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Walmart (WMT) to Turn Vizio Into Exclusive Private-Label Brand by End of 2025

By Sheryar Siddiq | July 28, 2025, 1:41 AM

Walmart Inc. (NYSE:WMT) ranks among the best non-tech stocks to buy according to billionaires. On July 17, Bloomberg reported that, by the end of 2025, Walmart Inc. (NYSE:WMT) intends to turn Vizio into a private-label brand that will exclusively be available at Walmart and Sam’s Club stores. Vizio was acquired by the retail behemoth for $2.3 billion last year as part of its plan to grow its advertising division.

Walmart (WMT) to Turn Vizio Into Exclusive Private-Label Brand by End of 2025
Pixabay/Public Domain

This move reflects Walmart’s continuous attempts to improve its standing in the advertising sector and incorporate Vizio into its operations. In addition to creating “shoppable” TV experiences that let viewers purchase products directly while watching shows, the company is already integrating Vizio’s operating system into its private-label TV brand.

The brand is set to become part of Walmart’s portfolio of about 90 store brands after the transition is finished.

Walmart Inc. (NYSE:WMT) ranks as the world’s largest brick-and-mortar retailer, with over 100,000 stores. The company’s sectors include Walmart US, Walmart International, and Sam’s Club, which provide a wide range of products, including clothes, electronics, and home furnishings.

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Read More: 10 Best Magic Formula Stocks for 2025 and 10 Best Retirement Stocks to Buy According to Hedge Funds

Disclosure: None.

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