Why ADT (ADT) Shares Are Falling Today

By Radek Strnad | March 02, 2026, 3:31 PM

ADT Cover Image

What Happened?

Shares of security technology and services company ADT (NYSE:ADT) fell 10.3% in the afternoon session after it reported mixed fourth-quarter 2025 results that included a revenue miss and a lackluster outlook. 

While the company's adjusted profit of $0.23 per share was in line with expectations and grew from the prior year, its quarterly revenue of $1.28 billion fell short of Wall Street's estimates. Investors also appeared concerned about the company's future prospects. Looking ahead, analysts' consensus forecasts pointed to modest revenue and earnings growth for the next twelve months. Additionally, projections suggested that ADT's free cash flow margin, a measure of how much cash the company generates from sales, is expected to decline. This combination of a revenue miss and an uninspiring forecast for growth and cash generation soured investor sentiment.

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What Is The Market Telling Us

ADT’s shares are not very volatile and have only had 2 moves greater than 5% over the last year. Moves this big are rare for ADT and indicate this news significantly impacted the market’s perception of the business.

The biggest move we wrote about over the last year was 4 months ago when the stock dropped 6.2% on the news that it reported third-quarter results that were overshadowed by a full-year financial outlook that fell short of expectations. 

While revenue for the quarter grew 4.4% year-over-year to $1.30 billion, aligning with forecasts, and its adjusted earnings per share of $0.23 surpassed estimates, investors focused on the weaker guidance. ADT's full-year revenue forecast, with a midpoint of $5.13 billion, came in below what analysts had predicted. This disappointing outlook signaled expectations for slower future growth, overshadowing the positive aspects of the quarterly report, including a significant year-over-year increase in free cash flow.

ADT is down 10.4% since the beginning of the year, and at $7.18 per share, it is trading 18.9% below its 52-week high of $8.85 from September 2025. Investors who bought $1,000 worth of ADT’s shares 5 years ago would now be looking at an investment worth $999.44.

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