Wix.com (WIX) Announces $200 Million Increase to Share Repurchase Program

Wix.com Ltd. (NASDAQ:WIX) is one of the best falling stocks to buy now. On August 11, the company announced an increase to its share repurchase program by an additional $200 million. This move expands the total authorized repurchase capacity to $500 million. Of the previously authorized $400 million, $100 million had already been utilized before this expansion.

Since the beginning of 2025, Wix has repurchased $300 million of its ordinary shares as part of this program. The repurchase program allows Wix to buy back its ordinary shares and/or convertible notes through various methods, including open market purchases, privately negotiated transactions, and plans compliant with U.S. securities laws and regulations. The program is flexible. It does not obligate Wix to acquire any specific amount of securities and can be suspended or discontinued at the company’s discretion.

The additional $200 million repurchase authorization will be implemented subject to Israeli legal requirements. This includes a 30-day period during which creditors may object to the repurchase plan as per Israeli company regulations.

Wix.com Ltd. (NASDAQ:WIX) is an Israeli software company. It operates a cloud-based platform that enables users to create, manage, and grow websites and digital experiences without coding. The company serves over 250 million registered users globally through products like Wix Editor, Wix Studio, and Velo, a no-code/low-code development environment.

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Disclosure: None. This article is originally published at Insider Monkey.