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Amazon's (AMZN) Fresh Grocery Push Seen as Key Growth Driver by Analysts

By Ghazal Ahmed | September 16, 2025, 11:57 PM

Amazon.com, Inc. (NASDAQ:AMZN) is one of the Trending AI Stocks on Wall Street. On September 10, Morgan Stanley analyst Brian Nowak reiterated an Overweight rating on the stock with a $300.00 price target. According to the analysts, Amazon’s push into the fresh grocery market will unlock sustained faster growth.

“We see AMZN’s push into the ~$600bn fresh grocery market unlocking durably faster growth (every 1% share capture is ~120bp upside to US GMV). With the logistics network built, higher fresh merch margins and min $25 baskets, we detail why fresh will also likely be profitable and EBIT dollar upside.”
A close up of a laptop with a silhouette of a financial analyst and the city skyline in the background.

Amazon.com Inc. (AMZN) is an American technology company offering e-commerce, cloud computing, and other services, including digital streaming and artificial intelligence solutions.

While we acknowledge the potential of AMZN as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

READ NEXT: 10 AI Stocks You Should Not Ignore and 10 AI Stocks Analysts Say You Should Watch Closely.

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