Should You Buy Meta Stock While It's Under $700?

By Lyle Daly | November 03, 2025, 8:05 AM

Key Points

Meta Platforms (NASDAQ: META) stock took a big hit after its third-quarter earnings report. Despite impressive revenue growth, the company's share price dropped by over 10% in a single day, as investors are worried about its artificial intelligence (AI) spending.

This is the cheapest Meta's been in months, but does that make it a buying opportunity? Here's what prospective investors should know.

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A smartphone with the Meta logo displayed.

Image source: Getty Images.

Meta's core business is still strong

Meta makes most of its money from ads, and in that respect, it had a great third quarter. Revenue was up 26% year over year to $51 billion, ad impressions increased 14%, and its average price per ad increased 10%.

The social media company's AI investments also appear to be delivering positive results for its ad business. Earlier this year, CEO Mark Zuckerberg said that Meta's AI recommendation model led to "roughly 5% more ad conversions on Instagram and 3% on Facebook" and that a "meaningful percent" of ad revenue now comes from campaigns created with its generative AI features.

Meta's hefty capital expenditures on AI infrastructure are somewhat concerning, and investors are understandably having flashbacks to previous unsuccessful ventures, like the metaverse. That said, the recent dip seems like an overreaction, considering Meta's financial strength.

If you've been thinking about picking up some shares of Meta, now is a great time to do so. It's spending heavily on AI, but so are many of the top tech companies. And with the cash flow its ad business generates, Meta can certainly afford its AI investments.

Should you invest $1,000 in Meta Platforms right now?

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Lyle Daly has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Meta Platforms. The Motley Fool has a disclosure policy.

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