RBC Sees Intensifying Rivalry Between Salesforce (CRM) and ServiceNow

Salesforce, Inc. (NYSE:CRM) is one of the AI Stocks Analysts Are Watching Closely. On October 15, RBC Capital reiterated its Sector Perform rating on the stock with a $250.00 price target. The rating affirmation follows the analyst firm’s attendance at Dreamforce 2025 in San Francisco.

At the conference, Salesforce took the opportunity to announce its transition from Customer 360 to Agentforce 360, positioning AI agents and contextual data as the core components within its platform.

Salesforce now positions itself as the AI orchestration layer for enterprises. This shift will move Salesforce into the territory currently occupied by ServiceNow in automation and workflow solutions.

According to the firm, the company is increasingly focused on trust, governance, and extensibility in its narrative. However, the competitive overlap between Salesforce and ServiceNow seems to be intensifying now as they both converge around workflow automation, data context, and AI agent deployment.

Salesforce, Inc. (NYSE:CRM) is a cloud-based CRM company that has gained popularity after it unveiled its AI-powered platform called Agentforce.

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Disclosure: None.