Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA. |  |
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| Insider Trading |
Relationship |
Date |
Transaction |
Cost |
#Shares |
Value ($) |
#Shares Total |
SEC Form 4 |
| COOK TIMOTHY D | Chief Executive Officer | Oct 02 '25 | Sale | 256.81 | 129,963 | 33,375,723 | 3,280,295 | Oct 03 06:33 PM | | O'BRIEN DEIRDRE | Senior Vice President | Oct 02 '25 | Sale | 257.39 | 43,013 | 11,071,078 | 136,687 | Oct 03 06:32 PM | | Adams Katherine L. | SVP, GC and Secretary | Oct 02 '25 | Sale | 256.79 | 47,125 | 12,101,154 | 179,158 | Oct 03 06:30 PM | | KATHERINE L ADAMS | Officer | Oct 02 '25 | Proposed Sale | 255.45 | 47,125 | 12,038,081 | | Oct 02 04:25 PM | | O'BRIEN DEIRDRE | Officer | Oct 02 '25 | Proposed Sale | 257.38 | 43,013 | 11,070,897 | | Oct 02 04:10 PM | | COOK TIMOTHY D | Officer | Oct 02 '25 | Proposed Sale | 256.81 | 129,962 | 33,375,268 | | Oct 02 04:09 PM | | WILLIAMS JEFFREY E | Officer | Oct 02 '25 | Proposed Sale | 256.58 | 43,013 | 11,036,060 | | Oct 02 04:04 PM | | LEVINSON ARTHUR D | Director | Aug 28 '25 | Sale | 232.07 | 90,000 | 20,886,300 | 4,069,576 | Aug 29 06:30 PM | | LEVINSON ARTHUR D | Director | Aug 28 '25 | Proposed Sale | 232.07 | 90,000 | 20,885,966 | | Aug 28 04:03 PM | | O'BRIEN DEIRDRE | Senior Vice President | Aug 08 '25 | Sale | 223.20 | 34,821 | 7,772,047 | 136,687 | Aug 12 06:30 PM | | O'BRIEN DEIRDRE | Officer | Aug 08 '25 | Proposed Sale | 223.20 | 34,821 | 7,772,065 | | Aug 08 04:07 PM | | KONDO CHRIS | Principal Accounting Officer | May 12 '25 | Sale | 208.19 | 4,486 | 933,955 | 15,533 | May 14 06:30 PM | | Parekh Kevan | Senior Vice President, CFO | Apr 23 '25 | Sale | 206.00 | 4,570 | 941,420 | 4,569 | Apr 25 06:30 PM | | KEVAN PAREKH | Officer | Apr 23 '25 | Proposed Sale | 199.74 | 4,570 | 912,812 | | Apr 23 04:22 PM | | WILLIAMS JEFFREY E | COO | Apr 02 '25 | Sale | 224.01 | 35,493 | 7,950,691 | 390,059 | Apr 03 06:33 PM | | COOK TIMOTHY D | Chief Executive Officer | Apr 02 '25 | Sale | 223.65 | 108,136 | 24,184,658 | 3,280,295 | Apr 03 06:32 PM | | Adams Katherine L. | SVP, GC and Secretary | Apr 02 '25 | Sale | 223.67 | 38,822 | 8,683,252 | 179,158 | Apr 03 06:31 PM | | KATHERINE L ADAMS | Officer | Apr 02 '25 | Proposed Sale | 223.19 | 38,822 | 8,664,682 | | Apr 02 04:26 PM | | WILLIAMS JEFFREY E | Officer | Apr 02 '25 | Proposed Sale | 224.01 | 35,493 | 7,950,684 | | Apr 02 04:14 PM | | COOK TIMOTHY D | Officer | Apr 02 '25 | Proposed Sale | 223.65 | 108,136 | 24,184,498 | | Apr 02 04:12 PM | | LEVINSON ARTHUR D | Director | Feb 03 '25 | Sale | 226.35 | 1,516 | 343,147 | 4,159,576 | Feb 04 06:33 PM | | LEVINSON ARTHUR D | Director | Feb 03 '25 | Proposed Sale | 226.35 | 1,516 | 343,147 | | Feb 03 04:18 PM | | WILLIAMS JEFFREY E | COO | Dec 16 '24 | Sale | 249.97 | 100,000 | 24,997,395 | 389,944 | Dec 18 06:30 PM | | WILLIAMS JEFFREY E | Officer | Dec 16 '24 | Proposed Sale | 249.97 | 100,000 | 24,997,440 | | Dec 16 04:15 PM | | LEVINSON ARTHUR D | Director | Nov 18 '24 | Sale | 228.66 | 75,000 | 17,149,500 | 4,209,576 | Nov 19 06:31 PM | | LEVINSON ARTHUR D | Director | Nov 15 '24 | Sale | 224.68 | 75,000 | 16,851,000 | 4,284,576 | Nov 19 06:31 PM | | LEVINSON ARTHUR D | Director | Nov 19 '24 | Sale | 229.28 | 50,000 | 11,464,000 | 4,159,576 | Nov 19 06:31 PM | | KONDO CHRIS | Principal Accounting Officer | Nov 18 '24 | Sale | 228.87 | 4,130 | 945,233 | 15,419 | Nov 19 06:30 PM | | LEVINSON ARTHUR D | Director | Nov 19 '24 | Proposed Sale | 229.28 | 50,000 | 11,464,127 | | Nov 19 05:04 PM | | LEVINSON ARTHUR D | Director | Nov 18 '24 | Proposed Sale | 228.66 | 75,000 | 17,149,334 | | Nov 18 04:03 PM | | LEVINSON ARTHUR D | Director | Nov 15 '24 | Proposed Sale | 224.68 | 75,000 | 16,850,931 | | Nov 15 04:31 PM |
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