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The Top 5 Analyst Questions From Wingstop's Q2 Earnings Call

By Anthony Lee | August 12, 2025, 10:59 PM

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Wingstop’s second quarter results were met with a highly positive market reaction, as the company outperformed Wall Street’s expectations for both revenue and non-GAAP profit per share. Management attributed the quarter’s growth to continued global expansion, the launch of new menu items like Crispy Chicken Tenders, and significant early results from the Wingstop Smart Kitchen platform. CEO Michael Skipworth emphasized that the company’s “multi-year strategies” and execution have driven a robust pipeline for new locations, with 129 net new restaurants opened this quarter—a company record.

Is now the time to buy WING? Find out in our full research report (it’s free).

Wingstop (WING) Q2 CY2025 Highlights:

  • Revenue: $174.3 million vs analyst estimates of $173.4 million (12% year-on-year growth, 0.5% beat)
  • Adjusted EPS: $1 vs analyst estimates of $0.87 (15.1% beat)
  • Adjusted EBITDA: $52.99 million vs analyst estimates of $56.86 million (30.4% margin, 6.8% miss)
  • Operating Margin: 25.9%, in line with the same quarter last year
  • Locations: 2,818 at quarter end, up from 2,352 in the same quarter last year
  • Same-Store Sales fell 1.9% year on year (28.7% in the same quarter last year)
  • Market Capitalization: $9.55 billion

While we enjoy listening to the management's commentary, our favorite part of earnings calls are the analyst questions. Those are unscripted and can often highlight topics that management teams would rather avoid or topics where the answer is complicated. Here is what has caught our attention.

Our Top 5 Analyst Questions From Wingstop’s Q2 Earnings Call

  • David E. Tarantino (Baird) asked if management expects positive same-store sales for the entire third quarter. CEO Michael Skipworth explained that easier year-over-year comparisons later in the quarter should support a return to growth, but acknowledged soft trends among lower-income consumers.
  • Jeffrey Andrew Bernstein (Barclays) questioned whether franchise demand and unit growth could remain above the long-term 10% target. Skipworth said the current pace is supported by strong returns and a record pipeline but declined to update long-term targets.
  • Hyun Jin Cho (Goldman Sachs) inquired about the success of value deals like the "20 for 20" bundle. Skipworth noted that such promotions drove higher average checks without margin pressure, and CFO Alex Kaleida added that promotional activity has not materially shifted overall economics.
  • Brian James Harbour (Morgan Stanley) asked whether Smart Kitchen deployment is increasing delivery sales and impacting overall market penetration. Kaleida confirmed mid-single-digit higher delivery sales growth in Smart Kitchen locations and reiterated the scalability of the U.S. market opportunity.
  • Sharon Zackfia (William Blair) queried about the pace of menu innovation and its fit for lunch and late-night segments. Skipworth and Kaleida discussed ongoing opportunities in tenders and sandwiches, with Smart Kitchen enabling more daypart-focused offerings.

Catalysts in Upcoming Quarters

In future quarters, the StockStory team will monitor (1) the full rollout and operational impact of the Smart Kitchen platform, (2) the initial pilot and guest response to the new loyalty program, and (3) the pace of international expansion and new market entries, including openings in Italy and the Netherlands. Progress on menu innovation and brand awareness campaigns will also be critical markers of execution.

Wingstop currently trades at $341.99, up from $290.93 just before the earnings. In the wake of this quarter, is it a buy or sell? Find out in our full research report (it’s free).

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