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MISSION 1, MISSION 1 PRO, and MISSION 1 PRO Grip Edition — the World's Smallest, Lightest, and Most Rugged 8K and 4K Open Gate Cinema Cameras — Are Available Now; Ecosystem of Made-for-MISSION 1 Mounts and Accessories Also Available Now
SAN MATEO, Calif., May 28, 2026 /PRNewswire/ -- Today, GoPro, Inc. (NASDAQ: GPRO) announced that its new MISSION 1 Series cameras, mounts, and accessories are now available on retail shelves around the world and for purchase online at GoPro.com. Watch the cinematic MISSION 1 Series launch film on GoPro's YouTube channel, shot 100% on the new MISSION 1 Series cameras.
The MISSION 1 Series are the world's smallest, lightest, and most rugged 8K and 4K Open Gate cinema cameras. Featuring a new 50MP 1" sensor and GoPro's new, ultra-efficient GP3 processor, the MISSION 1 Series cameras deliver category-leading resolutions, frame rates, runtimes and thermal performance for mission-critical reliability in even the most demanding environments.
The following MISSION 1 Series cameras are available now at GoPro.com and at GoPro retailers around the world:
MISSION 1 PRO is $699.99 MSRP and $599.99 at GoPro.com for existing GoPro Subscribers.1 MISSION 1 PRO is available now at GoPro.com and at GoPro retailers around the world. A variety of activity-specific bundles are available exclusively on GoPro.com.
MISSION 1 PRO Grip Edition is $779.99 MSRP and $679.99 at GoPro.com for existing GoPro Subscribers.1 MISSION 1 PRO Grip Edition is available now at GoPro.com and at GoPro retailers around the world.
MISSION 1 is $599.99 MSRP and $499.99 at GoPro.com for existing GoPro Subscribers.1 MISSION 1 is available now at GoPro.com and at GoPro retailers around the world.
MISSION 1 Series Accessories — Available Now
A full suite of made-for-MISSION 1 Series mounts and accessories is also available now at GoPro.com and GoPro retailers globally:
Point-and-Shoot Grip is available now for $99.99 at GoPro.com and at GoPro retailers around the world.
Enduro 2 Battery is available now for $34.99 at GoPro.com and at GoPro retailers around the world.
Dual Battery Charger for Enduro 2 is available now for $79.99 at GoPro.com and at GoPro retailers around the world.
M-Series ND Filters are available now for $99.99 at GoPro.com and at GoPro retailers around the world.
Protective Housing for MISSION 1 PRO and MISSION 1 is available now for $59.99 at GoPro.com and at GoPro retailers around the world.
Light Mod 2 is available now for $59.99 at GoPro.com and at GoPro retailers around the world.
MISSION 1 PRO ($699.99), MISSION 1 PRO Grip Edition ($779.99), and MISSION 1 ($599.99) are available now at GoPro.com and from GoPro retailers around the world. GoPro Subscribers can purchase MISSION 1 PRO and MISSION 1 PRO Grip Edition for $599.99 and $679.99, respectively, and MISSION 1 for $499.99 at GoPro.com.
Activity-specific bundles are available exclusively on GoPro.com. MISSION 1 PRO ILS, MISSION 1 PRO Creator Edition, and MISSION 1 PRO Ultimate Creator Edition will be available beginning Q3 2026.
GoPro is partnering with PolarPro to deliver a series of lens diopters that will improve focus at closer distances. Sign up to be notified of availability at GoPro.com. Learn more about the MISSION 1 Series on GoPro's blog, The Current.
1 $100 off is available to yearly subscribers only upon subscription renewal.
2 In Endurance Mode.
3 GoPro recommends using a 27 watt or higher USB-C adapter featuring PPS for optimal charging performance.
4 Measured in Level 3 Brightness Mode. Battery life may vary based on usage and other external conditions.
About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world capture and share itself in immersive and exciting ways.
Connect with GoPro on Instagram, YouTube, TikTok, Facebook, X, LinkedIn, and GoPro's blog, The Current. Members of the press can access official logos and imagery on our press portal. For more information, visit GoPro.com.
GoPro, HERO, MAX, MISSION and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries. Other trademarks are the property of their respective owners.
Note on Forward-looking Statements
This press release may contain projections or other forward-looking statements within the meaning Section 27A of the Private Securities Litigation Reform Act. Words such as "anticipate," "believe," "estimate," "expect," "intend," "should," "will," "plan" and variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Forward-looking statements in this press release may include, but are not limited to, statements related to the Company's MISSION 1 Series product launch, global retail availability, product performance and specifications, pricing and subscriber pricing, promotional offers, accessory ecosystem rollout and availability timing, and third-party partnership developments.
These forward-looking statements are based on the Company's current expectations and inherently involve significant risks and uncertainties. The Company's actual results and the timing of events could differ materially from those anticipated in such forward-looking statements as a result of these risks and uncertainties, which include, without limitation, risks related to product launch timing and execution, supply chain and manufacturing disruptions, consumer demand and market acceptance, competition, the ability to manage product introductions, transitions, and pricing, and the ability to successfully enter and compete in professional and premium camera segments. A further description of the risks and uncertainties relating to the business of the Company is contained in the Company's Annual Report on Form 10-K for the year ended December 31, 2025, filed with the Securities and Exchange Commission (the "SEC") on March 12, 2026, and as updated in filings with the SEC including the Quarterly Report on Form 10-Q for the quarter ended March 31, 2026. These forward-looking statements speak only as of the date hereof or as of the date otherwise stated herein. The Company undertakes no duty or obligation to update any forward-looking statements contained herein as a result of new information, future events or changes in its expectations.
SOURCE GoPro, Inc.

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