Your browser is no longer supported. Please, upgrade your browser.
HOG Harley-Davidson, Inc. daily Stock Chart
Harley-Davidson, Inc.
IndexS&P 500 P/E13.76 EPS (ttm)3.25 Insider Own0.10% Shs Outstand166.88M Perf Week0.68%
Market Cap7.45B Forward P/E12.54 EPS next Y3.56 Insider Trans-23.49% Shs Float165.62M Perf Month4.52%
Income546.70M PEG1.32 EPS next Q0.45 Inst Own89.40% Short Float8.38% Perf Quarter7.46%
Sales5.64B P/S1.32 EPS this Y-13.30% Inst Trans-9.12% Short Ratio6.71 Perf Half Y5.35%
Book/sh12.98 P/B3.44 EPS next Y7.19% ROA4.80% Target Price47.58 Perf Year-7.40%
Cash/sh- P/C- EPS next 5Y10.43% ROE25.10% 52W Range39.34 - 56.50 Perf YTD-12.21%
Dividend1.48 P/FCF10.21 EPS past 5Y4.10% ROI6.80% 52W High-20.94% Beta0.94
Dividend %3.31% Quick Ratio1.20 Sales past 5Y0.20% Gross Margin38.20% 52W Low13.55% ATR0.84
Employees5200 Current Ratio1.40 Sales Q/Q-2.90% Oper. Margin13.50% RSI (14)54.84 Volatility1.94% 1.91%
OptionableYes Debt/Eq3.30 EPS Q/Q-1.80% Profit Margin8.80% Rel Volume0.88 Prev Close45.35
ShortableYes LT Debt/Eq2.25 EarningsOct 23 BMO Payout49.90% Avg Volume2.07M Price44.67
Recom2.60 SMA201.49% SMA503.03% SMA200-0.69% Volume1,842,507 Change-1.50%
Jul-25-18Reiterated Stifel Hold $45 → $46
Jun-07-18Reiterated Wedbush Neutral $44 → $42
Apr-13-18Reiterated Stifel Hold $49 → $45
Apr-11-18Reiterated Wedbush Neutral $49 → $44
Mar-29-18Upgrade Longbow Underperform → Neutral
Mar-26-18Reiterated Bernstein Mkt Perform $52 → $45
Feb-06-18Reiterated Citigroup Buy $57 → $55
Jan-22-18Upgrade Wells Fargo Market Perform → Outperform
Jan-17-18Reiterated Stifel Hold $49 → $54
Jan-03-18Downgrade Longbow Neutral → Underperform
Dec-07-17Reiterated Wedbush Neutral $45 → $49
Oct-20-17Upgrade Argus Hold → Buy $53
Oct-18-17Reiterated Stifel Hold $48 → $49
Aug-28-17Initiated Aegis Capital Hold $49
Aug-14-17Reiterated Morgan Stanley Overweight $59 → $54
Jul-19-17Reiterated Goldman Neutral $51 → $46
Jul-14-17Reiterated Stifel Hold $61 → $55
Jul-12-17Downgrade Bernstein Outperform → Mkt Perform $55
Apr-19-17Reiterated Wedbush Neutral $55 → $53
Apr-19-17Reiterated RBC Capital Mkts Sector Perform $60 → $57
Sep-24-18 12:01AM  Harley Is Winning in EuropeWithout a Trade War Bloomberg
11:43AM  Duke Energy: Dam breached at North Carolina plant and coal ash may be flowing into Cape Fear River CNBC
01:09AM  Caterpillar leans on old playbook to cope with Trump tariffs Reuters
Sep-20-18 07:47PM  [$$] Harley-Davidson Is Still Here Because of Past Tariffs The Wall Street Journal
Sep-19-18 08:57AM  10 Companies Already Hurt by President Trump's Tariffs Kiplinger
Sep-18-18 01:09PM  Clashing with the Commander-in-Chief? Yahoo Finance Video
Sep-17-18 12:42PM  U.S. Secret Service orders Harley-Davidson motorcycle despite Trump's boycott calls American City Business Journals
09:33AM  Harley-Davidson Makes Even Deeper Commitment to Electric Motorcycles Motley Fool
Sep-14-18 01:28PM  Milwaukee Harley-Davidson GM Goran Zadrima: LiveWire 'sounds like a speeder from Star Wars' American City Business Journals
08:55AM  US Autos Hit Most By US, China Tariffs: AmCham Investopedia
Sep-13-18 08:05PM  [$$] Harley-Davidson Is Right. Trump Is Wrong The Wall Street Journal
02:03PM  [$$] Harley-Davidson Is Right. Trump Is Wrong The Wall Street Journal
Sep-12-18 01:28PM  Harley-Davidson 'gold-level' sponsor of national Manufacturing Day American City Business Journals
07:22AM  Interested In Harley-Davidson Inc (NYSE:HOG)s Upcoming US$0.37 Dividend? You Have 4 Days Left Simply Wall St.
Sep-11-18 09:13AM  Harley (HOG) to Gain From Launches, Facility Shift a Woe Zacks
Sep-07-18 12:30PM  Harley-Davidson is opening a Silicon Valley R&D center to power EV production TechCrunch
Sep-06-18 11:56PM  [$$] New Harleys May Be Cool but Wont be Quiet The Wall Street Journal
09:33AM  Auto Stock Roundup: SUV Sales Up in August, Toyota Faces Recall Mess Zacks
08:54AM  Harley-Davidson (HOG) to Open R&D Facility in Silicon Valley Zacks
Sep-05-18 05:43PM  Harley-Davidson, Inc. Declares Dividend GlobeNewswire
05:05PM  Harley-Davidson says it will open Silicon Valley R&D facility in late 2018 American City Business Journals
04:08PM  Harley-Davidson Taps Silicon Valley To Rev Up Electric Motorcycle Push Investor's Business Daily
03:58PM  Successful anniversary showed brand strength, says Harley-Davidson's Chris Urban American City Business Journals
07:10AM  Harley-Davidson plans to open R&D plant in Silicon Valley to work on electric vehicles MarketWatch
Sep-04-18 03:46PM  150,000 Harley-Davidson riders generate $95M in economic impact, says Visit Milwaukee American City Business Journals
03:41PM  See the LiveWire production model coming from Harley-Davidson in August 2019 American City Business Journals
Sep-02-18 11:33AM  Is Harley-Davidson's Vision for the Future Realistic? Motley Fool
Sep-01-18 02:00PM  Indian Motorcycle introduces 2019 lineup: Slideshow American City Business Journals
Aug-31-18 07:52PM  [$$] Harley-Davidson CEO Made a Startling Discovery: The Problem Was Us The Wall Street Journal
10:52AM  [$$] Harley-Davidson CEO Made a Startling Discovery: 'The Problem Was Us' The Wall Street Journal
Aug-30-18 10:07PM  Edited Transcript of HOG earnings conference call or presentation 24-Jul-18 1:00pm GMT Thomson Reuters StreetEvents
03:49PM  Harley-Davidson street parties making 115th more inclusive than ever American City Business Journals
03:00PM  Is Harley-Davidson Inc (NYSE:HOG) Attractive At This PE Ratio? Simply Wall St.
02:56PM  Malenshek's passion powers Harley-Davidson's 115th anniversary American City Business Journals
10:43AM  Harley-Davidson 115th is not about music, but these national acts are here American City Business Journals
Aug-29-18 04:50PM  Harley-Davidson adds 115th anniversary features to new mobile app American City Business Journals
Aug-28-18 03:30PM  Budweiser a beer sponsor for Harley-Davidson's 115th anniversary, but MillerCoors will be around American City Business Journals
Aug-27-18 10:18PM  [$$] Keep Your Tariffs off My Harley The Wall Street Journal
Aug-26-18 07:21AM  The Biggest Marijuana Stock Now Has a Larger Market Cap Than These 100-Year-Old Companies Motley Fool
Aug-24-18 08:49AM  3 Stocks to Buy If Trump Is Impeached InvestorPlace
Aug-23-18 06:07PM  Harley-Davidson Is a Value Trap
09:13AM  Why Is Harley-Davidson (HOG) Down 5% Since Last Earnings Report? Zacks
09:04AM  Auto Stock Roundup: Toyota to Raise Production Capacity in China, Ford Issues Recall Zacks
05:00AM  Harley-Davidson Needs a New Generation of Riders Bloomberg
Aug-22-18 06:03PM  Harley-Davidson collaborates with Good City, MKE and Third Space on anniversary beer American City Business Journals
08:19AM  Harley-Davidson (HOG) to Launch Models & Technology Upgrades Zacks
Aug-21-18 03:01PM  Harley-Davidson unveils 2019 models ahead of 115th anniversary event American City Business Journals
12:15PM  Harley-Davidson Delivers Bold Motorcycle Performance And Ride-Enhancing Technology For 2019 PR Newswire
Aug-17-18 12:28PM  Deere & Co. Is the Quintessential Trump Stock For Better or Worse InvestorPlace
Aug-15-18 09:24AM  Harley-Davidson Stock Nears Breakdown After Trump Tweet Investopedia
Aug-14-18 06:02PM  Harley-Davidson CEO Levatich addresses 'misinformation' in employee memo American City Business Journals
04:41PM  Harley-Davidson CEO Refutes Misinformation After Another Trump Attack Bloomberg
03:59PM  Wisconsin, Minnesota primaries to gauge strength of opposition to Trump Reuters
03:37PM  Harley-Davidson dealer: We've seen 'zero' backlash from Trump tweets, boycott talk CNBC
02:06PM  Harley-Davidson CEO pushes back on political criticism in internal memobut does not mention Trump's name CNBC
02:06PM  Harley-Davidson CEO pushes back against Trump, 'misinformation' in memo to employees CNBC
02:01PM  Trump vs. Harley-Davidson: View from the dealerships CNBC Videos
10:32AM  Company News For Aug 14, 2018 Zacks
08:00AM  Todays Research Reports on Stocks to Watch: Papa Johns and Harley-Davidson ACCESSWIRE
07:07AM  The Zacks Analyst Blog Highlights: Harley Davidson Zacks
Aug-13-18 06:20PM  Trump supports possible Harley-Davidson boycott Fox Business Videos
06:07PM  Trump's Harley boycott call roils Wisconsin primary Associated Press
04:33PM  Will Harley Davidson customers boycott the bikes or Trump... CNBC Videos
04:26PM  Harley Davidson Gets Hit Hard by New Trump Tweet Zacks
04:13PM  The Brief, August 13
04:07PM  Dow Down Triple Digits; Stocks End Near Day's Lows
02:54PM  US STOCKS-S&P 500, Dow slip as Turkey's currency woes spread Reuters
02:21PM  The Afternoon Rundown: August 13, 2018 CNBC Videos
02:15PM  Trump should look in the mirror rather than blame Harley: Dan Mitchell Fox Business Videos
01:18PM  The Trump, Harley-Davidson Feud Explained Investopedia
12:45PM  Top Mutual Fund Holders of Harley-Davidson Inc. Investopedia
12:22PM  Jim Cramer: 'I Feel Bad For Harley-Davidson' Benzinga
11:56AM  Trump Tweet Pushes Harley Into New Skid
10:43AM  Cramer on Harley Davidson: When you go against Trump, you'll feel his 'wrath' CNBC
10:03AM  Trump Backs Harley Davidson 'Boycott' as War Of Words With Bikemaker Continues
09:07AM  Harley-Davidson overseas plans slap in the face to the pr... CNBC Videos
08:30AM  Trump says Harley-Davidson owners will boycott a day after meeting with riders American City Business Journals
07:50AM  Stocks making the biggest moves premarket: VFC, HGV, WMT, HOG & more CNBC
06:45AM  Market Morning: Imploding Turkey, Harley Boycott, Tesla Privatization Hullabaloo Market Exclusive
06:16AM  President Trump backs Harley-Davidson boycott CNBC Videos
Aug-12-18 04:06PM  Trump Supports Harley Boycott If Some Production Shifts Overseas Bloomberg
04:06PM  Trump Backs Harley Boycott If Some Production Moves Overseas Bloomberg
11:06AM  Trump backs boycott of Harley Davidson in steel tariff dispute Reuters
11:00AM  Trump backs boycott of Harley Davidson in steel tariff dispute Reuters
10:37AM  Trump backs boycott of Harley Davidson in steel tariff dispute Reuters
09:39AM  Trump applauds Harley Davidson boycott, says shift of production abroad is a 'really bad move' CNBC
Aug-10-18 06:06AM  Is Polaris Industries Inc. a Buy? Motley Fool
Aug-09-18 12:52PM  Chinese leadership faces backlash at home over trade war - rpt Yahoo Finance Video
Aug-08-18 12:54PM  China slaps tariffs on $16B of US goods Yahoo Finance Video
Aug-07-18 01:00PM  China to US: We will not surrender Yahoo Finance Video
12:53PM  Icahns recommendation, DOJ argues over AT&T deal, Harley looking for partner Yahoo Finance
10:07AM  Icahns recommendation, DOJ argues over AT&T deal, Harley looking for partner Yahoo Finance Video
09:39AM  Harley (HOG) Looks for Alliance to Expand in India Market Zacks
Aug-06-18 05:51PM  Harley seeks alliance for lightweight bikes to grow India business Reuters
05:47PM  Harley seeks alliance for lightweight bikes to grow India business Reuters
Aug-05-18 11:32AM  Electric motorcycles are already here and more of them are likely on the way CNBC
08:00AM  Analysts view Harley-Davidson's strategic effort favorably, but questions remain American City Business Journals
Aug-02-18 05:21AM  [$$] Trump considers raising tariffs on Chinese imports to 25% Financial Times
Aug-01-18 03:11PM  Union helps laid-off Harley employees retrain for new KC-area jobs American City Business Journals
Harley-Davidson, Inc. primarily manufactures and sells cruiser and touring motorcycles. The company operates in two segments, Motorcycles & Related Products, and Financial Services. The Motorcycles & Related Products segment designs, manufactures, and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise, and related services. It offers motorcycle parts and accessories, such as replacement parts, and mechanical and cosmetic accessories; and general merchandise, including MotorClothes apparel and riding gear, as well as licenses the Harley-Davidson name and other trademarks. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific. The Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and motorcycle parts and accessories; and retail financing services, including installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale protection products comprising motorcycle insurance, extended service contracts, and motorcycle maintenance protection. This segment also licenses the Harley-Davidson brand to third-party financial institutions. The company was founded in 1903 and is based in Milwaukee, Wisconsin.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
Olin John ASVP & CFOAug 28Option Exercise12.3012,587154,82055,016Aug 30 03:03 PM
Olin John ASVP & CFOAug 28Sale43.4812,587547,26842,429Aug 30 03:03 PM
HUND LAWRENCE GPresident-HDFSAug 10Option Exercise20.1237,040745,31741,715Aug 14 05:27 PM
HUND LAWRENCE GPresident-HDFSAug 10Sale43.3337,0401,605,0824,675Aug 14 05:27 PM
ZEITZ JOCHENDirectorAug 06Sale43.501,59869,5070Aug 08 01:04 PM
Alstead TroyDirectorMay 01Option Exercise40.734,949201,5806,612May 03 06:55 PM
ANDERSON R JOHNDirectorMay 01Option Exercise40.732,28493,0222,484May 03 06:56 PM
Sylvester MaryroseDirectorMay 01Option Exercise40.732,28493,0229,187May 03 06:56 PM
ZEITZ JOCHENDirectorMay 01Option Exercise40.732,28493,0222,284May 03 06:56 PM
Rocker TchernaviaVP-Human ResourcesFeb 12Sale47.741,40166,8900Feb 13 06:31 PM
Jones Paul JVP & Chief Legal OfficerFeb 06Sale48.002,117101,6160Feb 06 07:10 PM
Jones Paul JVP & Chief Legal OfficerFeb 05Sale47.6287041,4312,117Feb 06 07:10 PM
Kumbier MichelleSVP, Motor Co. Product & OpsFeb 04Option Exercise0.0010,000013,230Feb 06 07:10 PM
HUND LAWRENCE GPresident-HDFSFeb 03Option Exercise0.002,18305,591Feb 06 07:10 PM
KORNETZKE MARK RChief Accounting OfficerFeb 03Option Exercise0.0043802,160Feb 06 07:10 PM
Kumbier MichelleSVP, Motor Co. Product & OpsFeb 03Option Exercise0.001,09203,744Feb 06 07:10 PM
LEVATICH MATTHEW SPresident & CEOFeb 03Option Exercise0.007,876089,063Feb 06 07:10 PM
Olin John ASVP & CFOFeb 03Option Exercise0.002,652043,614Feb 06 07:10 PM
Rocker TchernaviaVP-Human ResourcesFeb 03Option Exercise0.0068301,716Feb 06 07:10 PM
Jones Paul JVP & Chief Legal OfficerFeb 03Option Exercise0.001,44403,666Feb 06 07:10 PM
BISCHMANN JOANNE MVice President, CommunicationsFeb 03Option Exercise0.0052202,579Feb 06 07:22 PM
HUND LAWRENCE GPresident-HDFSFeb 02Option Exercise0.003,59304,916Feb 06 07:10 PM
KORNETZKE MARK RChief Accounting OfficerFeb 02Option Exercise0.0056601,934Feb 06 07:10 PM
Kumbier MichelleSVP, Motor Co. Product & OpsFeb 02Option Exercise0.002,67603,910Feb 06 07:10 PM
LEVATICH MATTHEW SPresident & CEOFeb 02Option Exercise0.0013,158087,372Feb 06 07:10 PM
Olin John ASVP & CFOFeb 02Option Exercise0.004,361042,910Feb 06 07:10 PM
Rocker TchernaviaVP-Human ResourcesFeb 02Option Exercise0.0090301,496Feb 06 07:10 PM
Jones Paul JVP & Chief Legal OfficerFeb 02Option Exercise0.002,52903,399Feb 06 07:10 PM
BISCHMANN JOANNE MVice President, CommunicationsFeb 02Option Exercise0.0085202,438Feb 06 07:22 PM
Kumbier MichelleSVP, Motor Co. Product & OpsFeb 01Option Exercise0.002,09902,099Feb 05 08:24 PM
LEVATICH MATTHEW SPresident & CEOFeb 01Option Exercise0.009,519078,718Feb 05 08:24 PM
Olin John ASVP & CFOFeb 01Option Exercise0.003,120040,082Feb 05 08:24 PM
Rocker TchernaviaVP-Human ResourcesFeb 01Option Exercise0.001,24401,244Feb 05 08:24 PM
BISCHMANN JOANNE MVice President, CommunicationsFeb 01Option Exercise0.0063501,919Feb 05 08:24 PM
HUND LAWRENCE GPresident-HDFSFeb 01Option Exercise0.002,57102,571Feb 05 08:24 PM
Jones Paul JVP & Chief Legal OfficerFeb 01Option Exercise0.001,81001,810Feb 05 08:24 PM
KORNETZKE MARK RChief Accounting OfficerFeb 01Option Exercise0.0081901,674Feb 05 08:24 PM
ZEITZ JOCHENDirectorNov 01Sale47.801,85988,8500Nov 02 08:41 PM
HUND LAWRENCE GPresident-HDFSOct 31Sale46.888,660406,0170Nov 02 04:56 PM
LEVATICH MATTHEW SPresident & CEOOct 25Option Exercise39.0419,447759,21188,646Oct 27 05:20 PM
LEVATICH MATTHEW SPresident & CEOOct 25Sale48.3619,447940,38769,199Oct 27 05:20 PM
Olin John ASVP & CFOOct 19Option Exercise39.0428,7601,122,79065,722Oct 20 05:23 PM
Olin John ASVP & CFOOct 19Sale48.0328,7601,381,36036,962Oct 20 05:23 PM