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Wedbush and Citi Raise PT on Unity Software Inc. (U)

By Faheem Tahir | August 01, 2025, 11:04 AM

With impressive year-to-date performance and significant hedge fund interest, Unity Software Inc. (NYSE:U) secures a spot on our list of the 12 Unstoppable Artificial Intelligence (AI) Stocks to Buy Right Now.

Wedbush and Citi Raise PT on Unity Software Inc. (U)
A person using a laptop with a blue background showing the software platform's user inteface.

Wedbush increased its price target on Unity Software Inc. (NYSE:U) from $31.50 to $39.00 on July 17, 2025. Maintaining an ‘Outperform’ rating, the analyst cited a conference call that featured Eric Seufert, a mobile advertising expert. Wedbush reiterated the rating and target on July 30, 2025, reaffirming the positive outlook for Unity Software.

Amid this, Citi, on July 23, raised its price target on Unity Software Inc. (NYSE:U) from $29 to $44, taking an even more bullish stance than Wedbush. The analyst expects Unity’s monetization economics to improve significantly, amid a potential reduction in Apple’s App Store fees following a U.S. court decision related to revenue and an anticipated EU ruling.

Unity Software Inc. (NYSE:U), a video game software company, is known for its real-time 3D development platform. It is included in our list of the unstoppable stocks.

While we acknowledge the potential of U as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

READ NEXT: 12 Cheap Value Stocks to Buy Now According to Warren Buffett and 7 Best Potash Stocks to Buy According to Analysts.

Disclosure: None.

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