Ralph Lauren Corporation (RL)'s Isn't "As Analogous" To Tapestry As You Think, Says Jim Cramer

We recently published 12 Latest Stocks On Jim Cramer’s Radar. Ralph Lauren Corporation (NYSE:RL) is one of the stocks Jim Cramer recently discussed.

Ralph Lauren Corporation (NYSE:RL)’s shares dipped by 3.9% in August after peer firm Tapestry warned that it would have to take a $160 million hit to its income statement due to tariffs. Like Tapestry, Ralph Lauren Corporation (NYSE:RL) is also a luxury apparel retailer, and investors were worried that business similarities between the two could also affect the firm’s operations. Cramer’s previous comments about Ralph Lauren Corporation (NYSE:RL) have praised the firm’s latest earnings call but warned that investors were in no mood for stocks with tariff exposure. Here are his latest thoughts:

“Ralph Lauren getting hit for 12 off of Tapestry. And not really as analogous as you think.

“But I thought the Ralph Lauren quarter was really good. And that they were being cautious. Being cautious makes a lot of sense. It doesn’t pay.”

Here is what Cramer said about Ralph Lauren Corporation (NYSE:RL) after its latest earnings report:

“Today, something happened on the Ralph Lauren conference call that was a harsh reminder not to expect that this market cares at all about what’s already happened. It only cares about what’s going to happen next… I gotta tell you, I loved it. Patrice Louvet is an amazing CEO, and Ralph Lauren’s been a terrific performer, a real standout in apparel. The actual quarterly results were phenomenal… Louvet was effusive about the business… which is what made me say this one could be a real winner today on Squawk on the Street.

… That’s everything I wanted to hear. Music to my ears… So I go out hard in favor of the stock on Squawk on the Street before the market opens, okay, emphasizing how Ralph Lauren’s never outta style brand can transcend all the negatives that we keep hearing about every day.

There’s only one problem: they can’t yet. They can’t actually transcend the coming negatives…

I believe that all the good things that Louvet talked about at the top of the call about the brand, the iconic company, the classic styles, well, I think they’re going to win out. I think Ralph Lauren, the company, can navigate its way through this manmade thicket. Still, though, today’s action is a textbook reminder and example of what can go wrong as we go into the fall when the tariffs hit.

I can’t blame anyone, particularly the management of Ralph Lauren, for being cautious. So I buy the weakness in Ralph Lauren, but you have to recognize that this market is rushing headlong toward the stocks of companies with no tariff exposure and away from companies like Ralph Lauren.”

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Disclosure: None. This article is originally published at Insider Monkey.