Last Close
Feb 05  •  04:00PM ET
224.38
Dollar change
+18.59
Percentage change
9.03
%
IndexS&P 500 P/E51.70 EPS (ttm)4.34 Insider Own28.30% Shs Outstand202.79M Perf Week17.76%
Market Cap45.50B Forward P/E25.53 EPS next Y8.79 Insider Trans-0.01% Shs Float145.40M Perf Month25.16%
Enterprise Value49.98B PEG1.38 EPS next Q1.94 Inst Own62.98% Short Float6.68% Perf Quarter35.21%
Income883.26M P/S3.89 EPS this Y22.41% Inst Trans-0.36% Short Ratio5.51 Perf Half Y18.98%
Sales11.69B P/B9.97 EPS next Y13.79% ROA6.62% Short Interest9.71M Perf YTD23.30%
Book/sh22.51 P/C49.14 EPS next 5Y18.53% ROE18.89% 52W High205.96 8.94% Perf Year55.02%
Cash/sh4.57 P/FCF24.71 EPS past 3/5Y-18.31% -6.60% ROIC9.48% 52W Low140.13 60.12% Perf 3Y-0.10%
Dividend Est.5.67 (2.53%) EV/EBITDA22.37 Sales past 3/5Y3.92% 7.49% Gross Margin37.47% Volatility3.20% 2.67% Perf 5Y54.28%
Dividend TTM5.48 (2.44%) EV/Sales4.27 EPS Y/Y TTM-60.13% Oper. Margin13.43% ATR (14)5.85 Perf 10Y157.91%
Dividend Ex-DateFeb 17, 2026 Quick Ratio0.72 Sales Y/Y TTM4.38% Profit Margin7.55% RSI (14)81.18 Recom2.62
Dividend Gr. 3/5Y12.29% 11.71% Current Ratio1.19 EPS Q/Q-59.89% SMA2014.32% Beta0.13 Target Price216.81
Payout126.27% Debt/Eq1.17 Sales Q/Q7.05% SMA5018.87% Rel Volume3.34 Prev Close205.79
Employees18540 LT Debt/Eq1.01 EarningsFeb 05 BMO SMA20025.06% Avg Volume1.76M Price224.38
IPODec 01, 1927 Option/ShortYes / Yes EPS/Sales Surpr.21.79% 3.72% Trades Volume5,700,300 Change9.03%
Date Action Analyst Rating Change Price Target Change
Feb-02-26Reiterated DA Davidson Neutral $185 → $207
Jan-07-26Upgrade Piper Sandler Neutral → Overweight $213
Jan-05-26Upgrade Wells Fargo Underweight → Equal Weight $182
Dec-15-25Upgrade Morgan Stanley Equal-Weight → Overweight $211
Dec-11-25Reiterated Stifel Hold $185 → $195
Dec-04-25Resumed Jefferies Hold $181
Oct-31-25Upgrade Piper Sandler Underweight → Neutral $167
Sep-16-25Upgrade Goldman Sell → Buy $222
Sep-15-25Upgrade BNP Paribas Exane Neutral → Outperform
Aug-20-25Resumed JP Morgan Neutral $187
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The Hershey Co. engages in the manufacture and marketing of chocolate, sweets, mints and confectionery products. The firm operates through the following segments: North America Confectionery, North America Salty Snacks and International. The North America Confectionery segment is responsible for the traditional chocolate and non-chocolate confectionery market position of the company, as well as its grocery and snacks market positions, in the United States and Canada. The North America Salty Snacks segment is responsible for the salty snack products in the United States. The International segment includes the combination of all other operating segments, including those geographic regions where the company operates outside of North America. Its brands include Hershey's, Reese's, and Kisses. The company was founded by Milton S. Hershey in 1894 and is headquartered in Hershey, PA.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
Buck MicheleFormer OfficerFeb 04 '26Proposed Sale205.2822,7274,665,473Feb 04 04:18 PM
Voskuil Steven ESVP, Chief Financial OfficerJan 20 '26Sale198.671,500298,00552,319Jan 22 04:46 PM
Voskuil Steven EOfficerJan 20 '26Proposed Sale198.671,500298,005Jan 20 10:33 AM
Buck MicheleFormer OfficerJan 14 '26Proposed Sale199.5522,7264,534,939Jan 14 04:11 PM
Buck MicheleFormer OfficerJan 13 '26Proposed Sale195.4922,7264,442,766Jan 13 04:29 PM
Buck MicheleFormer OfficerJan 12 '26Proposed Sale192.5735267,785Jan 12 04:24 PM
Buck MicheleFormer OfficerJan 09 '26Proposed Sale190.051,318250,485Jan 09 04:12 PM
Robbin-Coker CordelDirectorJan 05 '26Sale184.1013023,9331,409Jan 06 05:29 PM
Robbin-Coker CordelDirectorJan 05 '26Proposed Sale184.1013023,933Jan 05 10:03 AM
Buck MicheleFormer OfficerDec 19 '25Proposed Sale190.2520,1563,834,772Dec 19 04:19 PM
Voskuil Steven ESVP, Chief Financial OfficerDec 18 '25Sale188.511,500282,76553,819Dec 19 04:14 PM
Buck MicheleFormer OfficerDec 18 '25Proposed Sale190.0020038,000Dec 18 05:00 PM
Voskuil Steven EOfficerDec 18 '25Proposed Sale188.511,500282,765Dec 18 09:45 AM
Buck MicheleFormer OfficerDec 17 '25Proposed Sale190.05700133,035Dec 17 04:33 PM
Schechtman NatalieSVP and CHRONov 24 '25Buy186.2920037,2581,267Nov 26 04:11 PM
Taffet StacyChief Growth OfficerNov 21 '25Buy186.1920037,2389,371Nov 25 05:11 PM
Tanner KirkPresident and CEONov 21 '25Buy185.462,000370,91547,860Nov 25 04:52 PM
Voskuil Steven ESVP, Chief Financial OfficerNov 18 '25Sale179.561,500269,34055,319Nov 19 04:20 PM
Voskuil Steven EOfficerNov 18 '25Proposed Sale179.561,500269,340Nov 18 12:12 PM
Robbin-Coker CordelDirectorNov 03 '25Sale168.2230350,9711,285Nov 05 04:18 PM
Robbin-Coker CordelDirectorNov 03 '25Proposed Sale168.2230350,971Nov 03 12:55 PM
Voskuil Steven ESVP, Chief Financial OfficerOct 20 '25Sale187.521,500281,28056,819Oct 21 04:17 PM
Voskuil Steven EOfficerOct 20 '25Proposed Sale187.521,500281,280Oct 20 10:24 AM
Voskuil Steven ESVP, Chief Financial OfficerSep 18 '25Sale189.121,500283,68058,319Sep 19 04:19 PM
Voskuil Steven EOfficerSep 18 '25Proposed Sale189.121,500283,680Sep 18 09:57 AM
Voskuil Steven ESVP, Chief Financial OfficerAug 18 '25Sale178.531,500267,79559,819Aug 19 04:24 PM
Voskuil Steven EOfficerAug 18 '25Proposed Sale178.531,500267,795Aug 18 11:30 AM
M.S. Hershey FoundationTrustee is an affiliateAug 01 '25Proposed Sale189.0527852,556Aug 07 09:28 PM
Buck MicheleChairman, President and CEOJul 30 '25Option Exercise109.4019,2902,110,326212,914Jul 31 04:14 PM
Buck MicheleChairman, President and CEOJul 30 '25Sale194.0019,2903,742,260193,624Jul 31 04:14 PM
Scalia Christopher MFormer OfficerJul 31 '25Proposed Sale188.0513,9722,627,406Jul 31 03:10 PM
Buck MicheleOfficerJul 30 '25Proposed Sale194.0019,2903,742,260Jul 30 10:38 AM
Buck MicheleChairman, President and CEOJul 23 '25Option Exercise109.4019,2902,110,326212,914Jul 24 04:20 PM
Buck MicheleChairman, President and CEOJul 23 '25Sale185.0019,2903,568,650193,624Jul 24 04:20 PM
Buck MicheleChairman, President and CEOJul 21 '25Option Exercise109.4019,2902,110,326212,914Jul 23 04:41 PM
Buck MicheleChairman, President and CEOJul 21 '25Sale180.0019,2903,472,200193,624Jul 23 04:41 PM
Grover RohitPresident, InternationalJul 21 '25Sale180.001,334240,12038,068Jul 23 04:39 PM
Voskuil Steven ESVP, Chief Financial OfficerJul 21 '25Sale180.005,000900,00061,319Jul 23 04:34 PM
Buck MicheleOfficerJul 23 '25Proposed Sale180.0019,2903,472,200Jul 23 11:45 AM
Grover RohitOfficerJul 21 '25Proposed Sale180.001,334240,120Jul 21 11:29 AM
Buck MicheleOfficerJul 21 '25Proposed Sale180.0019,2903,472,200Jul 21 11:26 AM
Voskuil Steven EOfficerJul 21 '25Proposed Sale180.005,000900,000Jul 21 11:03 AM
Grover RohitPresident, InternationalJul 01 '25Sale175.001,333233,27539,402Jul 03 05:49 PM
Turoff JamesSVP, GC & SecretaryJul 01 '25Sale175.001,300227,50025,321Jul 03 05:46 PM
Buck MicheleChairman, President and CEOJul 01 '25Option Exercise109.4019,2902,110,326212,914Jul 03 05:43 PM
Buck MicheleChairman, President and CEOJul 01 '25Sale175.0019,2903,375,750193,624Jul 03 05:43 PM
Grover RohitOfficerJul 01 '25Proposed Sale175.001,333233,275Jul 01 02:57 PM
Buck MicheleOfficerJul 01 '25Proposed Sale175.0019,2903,375,750Jul 01 01:04 PM
Turoff JamesOfficerJul 01 '25Proposed Sale175.001,300227,500Jul 01 12:30 PM
Grover RohitPresident, InternationalJun 09 '25Sale165.001,333219,94540,735Jun 11 04:28 PM
Turoff JamesSVP, GC & SecretaryJun 09 '25Sale165.001,300214,50026,621Jun 11 04:26 PM
Grover RohitOfficerJun 09 '25Proposed Sale165.001,333219,945Jun 09 02:23 PM
Turoff JamesOfficerJun 09 '25Proposed Sale165.001,300214,500Jun 09 02:19 PM
Buck MicheleChairman, President and CEOMay 30 '25Option Exercise90.3931,2102,821,072209,229Jun 03 04:14 PM
Buck MicheleChairman, President and CEOMay 30 '25Sale160.8031,2105,018,568193,624Jun 03 04:14 PM
Turoff JamesSVP, GC & SecretaryMay 30 '25Sale160.801,300209,04027,921Jun 03 04:11 PM
Turoff JamesOfficerMay 30 '25Proposed Sale160.801,300209,040May 30 11:09 AM
Buck MicheleOfficerMay 30 '25Proposed Sale160.8031,2105,018,568May 30 10:44 AM
McCalman JenniferVP, Chief Accounting OfficerMay 28 '25Sale157.11974153,0252,994May 29 04:11 PM
McCalman JenniferOfficerMay 28 '25Proposed Sale157.11974153,025May 28 09:45 AM
Malcolm RobertDirectorMay 02 '25Sale165.325,488907,2679,323May 05 04:25 PM
Malcolm Robertretired board memberMay 02 '25Proposed Sale165.275,488907,000May 02 04:30 PM
Voskuil Steven ESVP, Chief Financial OfficerFeb 25 '25Sale180.003,000540,00066,893Feb 26 04:11 PM
Voskuil Steven EOfficerFeb 25 '25Proposed Sale180.003,000540,000Feb 25 12:48 PM
Buck MicheleChairman, President and CEOFeb 19 '25Option Exercise0.0046,9400211,414Feb 21 04:21 PM
Grover RohitPresident, InternationalFeb 19 '25Option Exercise0.0014,907042,068Feb 21 04:20 PM
McCalman JenniferVP, Chief Accounting OfficerFeb 19 '25Option Exercise0.001,70404,386Feb 21 04:19 PM
Reiman JasonSVP Chief Supply Chain OfficerFeb 19 '25Option Exercise0.0022,839045,628Feb 21 04:17 PM
Scalia Christopher MSVP, CHR & Transf. OfficerFeb 19 '25Option Exercise0.0022,275037,286Feb 21 04:16 PM
Turoff JamesSVP, GC & SecretaryFeb 19 '25Option Exercise0.0018,691030,968Feb 21 04:15 PM
Voskuil Steven ESVP, Chief Financial OfficerFeb 19 '25Option Exercise0.0042,860073,088Feb 21 04:14 PM
Villasenor VeroPresident, Salty SnacksFeb 21 '25Option Exercise0.004,304019,521Feb 21 04:11 PM