Soft Housing Clouds Mohawk Industries, Inc. (MHK)'s Upside

Mohawk Industries, Inc. (NYSE:MHK) is among the ridiculously cheap stocks to buy now. As of December 26, Mohawk Industries, Inc. (NYSE:MHK) has drawn a mixed response from analysts, with 47% recommending buying the stock and the remaining 53% maintaining a neutral stance. With a median price target of $138.50, the stock exhibits an upside potential of 25.65%.

On December 15, Jefferies reduced the price target on Mohawk Industries, Inc. (NYSE:MHK) to $128 from $134, keeping a ‘Hold’ rating on the stock. As told by the analyst in a 2026 building products outlook note, the firm is leaning toward consumer-facing companies with strong pricing power, since residential construction is projected to stay soft entering 2026.

On the same day, Wells Fargo trimmed the price target on Mohawk Industries, Inc. (NYSE:MHK) to $110 from $125 and reaffirmed an ‘Equal Weight’ rating, according to TheFly. The firm notes that skepticism heading into late 2025 complicates the housing playbook for next year. That said, it prefers attractively valued quality, adding that higher-risk opportunities are likely to materialize, but not just yet.

Barclays also lowered the price target on Mohawk Industries, Inc. (NYSE:MHK) to $121 from $122, while reiterating an ‘Equal Weight’ rating on December 8, reported TheFly. The firm sees another year of declining single-family housing starts, highlighting that the housing market “remains far from balanced.” Thus, leaving the homebuilder stocks “volatile, with no cycle call to be made.”

Mohawk Industries, Inc. (NYSE:MHK) is a Georgia-based company that offers flooring products for remodeling and new-construction channels. Founded in 1988, the company operates through three segments: Global Ceramic, Flooring North America, and Flooring Rest of the World.

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