Why Cloudflare (NET) Stock Is Up Today

What Happened?

Shares of cloud security and performance company Cloudflare (NYSE:NET) jumped 4.5% in the afternoon session after software stocks rebounded as the market shook off growing uncertainty amid escalating tension in the Middle East. 

This previous sell-off, nicknamed the "SaaSpocalypse," was driven by investor fears that new artificial intelligence agents could disrupt and threaten the business models of enterprise software companies. The rally suggests investors are shifting from blind fear to a more nuanced view as they monitor the market for "AI Winners.".

The shares closed the day at $180.93, up 5.1% from previous close.

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What Is The Market Telling Us

Cloudflare’s shares are very volatile and have had 28 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 7 days ago when the stock dropped 8.9% on the news that the White House announced plans to raise global tariffs to 15%. 

The major stock indexes, including the S&P 500 and Nasdaq, also sank amid the uncertainty. The downturn came after President Trump announced the tariff increase in a post on Truth Social, stating the new rate would be effective immediately on countries that had been, in his words, "'ripping' the U.S. off for decades." The move sparked concern among trade partners, with Europe warning that such tariffs could put U.S. trade deals at risk. The market-wide slide reflected investor worries about the potential impact of these new global trade policies Additionally, investor concerns about disruption in the software industry from advancements in artificial intelligence (AI) continued to cause a sector-wide sell-off. The market started the week with a more cautious tone, reflecting this unease. The current wave of AI development was seen as having similar traits to previous tech cycles, marked by genuine innovation but also by exuberant expectations and sharp market reactions to new developments.

Cloudflare is down 8% since the beginning of the year, and at $180.43 per share, it is trading 28.8% below its 52-week high of $253.30 from October 2025. Investors who bought $1,000 worth of Cloudflare’s shares 5 years ago would now be looking at an investment worth $2,390.

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