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Priority Technologies (PRTH) Completes Acquisition of DMS

By Ali Ahmed | October 17, 2025, 9:54 PM

Priority Technology Holdings, Inc. (NASDAQ:PRTH) is one of the 12 Best Fintech Stocks to Buy According to Analysts. On October 2, Priority Technology Holdings, Inc. (NASDAQ:PRTH) reported that it has successfully closed its acquisition of certain assets of DMSJV, LLC, also referred to as Dealer Merchant Services (DMS).

As part of the transaction, Priority Technology Holdings, Inc. (NASDAQ:PRTH) acquired largely all of the assets, including revenue agreements and customer relationships. DMS is a vertically focused reseller in the auto and truck dealership sector.

Priority Technologies (PRTH) Completes Acquisition of DMS

The leadership team from Dealer Merchant Services, Amberly Allen and Laura Sherman, will also join Priority Technology Holdings, Inc. (NASDAQ:PRTH) as part of this deal.

Tim O’Leary, the Chief Financial Officer of Priority, said:

“We expect the acquisition of DMS to provide approximately $3 million of incremental revenue and just over $1 million of incremental adjusted EBITDA in Q4 2025.”

Priority Technology Holdings, Inc. (NASDAQ:PRTH) is a financial technology company that offers payments and banking solutions for businesses through its connected commerce platform for payables, merchant services, and banking & treasury solutions. It helps streamline collecting, storing, lending, and sending money to create revenue opportunities.

While we acknowledge the potential of PRTH as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

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Disclosure: None. This article is originally published at Insider Monkey.

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