Pearson plc - (the "Company") Notification of PDMR Interests

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Tom ap Simon

2

Reason for the notification

a)

Position/status

President – Higher Education and Virtual Learning

b)

Initial notification

/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

a)

Name

Pearson plc

b)

LEI

2138004JBXWWJKIURC57

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)

each type of transaction; (iii) each date; and (iv) each place where transactions have

been conducted

a)

Description of the

financial instrument,

type of instrument

American Depositary Receipts (ADRs) in Pearson plc, each ADR

represents one ordinary share of 25 pence in Pearson plc

Identification code

ISIN: US7050151056

b)

Nature of the transaction

Release of ADRs settled on a net-of-tax basis, following release of

share award under the Company's Long-Term Incentive Plan (LTIP)

c)

Price(s) and volume(s)

Volume: 57,784

Price: n/a

d)

Aggregated

information

-  Aggregated volume

-  Price

Aggregated volume: see 4 (c) above

Aggregated price: see 4 (c) above

e)

Date of the

transaction

1 May 2025

f)

Place of the

transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Sharon Hague

2

Reason for the notification

a)

Position/status

President – English Language Learning

b)

Initial notification

/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

a)

Name

Pearson plc

b)

LEI

2138004JBXWWJKIURC57

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)

each type of transaction]; (iii) each date; and (iv) each place where transactions have

been conducted

a)

Description of the

financial instrument,

type of instrument

Ordinary shares of 25 pence each in Pearson plc

Identification code

ISIN: GB0006776081

b)

Nature of the

transaction

Release of ordinary shares following release of share award under the

Company's Long-Term Incentive Plan (LTIP) and sale of shares to

cover tax liabilities arising from vesting share awards

c)

Price(s) and

volume(s)

Release of ordinary

shares following release

of LTIP award

Sale of ordinary shares to

cover tax liability

Volume: 23,768

Price: n/a

Volume: 11,173

Price: £11.7366 per share

Aggregated price: £131,133.03

d)

Aggregated

information

-  Aggregated volume

-  Price

Aggregated volume: see 4 (c) above

Aggregated price: see 4 (c) above

e)

Date of the

transaction

1 May 2025

f)

Place of the

transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Sally Johnson

2

Reason for the notification

a)

Position/status

Chief Financial Officer

b)

Initial notification

/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

a)

Name

Pearson plc

b)

LEI

2138004JBXWWJKIURC57

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)

each type of transaction; (iii) each date; and (iv) each place where transactions have

been conducted

a)

Description of the

financial instrument,

type of instrument

Ordinary shares of 25 pence each in Pearson plc

Identification code

ISIN: GB0006776081

b)

Nature of the transaction

Release of ordinary shares following release of share award under

the Company's Long-Term Incentive Plan (LTIP) and sale of shares

to cover tax liabilities arising from vesting share awards

c)

Price(s) and

volume(s)

Release of ordinary shares

following release of LTIP

award

Sale of ordinary shares to

cover tax liability

Volume: 136,077

Price: n/a

Volume: 63,957

Price: £11.7366

per share Aggregated

price: £750,637.73

d)

Aggregated

information

-  Aggregated volume

-  Price

Aggregated volume: see 4 (c) above

Aggregated price: see 4 (c) above

e)

Date of the

transaction

1 May 2025

f)

Place of the

transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Arthur Valentine

2

Reason for the notification

a)

Position/status

President – Assessment & Qualifications

b)

Initial notification

/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

a)

Name

Pearson plc

b)

LEI

2138004JBXWWJKIURC57

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)

each type of transaction; (iii) each date; and (iv) each place where transactions have

been conducted

a)

Description of the

financial instrument,

type of instrument

American Depositary Receipts (ADRs) in Pearson plc, each ADR

represents one ordinary share of 25 pence in Pearson plc

Identification code

ISIN: US7050151056

b)

Nature of the

transaction

Release of ADRs settled on a net-of-tax basis, following release of

share award under the Company's Long-Term Incentive Plan (LTIP)

c)

Price(s) and

volume(s)

Volume: 63,300

Price: n/a

d)

Aggregated

information

-  Aggregated volume

-  Price

Aggregated volume: see 4 (c) above

Aggregated price: see 4 (c) above

e)

Date of the

transaction

1 May 2025

f)

Place of the

transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Vishaal Gupta

2

Reason for the notification

a)

Position/status

President – Enterprise Learning and Skills

b)

Initial notification

/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

a)

Name

Pearson plc

b)

LEI

2138004JBXWWJKIURC57

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)

each type of transaction]; (iii) each date; and (iv) each place where transactions have

been conducted

a)

Description of the

financial instrument,

type of instrument

Ordinary shares of 25 pence each in Pearson plc

Identification code

ISIN: GB0006776081

b)

Nature of the

transaction

Release of ordinary shares following release of share award under the

Company's Long-Term Incentive Plan (LTIP) and sale of shares to

cover tax liabilities arising from vesting share awards

c)

Price(s) and

volume(s)

Release of ordinary

shares following release

of LTIP award

Sale of ordinary shares to

cover tax liability

Volume: 138,651

Price: n/a

Volume: 50,318

Price: £11.7366 per share

Aggregated price: £590,562.24

d)

Aggregated

information

-  Aggregated volume

-  Price

Aggregated volume: see 4 (c) above

Aggregated price: see 4 (c) above

e)

Date of the

transaction

1 May 2025

f)

Place of the

transaction

London Stock Exchange (XLON)