real-world fan experiences.

"Capcom continues to set the standard for blockbuster game launches, and we're proud to expand our partnership with a campaign designed to reach fans across digital, creator, and real-world channels," stated Justin Kenna, GameSquare's CEO. "Our integrated platform allows brands and publishers to activate audiences authentically and at scale, and this program showcases the cross-functional power of GameSquare's ecosystem."

This latest engagement represents GameSquare's deepening relationship with Capcom across its next-generation ecosystem and builds on a successful track record of collaboration between the companies across prior title launches. GameSquare's services include technology-enabled influencer discovery, talent sourcing, event production, and campaign performance analysis. 

Kenna added, "This campaign brings together creators, culture, and community in a coordinated framework. Timed to the launch of Resident Evil™ Requiem, multiple phases of activity have unfolded. The thrill has officially arrived, and we are excited to expand our collaboration. More to follow."

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About GameSquare Holdings, Inc.

GameSquare (NASDAQ: GAME) is a cutting-edge media, entertainment, and technology company transforming how brands and publishers connect with Gen Z, Gen Alpha, and Millennial audiences. With a platform that spans award-winning creative services, advanced analytics, and FaZe Esports, one of the most iconic gaming organizations, we operate one of the largest gaming media networks in North America. As a digital-native business, GameSquare provides brands with unparalleled access to world-class creators and talent, delivering authentic connections across gaming, esports, and youth culture. Complementing our operating strategy, GameSquare has developed an innovative treasury management program designed to generate yield and enhance capital efficiency, reinforcing our commitment to building a dynamic, high-performing media company at the intersection of culture, technology, and next-generation financial innovation.

To learn more, visit www.gamesquare.com.

About Capcom

Capcom is a leading worldwide developer, publisher and distributor of interactive entertainment for game consoles, PCs, handheld and wireless devices. Founded in 1983, the company has created hundreds of games, including groundbreaking franchises Resident Evil™, Monster Hunter™, Street Fighter™, Mega Man™, Devil May Cry™ and Ace Attorney™. Capcom maintains operations in the U.S., U.K., Germany, France, Hong Kong, Taiwan, Singapore and Tokyo, with corporate headquarters located in Osaka, Japan. More information about Capcom and its products can be found at www.capcom.com or news.capcomusa.com.

Forward-Looking Information

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SOURCE GameSquare