Elf Beauty (NYSE:ELF) shares moved higher after Canaccord’s sales tracker showed the cosmetics company continued to grow faster than the broader beauty category during the two weeks ended September 20.
Dollar sales for E.l.f. Cosmetics increased 11.6% year on year during the period, supported by a 17.0% increase in unit sales.
The growth came despite a 5.5% decline in average unit retail prices. E.l.f. Cosmetics’ sales growth also accelerated from 9.0% year on year during the previous two-week period.
Naturium Sales Increase 74.3%
Elf Beauty’s Naturium skin care brand recorded a 74.3% year-on-year increase in dollar sales during the latest two-week period.
Unit sales increased 71.6%, while average unit retail prices were 2.7% higher than a year earlier.
The figures indicated that Naturium’s sales increase during the period was primarily accompanied by higher unit volumes, alongside a smaller increase in average retail prices.
Edgewell Reports Growth Across Shave and Sun Care Brands
Canaccord’s tracker also showed improving trends for Edgewell Personal Care (NYSE:EPC), with overall sales increasing 3.0% during the period as trends in the shave category improved.
Sales of the company’s Edge shaving brand rose 7.3% year on year during the latest two-week period and were 6.1% higher over the trailing 13 weeks.
Cremo sales increased 45.3% year on year, supported by a 40.9% rise in unit sales.
Edgewell’s sun care brands also recorded growth during the latest period. Hawaiian Tropic sales increased 42.1% year on year, while Banana Boat sales rose 17.9%.
Banana Boat remained 12.2% lower over the trailing 13-week period despite its increase during the latest two weeks.
Sun Care Leads Beauty Category Growth
Sun care was the fastest-growing beauty category tracked during the period, with sales increasing 26.8% year on year.
Fragrance followed with growth of 12.3%, while skin care sales increased 9.1%.
The category figures provide additional context for the sales performances recorded by Elf Beauty and Edgewell across their respective brands during the period.
Perrigo Private Label Infant Formula Sales Rise 9.3%
Perrigo (NYSE:PRGO) also recorded growth in its private label infant formula business.
Dollar sales increased 9.3% year on year, compared with growth of 2.8% for the overall infant formula category.
Perrigo’s private label infant formula volumes rose 14.5%, while volumes across the overall category declined 0.5%.
Canaccord also reported improving unit-share trends across eight of the 10 over-the-counter categories included in its tracker.
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