VistaPrint Partners With Google Gemini to Bring Print to AI Conversations

Integration into Gemini allows small businesses to search VistaPrint's catalog, turn a design into a print-ready product, and add it to their VistaPrint cart without leaving the conversation

BURLINGTON, Mass.--(BUSINESS WIRE)--VistaPrint, the print marketing partner to millions of small businesses, today announced it is available as a connected app inside Google Gemini, enabling small business owners (SBOs) to search, shop and design VistaPrint's extensive catalog of over 7,800 print marketing products directly from a conversation with the AI assistant. For entrepreneurs juggling multiple roles, this integration means turning a marketing concept into a print-ready product in minutes.

The integration places VistaPrint among the initial brands included in Gemini's expanding connected apps ecosystem. Users can easily access the integration by navigating to the "Personal Intelligence" settings within Gemini and toggling on the VistaPrint app under “Connected Apps.” Once connected, a Gemini user can:

• Search and Configure: Browse VistaPrint products by need, size, material and finish. with live pricing
• Prep for Print: Turn a logo, image or PDF into a print-ready design, or start from a template
• Visualize the Product: Generate a preview of the finished product in chat before its printed
• Simplify Purchasing: Send final designs straight to a VistaPrint cart for purchase

"The way people shop hasn't waited for brands to catch up,” said VistaPrint CTO Adam Denenberg. “We know that 77 percent of small businesses use AI in their print journeys, so it’s vital that we meet them where they are. This integration puts VistaPrint's catalog where that search is already happening, so the idea doesn't stall waiting for someone to open a new tab."

The integration is live now for English-language users in the United States. VistaPrint plans to expand availability to additional regions and languages as Google opens up the connector.

Gemini is the first of several AI assistant integrations VistaPrint plans to launch this quarter, extending the same design-to-cart experience to additional platforms as more customers begin product research directly inside AI conversations rather than on brand websites.

About VistaPrint

VistaPrint is the print and design partner to millions of small businesses around the world. We help small business owners bring their ideas to life through custom print products, easy-to-use digital tools and expert design support. VistaPrint is a Cimpress company (Nasdaq: CMPR).

Media Contact

Carrie Byard
Head of Global PR, VistaPrint
carrie.byard@vista.com