Simply Good Foods Company (NASDAQ:SMPL) is one of the best confectionery, cookie, and snack stocks to buy. Morgan Stanley reaffirmed a Hold rating on Simply Good Foods Company (NASDAQ:SMPL) on January 21, setting a price target of $24.00. However, Simply Good Foods Company (NASDAQ:SMPL) received a bullish stance from Stifel Nicolaus on January 20, who assigned the stock a Buy rating with a $32 price target.
The firm considers the return of Joe Scalzo as CEO as a strategically significant move, and stated that the focus under his leadership is anticipated to be on underperformance in areas like Quest bars outside salty snacks, stabilization of the Atkins brand at a more durable scale, and sustaining growth for the Quest and OWYN franchises.
The firm also cited Simply Good Foods Company’s (NASDAQ:SMPL) financial flexibility as a significant factor supporting the optimistic rating, adding that the balance sheet carried modest leverage with room for strategic actions, including a disciplined M&A approach that bolsters the growth profile. In addition, the firm expects profitability to make a gradual recovery, with margins bouncing back toward the high‑30% range. According to Stifel, this trend can support a healthier balance between earnings growth and reinvestment, supporting the Buy rating.
Simply Good Foods Company (NASDAQ:SMPL) is a consumer packaged food and beverage company that develops, sells, and markets nutritional food and snacking items. The company’s product portfolio includes snacks, frozen meals, protein bars, ready-to-drink shakes, and frozen meals under the Quest and Atkins brands.
While we acknowledge the potential of SMPL as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.
READ NEXT: 30 Stocks That Should Double in 3 Years and 11 Hidden AI Stocks to Buy Right Now.
Disclosure: None. This article is originally published at Insider Monkey.