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PRPL [NASD]
Purple Innovation, Inc.
Index- P/E150.90 EPS (ttm)0.22 Insider Own0.20% Shs Outstand60.52M Perf Week-0.54%
Market Cap2.19B Forward P/E29.59 EPS next Y1.13 Insider Trans-40.34% Shs Float47.10M Perf Month5.84%
Income3.80M PEG3.50 EPS next Q0.10 Inst Own95.80% Short Float7.59% Perf Quarter-3.28%
Sales648.50M P/S3.38 EPS this Y121.10% Inst Trans12.94% Short Ratio2.98 Perf Half Y12.90%
Book/sh2.64 P/B12.63 EPS next Y30.44% ROA1.10% Target Price36.70 Perf Year335.38%
Cash/sh1.87 P/C17.84 EPS next 5Y43.10% ROE6.70% 52W Range7.68 - 41.08 Perf YTD1.24%
Dividend- P/FCF41.10 EPS past 5Y49.30% ROI53.70% 52W High-17.23% Beta1.29
Dividend %- Quick Ratio1.20 Sales past 5Y- Gross Margin47.00% 52W Low342.71% ATR1.58
Employees1600 Current Ratio1.70 Sales Q/Q39.90% Oper. Margin10.10% RSI (14)54.57 Volatility3.61% 5.18%
OptionableYes Debt/Eq0.27 EPS Q/Q88.40% Profit Margin0.60% Rel Volume0.25 Prev Close33.35
ShortableYes LT Debt/Eq0.26 EarningsMar 04 BMO Payout0.00% Avg Volume1.20M Price34.00
Recom1.70 SMA205.63% SMA50-0.80% SMA20019.36% Volume17,511 Change1.95%
Dec-16-20Initiated Truist Buy $35
Oct-14-20Reiterated B. Riley Securities Buy $26 → $33
Oct-13-20Initiated UBS Buy $35
Oct-06-20Reiterated Oppenheimer Outperform $25 → $37
Sep-03-20Resumed ROTH Capital Buy $27
Aug-14-20Reiterated B. Riley FBR Buy $23 → $26
Aug-03-20Initiated Craig Hallum Buy $30
Jun-16-20Initiated B. Riley FBR Buy $23
Dec-19-19Initiated BofA/Merrill Buy $10
Nov-26-19Initiated Raymond James Outperform $11
Nov-26-19Initiated Oppenheimer Outperform $15
Nov-25-19Initiated KeyBanc Capital Markets Overweight $12
Oct-28-19Initiated ROTH Capital Buy $10
Apr-11-18Initiated Wedbush Outperform $11
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Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. It also offers sheets, mattress protectors, bed frames, seat cushions, and weighted blankets and duvets. The company markets and sells its products through direct-to-consumer online channels, retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through its factory outlet and the company owned showrooms. Purple Innovation, Inc. was founded in 2010 and is headquartered in Lehi, Utah.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
Coliseum Capital Management, LDirectorMar 05Option Exercise11.502,891,24933,249,36416,420,942Mar 09 04:15 PM
McGarvey Casey KaleChief Legal OfficerJan 25Sale40.5255,0002,228,8750Jan 26 05:58 PM
Anthos PanoDirectorNov 24Sale28.508,752249,43224,418Dec 01 06:09 PM
Anthos PanoDirectorNov 23Sale29.002487,19232,922Dec 01 06:09 PM
Legg John A.Chief Operating OfficerNov 18Option Exercise5.7515,00086,25017,980Nov 19 03:03 PM
Legg John A.Chief Operating OfficerNov 18Sale30.1415,000452,1002,980Nov 19 03:03 PM
White Verdi Ray IIIChief Retail OfficerNov 17Option Exercise6.6510,00066,50010,000Nov 19 09:19 AM
White Verdi Ray IIIChief Retail OfficerNov 17Sale28.5110,000285,1000Nov 19 09:19 AM
Coliseum Capital Management, LDirectorNov 09Option Exercise11.501,422,13916,354,59814,065,345Nov 09 06:07 PM
Legg John A.Chief Operating OfficerSep 30Option Exercise5.7510,00057,50012,980Sep 30 06:58 PM
Legg John A.Chief Operating OfficerSep 30Sale24.7210,000247,2002,980Sep 30 06:58 PM
ZEPF PAUL JDirectorSep 28Sale24.5226,760656,20961,883Sep 28 03:18 PM
Phillips Craig LeeChief Financial OfficerSep 25Option Exercise8.1748,690397,79751,690Sep 25 04:24 PM
ZEPF PAUL JDirectorSep 25Sale23.9133,240794,71488,643Sep 25 04:13 PM
Phillips Craig LeeChief Financial OfficerSep 25Sale24.0048,6901,168,5603,000Sep 25 04:24 PM
Phillips Craig LeeChief Financial OfficerSep 23Option Exercise8.1751,310419,20354,310Sep 25 04:24 PM
Phillips Craig LeeChief Financial OfficerSep 23Sale23.8951,3101,225,7963,000Sep 25 04:24 PM
ZEPF PAUL JDirectorSep 23Sale24.1040,000964,196121,883Sep 25 04:13 PM
Legg John A.Chief Operating OfficerSep 22Option Exercise5.7515,00086,25017,980Sep 30 06:58 PM
Legg John A.Chief Operating OfficerSep 22Sale21.3815,000320,7002,980Sep 30 06:58 PM
ZEPF PAUL JDirectorSep 16Sale24.4650,0001,223,025161,883Sep 17 04:09 PM
ZEPF PAUL JDirectorSep 15Sale24.2596,7602,346,225211,883Sep 17 04:09 PM
Pearce Tony MarionFormer 10% OwnerSep 14Sale18.5013,600,000251,600,0000Sep 17 06:09 AM
Pearce Terry VernonFormer 10% OwnerSep 14Sale18.5013,600,000251,600,0000Sep 17 06:07 AM
InnoHold, LLCFormer 10% OwnerSep 14Sale18.5013,600,000251,600,0000Sep 17 06:06 AM
White Verdi Ray IIIChief Retail OfficerAug 24Option Exercise6.6517,000113,05017,000Sep 30 06:58 PM
White Verdi Ray IIIChief Retail OfficerAug 24Sale20.8517,000354,4500Sep 30 06:58 PM
InnoHold, LLC10% OwnerAug 20Sale20.203,150,45063,639,09013,600,000Aug 24 04:03 PM
Pearce Terry Vernon10% OwnerAug 20Sale20.203,150,45063,639,09013,600,000Aug 24 04:03 PM
Pearce Tony Marion10% OwnerAug 20Sale20.203,150,45063,639,09013,600,000Aug 24 04:02 PM
McGarvey Casey KaleChief Legal OfficerJun 16Sale17.00300,0005,100,0000Jun 18 05:32 PM
InnoHold, LLC10% OwnerJun 01Sale10.501,618,40516,993,2520Jun 23 04:09 PM
Pearce Terry VernonCo-Director of R&DJun 01Sale10.501,618,40516,993,2520Jun 23 04:10 PM
Pearce Tony MarionCo-Director of R&DJun 01Sale10.501,618,40516,993,2520Jun 23 04:12 PM
Pearce Tony MarionCo-Director of R&DMay 19Sale10.5010,789,372113,288,4060Jun 23 04:12 PM
Pearce Terry VernonCo-Director of R&DMay 19Sale10.5010,789,372113,288,4060Jun 23 04:10 PM
InnoHold, LLC10% OwnerMay 19Sale10.5010,789,372113,288,4060Jun 23 04:09 PM