Citizens JMP Lowers Price Target on The Trade Desk, Inc. (TTD) to $60, Maintains Market Outperform Rating

The Trade Desk, Inc. (NASDAQ:TTD) is one of the 13 Best Quality Stocks to Buy According to Hedge Funds, supported by hedge fund interest and significant Profit Margin.

On September 30, 2025, citing near-term headwinds from slowed advertising spending in the consumer-packaged goods and automotive sectors, as well as potential regulatory impacts following stricter guidelines for direct-to-consumer healthcare advertising, Citizens JMP lowered its price target on The Trade Desk, Inc. (NASDAQ:TTD) from $100 to $60 while keeping a Market Outperform rating.

Together, these verticals make up about 41% of The Trade Desk, Inc. (NASDAQ:TTD) advertising budget, which limits short-term growth visibility. Plans for Audience Unlimited, a significant update to its third-party data marketplace intended to streamline and lower the cost of data access for advertisers, were unveiled by the company a day earlier.

The platform seeks to improve targeting effectiveness and campaign flexibility by utilizing AI to score data segments and new Koa Adaptive Trading Modes, hence strengthening The Trade Desk, Inc. (NASDAQ:TTD)’s place in the digital advertising ecosystem.

In the United States and abroad, The Trade Desk, Inc. (NASDAQ:TTD) runs a self-service cloud-based ad-buying platform for video, display, audio, digital-out-of-home, native, and social media channels. It is one of the best quality stocks.

While we acknowledge the potential of TTD as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

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