P&G Shares Seen as a Longer-Term Story, Says Deutsche Bank

The Procter & Gamble Company (NYSE:PG) is included among the 12 Best Dogs of the Dow to Invest in.

On December 8, Deutsche Bank lowered its price target on The Procter & Gamble Company (NYSE:PG) to $171 from $176 and kept a Hold rating after meeting with management. The firm’s view was that the stock may require more time to play out.

The Procter & Gamble Company (NYSE:PG)’s core strength remains its brand portfolio. The company owns a wide range of household and personal care brands that are deeply embedded in daily consumer habits. That positioning gives it the ability to raise prices when costs increase, without meaningfully disrupting demand.

The business has also shown it can perform steadily in a difficult operating backdrop. Its supply chain is well run, and its exposure across categories and regions provides balance. Weakness in one area does not derail the overall picture, as the company can rely on segments or markets that are holding up better.

At the moment, growth is being driven primarily by regions outside North America. Greater China and Latin America are showing the strongest momentum. Within the portfolio, skin and personal care continue to perform well, while other areas are seeing minimal growth or modest declines in organic sales.

In addition, Consistency remains a defining feature of The Procter & Gamble Company (NYSE:PG). The company has paid dividends for 135 years and increased its payout for 69 consecutive years. As of December 16, the dividend yield was around 2.9%, which remains above the broader market average and underscores the stability of the business.

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