REF

Reformation Inc

15.82

Sep 16 • 3:23 PM ET -0.08 (-0.50%)

Consumer Cyclical Apparel Retail USA Small NYSE

Peers: CRI SFIX AEO RENT ANF LULU URBN CURV JILL RL

| Held by: VTI MSSM VXF VTWO BRSM VTWG VTWV VTHR

Index	-
Market Cap	934.65M
Enterprise Value	1.29B
Income	-
Sales	-
Book/sh	6.38
Cash/sh	1.30
Dividend Est.	-
Dividend TTM	-
Dividend Ex-Date	-
Dividend Gr. 3/5Y	- -
Payout	-
Employees	1365
IPO	Jul 30, 2026

P/E	-
Forward P/E	-
PEG	-
P/S	-
P/B	2.48
P/C	12.20
P/FCF	-
EV/EBITDA	-
EV/Sales	-
Quick Ratio	0.96
Current Ratio	1.58
Debt/Eq	1.16
LT Debt/Eq	1.11
Option/Short	Yes / Yes

EPS (ttm)	-
EPS next Y	-
EPS next Q	0.02
EPS this Y	-
EPS next Y	-
EPS next 5Y	-
EPS past 3/5Y	-19.99% -
Sales past 3/5Y	18.76% -
EPS Y/Y TTM	-
Sales Y/Y TTM	-
EPS Q/Q	-
Sales Q/Q	-
Earnings	Sep 10 AMC
EPS/Sales Surpr.	7.08% 0.49%

Insider Own	71.82%
Insider Trans	-9.40%
Inst Own	-
Inst Trans	14.35%
ROA	-
ROE	-
ROIC	-
Gross Margin	-
Oper. Margin	-
Profit Margin	-
SMA20	10.61%
SMA50	6.25%
SMA200	6.25%
Trades

Shs Outstand	59.08M
Shs Float	16.65M
Short Float	13.21%
Short Ratio	3.56
Short Interest	2.20M
52W High	17.26 -8.34%
52W Low	12.83 23.30%
Volatility	7.82% 6.75%
ATR (14)	0.95
RSI (14)	60.28
Beta	-
Rel Volume	0.66
Avg Volume	617.36K
Volume	368,350

Perf Week	15.90%
Perf Month	-1.13%
Perf Quarter	-
Perf Half Y	-
Perf YTD	5.47%
Perf Year	-
Perf 3Y	-
Perf 5Y	-
Perf 10Y	-
Recom	1.33
Target Price	19.25
Prev Close	15.90
Price	15.82
Change %	-0.50%

Date	Action	Analyst	Rating Change	Price Target Change
Aug-24-26	Initiated	William Blair	Outperform
Aug-24-26	Initiated	Telsey Advisory Group	Outperform	$20
Aug-24-26	Initiated	Robert W. Baird	Outperform	$19
Aug-24-26	Initiated	RBC Capital Mkts	Outperform	$18
Aug-24-26	Initiated	Morgan Stanley	Equal-Weight	$16
Aug-24-26	Initiated	JP Morgan	Overweight	$21
Aug-24-26	Initiated	Guggenheim	Buy	$20
Aug-24-26	Initiated	Citigroup	Buy	$20
Aug-24-26	Initiated	BTIG Research	Buy	$20

Sep-10-26 04:06PM	Reformation Reports Double-Digit Income & Revenue Growth (Exec Edge) +6.69%
04:05PM	Reformation Announces Second Quarter Fiscal 2026 Results (PR Newswire)
Aug-27-26 09:00AM	Reformation to Announce Second Quarter Fiscal 2026 Results on September 10, 2026 (PR Newswire) +7.46%
Aug-24-26 09:54AM	Chipotle downgraded, Darden upgraded: Wall Street's top analyst calls (The Fly)
Aug-07-26 05:30AM	This Fashion IPO's Growth Story Looks Flimsy (The Wall Street Journal)
08:55AM	Loading…
Jul-31-26 08:55AM	NYSE Content Update: Reformation Scores Winning Session in NYSE Debut (PR Newswire) +7.56%
Jul-30-26 12:25PM	Reformation Just Went Public. Here Are Four Secrets to Its Success. (The Wall Street Journal)
12:22PM	Dress Your Portfolio for Success with Reformation IPO (Ipo Edge)
12:22PM	Reformation Stock Rises in Opening Trades (The Wall Street Journal)
10:02AM	What to Know About Reformation as It IPOs (The Wall Street Journal)
09:10AM	NYSE Content Update: Jersey Mike's Raises $1 Billion Ahead of NYSE Debut (PR Newswire)

Reformation, Inc. operates as a clothing brand company. It is engaged in sustainable womenswear. Its products include dresses, jeans, tops, sweaters, shoes, and accessories. The company was founded in 2009 and is headquartered in New York, NY.

CEOMs. Hali Borenstein

Chief Financial OfficerMr. Joshua Moore

Chief Operating OfficerMr. Ivan Tchakarov

Chief Technology OfficerMr. Fred Clark

General Counsel & Corporate SecretaryMs. Christina Halliday

Insider Trading	Relationship	Date	Transaction	Cost	#Shares	Value ($)	#Shares Total	SEC Form 4
Aflalo Yael	Director	Sep 01 '26	Sale	13.95	60,298	841,157	11,665,505	Sep 03 05:58 PM
Refo SCSp	10% Owner	Sep 01 '26	Sale	13.95	149,596	2,086,864	28,942,153	Sep 03 05:25 PM
Refo SCSp	10% Owner	Jul 31 '26	Sale	13.95	2,987,199	41,671,426	29,091,749	Jul 31 09:52 PM
Aflalo Yael	Director	Jul 29 '26	Sale	13.95	1,204,029	16,796,205	11,725,803	Jul 31 04:05 PM

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REF

Reformation Inc

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