Johnson Controls' Sensormatic Solutions Launches AI-Powered Shopper Tracking with Privacy-First Re-ID Technology

By Maham Fatima | July 11, 2025, 11:05 AM

Johnson Controls International (NYSE:JCI) is one of the best manufacturing stocks to buy according to hedge funds. On July 8, Sensormatic Solutions, which is a retail solutions portfolio of Johnson Controls, announced the launch of new people-counting devices enabled with Re-Identification (Re-ID) technology and advanced deep learning AI capabilities.

This development provides retailers with more data-driven insights into shopper demographics, abandonment rates, shopper-only conversion rates, dwell times, and previously unseen movement patterns. The Re-ID technology uses complex algorithms to anonymize and identify individual visitors as they move throughout a property.

Johnson Controls' Sensormatic Solutions Launches AI-Powered Shopper Tracking with Privacy-First Re-ID Technology
A team of workers wearing white hardhani and safety goggles assembling a complex HVAC system.

It relies on generic identifiers like clothing colors rather than personal identifiable information/PI, staff wearables, or facial recognition. This approach helps to protect shopper privacy and ensure compliance with regulations such as GDPR, while still allowing retailers to understand how and where visitors make shopping decisions.

Johnson Controls International (NYSE:JCI) engineers, manufactures, commissions, and retrofits building products and systems in the US, Europe, the Asia Pacific, and internationally. Sensormatic Solutions is the leading global retail solutions portfolio of Johnson Controls.

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READ NEXT: 30 Stocks That Should Double in 3 Years and 11 Hidden AI Stocks to Buy Right Now.

Disclosure: None. This article is originally published at Insider Monkey.

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