Intuit Inc. (INTU) Launched a New Campaign with Uber Advertising

​Intuit Inc. (NASDAQ:INTU) is one of the Best Dip Stocks to Buy According to Hedge Funds. On February 17, Intuit Inc. (NASDAQ:INTU) launched a new campaign with Uber Advertising to make in-person tax help more accessible by bridging the gap between taxpayers and trusted financial expertise.

​This move is part of the company’s strategy to expand its Human Intelligence service network that includes roughly 600 Expert Offices and 20 immersive stores. Moreover, the company is offering free Uber rides, up to $25, to customers through TurboTax to meet their local TurboTax expert.

​Management noted that this initiative aligns with the company’s vision to reimagine the tax experience where agentic AI does 90% of the work, followed by a human expert for more specialized outcomes and decision making.

​That said, earlier on February 11, Intuit Inc. (NASDAQ:INTU) launched a construction addition to its Enterprise Suite, which is an AI-driven enterprise resource planning tool. Management noted that they are targeting the $2 trillion construction market with the new addition that automates tasks from budget tracking to AIA-style invoicing.

​Intuit Inc. (NASDAQ:INTU) is a California-based company that offers products and services, including financial management, payments and capital, and marketing solutions. Founded in 1983, the company operates in four segments: Global Business Solutions, Consumer, Credit Karma, and ProTax.

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Disclosure: None. This article is originally published at Insider Monkey.