WPP

WPP Plc. ADR

Feb 27 • 04:00PM ET

18.60

-0.27 -1.43 %

Communication Services • Advertising Agencies • United Kingdom • NYSE

Feb 26, 3:00 AMWPP plc slashes its final dividend to 7.5 pence per share from 24.4 pence as new CEO Cindy Rose unveils a structural overhaul and turnaround plan.

Peers: OMC IPG ACN HURN FCN HLT EXPO MC TBI KFY

| Held by: DFIC DFAX DFIS DISV APIE HWSM AVSD EHLS

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Index	-	P/E	8.17	EPS (ttm)	2.28	Insider Own	0.00%	Shs Outstand	215.75M	Perf Week	-1.27%
Market Cap	4.01B	Forward P/E	4.86	EPS next Y	3.83	Insider Trans	-	Shs Float	215.75M	Perf Month	-12.14%
Enterprise Value	11.63B	PEG	-	EPS next Q	-	Inst Own	9.86%	Short Float	1.48%	Perf Quarter	-5.44%
Income	492.06M	P/S	0.22	EPS this Y	-16.97%	Inst Trans	-66.58%	Short Ratio	5.43	Perf Half Y	-29.89%
Sales	18.34B	P/B	0.93	EPS next Y	7.96%	ROA	1.52%	Short Interest	3.19M	Perf YTD	-17.19%
Book/sh	20.10	P/C	2.04	EPS next 5Y	-1.81%	ROE	11.24%	52W High	41.87 -55.58%	Perf Year	-54.70%
Cash/sh	9.13	P/FCF	4.17	EPS past 3/5Y	-4.33% -7.69%	ROIC	4.10%	52W Low	17.25 7.83%	Perf 3Y	-70.31%
Dividend Est.	1.03 (5.53%)	EV/EBITDA	4.08	Sales past 3/5Y	2.28% 2.21%	Gross Margin	15.85%	Volatility	4.15% 3.74%	Perf 5Y	-68.73%
Dividend TTM	2.16 (11.60%)	EV/Sales	0.63	EPS Y/Y TTM	90.72%	Oper. Margin	12.25%	ATR (14)	0.88	Perf 10Y	-82.24%
Dividend Ex-Date	Oct 10, 2025	Quick Ratio	0.86	Sales Y/Y TTM	-1.90%	Profit Margin	2.68%	RSI (14)	43.97	Recom	3.08
Dividend Gr. 3/5Y	9.10% 13.43%	Current Ratio	0.86	EPS Q/Q	-78.02%	SMA20	-0.25%	Beta	0.77	Target Price	21.56
Payout	81.17%	Debt/Eq	2.13	Sales Q/Q	-5.48%	SMA50	-10.34%	Rel Volume	1.31	Prev Close	18.87
Employees	108044	LT Debt/Eq	1.77	Earnings	Feb 26 BMO	SMA200	-28.09%	Avg Volume	587.27K	Price	18.60
IPO	Dec 29, 1987	Option/Short	Yes / Yes	EPS/Sales Surpr.	0.00% 2.96%	Trades		Volume	766,498	Change	-1.43%

Date	Action	Analyst	Rating Change	Price Target Change
Today	Upgrade	Barclays	Underweight → Equal Weight
Jan-12-26	Initiated	Citigroup	Neutral
Jun-25-25	Downgrade	Barclays	Equal Weight → Underweight
Mar-26-25	Resumed	Goldman	Neutral
Feb-28-25	Downgrade	Barclays	Overweight → Equal Weight
Jan-24-25	Upgrade	Kepler	Hold → Buy
Jan-11-24	Downgrade	UBS	Buy → Sell
Dec-13-23	Downgrade	JP Morgan	Overweight → Neutral
Nov-06-23	Resumed	Morgan Stanley	Equal-Weight
Sep-29-23	Downgrade	Goldman	Buy → Neutral
Sep-20-23	Downgrade	Exane BNP Paribas	Outperform → Neutral
Aug-08-23	Downgrade	Deutsche Bank	Buy → Hold
Feb-22-23	Upgrade	Credit Suisse	Neutral → Outperform
Jan-31-23	Upgrade	Barclays	Equal Weight → Overweight
Sep-08-22	Resumed	Redburn	Neutral
May-23-22	Downgrade	Morgan Stanley	Equal-Weight → Underweight
Mar-14-22	Downgrade	Barclays	Overweight → Equal Weight
Jan-27-22	Downgrade	BofA Securities	Neutral → Underperform	$75
Nov-03-21	Upgrade	Bernstein	Underperform → Mkt Perform	$67.60
Jun-25-21	Upgrade	Credit Suisse	Underperform → Neutral

Show Previous Ratings

Today 05:45AM	How WPP aims to cut down agency complexity with its Elevate28 strategy (Marketing Dive)
Feb-26-26 05:32AM	WPP abandons holding company model in major strategic overhaul (Marketing Dive)
04:39AM	WPP Overhauls Structure, Slashes Dividend in Turnaround Plan (The Wall Street Journal)
03:48AM	Advertising giant WPP to cut £500m in costs as it races to counter AI threat (The Telegraph)
Feb-19-26 10:43AM	Former Publicis and WPP Executive Nikki Stone Launches YQ Advisory Firm to Help Growth-Stage Companies Architect Sustainable Scale (TMX Newsfile)
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Feb-15-26 05:00AM	AI Risk Is Dominating Conference Calls as Investors Dump Stocks (Bloomberg)
Feb-10-26 08:00AM	Genius Sports Partners with WPP Media to Pioneer Holistic Sports Media Advertising Intelligence, Launch WPP Brand Sports Momentum Score (Business Wire)
Feb-04-26 07:06AM	Global software stocks hit by Anthropic wake-up call on AI disruption (Reuters)
Feb-03-26 09:26PM	WPP plc (WPP): A Bull Case Theory (Insider Monkey) -12.81%
07:32AM	AI concerns pummel European software stocks (Reuters)
Feb-02-26 06:00AM	IAB seeks to standardize interoperable media measurement (Marketing Dive)
Jan-26-26 07:05AM	WPP unites global production capabilities as WPP Production (Marketing Dive)
07:05AM	WPP rolls production capabilities into new WPP Production unit (Marketing Dive)
05:20AM	S4 Capital Shares Soar After Performance Set to Beat Revised Guidance (The Wall Street Journal)
Jan-21-26 01:04PM	WPPs CTO says AI is reshaping advertising. But creative judgment needs to remain in human hands (Fortune)
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Jan-08-26 06:18AM	Instacart unveils clean room solution in latest bid to CPG advertisers (Marketing Dive)
Jan-05-26 05:42AM	PubMatic debuts agentic platform to address programmatics AI headaches (Marketing Dive)
Dec-26-25 12:05PM	Europe's Media Sector Faces Tough 2026 as AI and Ad Weakness Persist (GuruFocus.com)
Dec-15-25 06:35AM	WPP Media enriches influencer offering with YouTube creator data deal (Marketing Dive)
06:25AM	WPP Crashes 60%--But a Shock AI Twist Could Flip the Ad Game (GuruFocus.com)
Dec-11-25 09:38AM	Is Omnicom Stock Underperforming the Dow? (Barchart)
Dec-10-25 08:29AM	WPP PLC (WPP) Fell Due to Revenue Growth Falling Short of Expectations (Insider Monkey)
Dec-08-25 05:37AM	Advertising growth resilient in face of tariff, AI disruption: report (Marketing Dive)
01:37AM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights - WPP (PR Newswire)
Dec-01-25 04:03AM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights - WPP (PR Newswire)
Nov-26-25 03:35AM	WPP Set to Drop Out of FTSE 100 Index After 27-Year Stint (The Wall Street Journal)
Nov-25-25 08:45AM	Shareholders of WPP plc Should Contact Levi & Korsinsky Before December 8, 2025 to Discuss Your Rights - WPP (PR Newswire)
Nov-21-25 12:55AM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights - WPP (PR Newswire) +5.55%
Nov-17-25 07:53PM	Why WPP Stock Crushed it on Monday (Motley Fool) +6.75%
Nov-06-25 08:59AM	Investors in WPP plc (WPP): Protect Your Rights - Contact Levi & Korsinsky Before December 8, 2025 (Newsfile)
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Nov-05-25 05:17AM	AI Doesnt Have to Mean Revenue Hit for Ad Industry, WPP Tech Chief Says (The Wall Street Journal)
12:01AM	Opportunity@Work and the Ad Council Rally Employers Seeking a Resilient, Competitive Workforce to "Look Beyond the Paper" (PR Newswire)
Nov-03-25 04:18AM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights - WPP (PR Newswire) -5.22%
Oct-30-25 07:52AM	WPP issues another profit warning. Its new CEO promises change, but not yet. (MarketWatch) -16.73%
05:40AM	Meta and Microsoft slide, Alphabet pops, and other early market movers. (MarketWatch)
05:39AM	WPP Cuts Guidance Again as CEO Says Turnaround Will Take Time (The Wall Street Journal)
Oct-24-25 09:00AM	Shareholders of WPP plc Should Contact Levi & Korsinsky Before December 8, 2025 to Discuss Your Rights - WPP (PR Newswire)
Oct-17-25 08:00AM	Leidos and VML debut Imperium, new AI-powered platform to enhance U.S. strategic information operations (PR Newswire)
Oct-15-25 03:54AM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights - WPP (PR Newswire)
Oct-14-25 05:03PM	Investors in WPP plc (WPP): Protect Your Rights - Contact Levi & Korsinsky Before December 8, 2025 (Newsfile)
Oct-10-25 07:16PM	WPP plc Sued for Securities Law Violations - Contact the DJS Law Group to Discuss Your Rights WPP (Business Wire)
04:32PM	Did You Lose Money on WPP plc (WPP)? Levi & Korsinsky Urges Investors to Act Before December 8, 2025 (Newsfile)
Sep-18-25 07:00AM	The Future Shopper 2025: VML Study Reveals Many Brands Are Still Failing to Deliver on Customer Experience and Search is Resurging Thanks to AI (PR Newswire)
Sep-15-25 09:00AM	VML Achieves Global Winning Streak with Trio of Major Awards (PR Newswire)
Sep-12-25 12:01AM	Kyndryl and VML Form Global Partnership to Unlock the Future of Customer Experience (PR Newswire)
Aug-19-25 06:47AM	WPP Media notches landmark win with Mastercard as AI fuels interest (Marketing Dive)
Aug-18-25 03:46PM	Lost Money on WPP plc (WPP)? Contact Levi & Korsinsky to Protect Your Rights (Newsfile)
06:30AM	Advertising Confronts AI-xistential Crisis (The Daily Upside)
Aug-09-25 09:00AM	Traders Are Fleeing Stocks Feared to Be Under Threat From AI (Bloomberg)
Aug-08-25 01:01PM	WPP PLC (WPP) (H1 2025) Earnings Call Highlights: Strategic Advances Amidst Challenging Market ... (GuruFocus.com) -5.43%
Aug-07-25 08:47AM	WPP Readies Strategy Review for AI Era (The Wall Street Journal)
03:01AM	WPP Slashes Dividend Ahead of Strategy Review, CEO Change (The Wall Street Journal)
Aug-04-25 03:37PM	WPP plc (WPP): A Bull Case Theory (Insider Monkey)
10:02AM	WPP plc (WPP) Announced Expanding its Partnership with TikTok (Insider Monkey)
Jul-28-25 09:00AM	CMI Media Group 2025 Agility Philadelphia Event to Feature Daymond John and Mick Ebeling (GlobeNewswire)
Jul-14-25 04:02PM	WPP Names Microsoft's Cindy Rose CEO to Lead Make-or-Break Turnaround (GuruFocus.com)
Jul-10-25 07:34AM	Stocks to Watch Thursday: Kellogg, TSMC, Delta, MP Materials (The Wall Street Journal)
04:02AM	Stock Market Today: Dow Futures Fall After Trump Unveils 50% Brazil Tariff (The Wall Street Journal)
03:18AM	WPP Names Microsofts Executive Cindy Rose as Next CEO (The Wall Street Journal)
03:18AM	WPP Names Microsoft Executive as Next CEO (The Wall Street Journal)
02:09AM	WPP taps Microsoft exec Rose to rebuild ad group (Reuters)
Jul-09-25 04:29PM	AI Is Slamming the Advertising Business. This Companys Earnings Are Another Warning. (Barrons.com) -18.09%
10:54AM	AES potential sale, WPP outlook, copper miners: Trending Tickers (Yahoo Finance Video)
10:42AM	WPP Stock Sinks 16%. Clients Are Spending Less on Advertising. (Barrons.com)
09:59AM	Stocks to Watch Wednesday: Freeport-McMoRan, AES, Merck, Fair Isaac (The Wall Street Journal)
05:28AM	WPP stock plunges after another profit warning, and other early market movers (MarketWatch)
05:05AM	WPP Shares Plunge After Ad Giant Cuts Profit Forecasts (The Wall Street Journal)
03:45AM	Ad giant WPP issues second profit warning this year. The stock is plunging. (MarketWatch)
02:08AM	Ad group WPP cuts outlook after big client losses, shares plunge (Reuters)
Jul-02-25 08:44AM	WPP (WPP) Slid on Weaker-Than-Expected Results (Insider Monkey)
Jul-01-25 09:45AM	CMI Media Group Announces 2025 Agility Berlin Event; Martin Strobel to Keynote (GlobeNewswire)
Jun-30-25 07:46PM	Ad Agencies Low Growth Will Drag On as They Adjust to Era of AI, Barclays Says (The Wall Street Journal)
Jun-24-25 11:15AM	CMI Media Group Welcomes Andy Shaughnessy as SVP, Data Analytics (GlobeNewswire)
Jun-17-25 08:52PM	Analyst Report: WPP plc (Morningstar Research)
Jun-15-25 05:46AM	BofA Maintains a Sell Rating on WPP PLC (WPP) (Insider Monkey)
Jun-10-25 10:27AM	Grey and UNACEM Named Honoree in Fast Company's 2025 "World Changing Ideas" Awards (PR Newswire)
Jun-09-25 07:50PM	FTC Seeks Information From Top Advertising Agencies as Part of Ad-Boycott Probe (The Wall Street Journal)
04:05PM	WPP CEO to Depart After String of Ad Client Defections (The Wall Street Journal)
05:38AM	WPP CEO to Depart as Ad Industry Reckons With Tariffs, AI (The Wall Street Journal)
03:42AM	WPP CEO Mark Read to Retire at Year-End (The Wall Street Journal)
May-02-25 08:40PM	Analyst Report: WPP plc (Morningstar Research)
Apr-25-25 03:52PM	Analyst Report: WPP plc (Morningstar Research)
02:10PM	WPP plc (WPP) Q1 2025 Earnings Call Transcript (Seeking Alpha)
06:26AM	WPP CEO Sees Client Unease Amid Tariff Uncertainty, But No Spending Cuts (The Wall Street Journal)
02:07AM	WPP Sticks to Guidance, But Cautions on Tariff Hit (The Wall Street Journal)
Apr-23-25 12:10AM	Oakmark International Strategy Q1 2025 Commentary (Seeking Alpha)
Apr-22-25 03:08PM	Oakmark Global Strategy Q1 2025 Commentary (Seeking Alpha)
11:15AM	CMI Media Group Achieves $1 Billion Incremental Revenue Milestone with Audience-Engagement Tool (PR Newswire)
Apr-17-25 09:04AM	WPP plc (WPP) Fell due to Results Falling Short of Expectations (Insider Monkey)
Apr-12-25 05:47AM	5 Key Investment Trends To Watch For The Next Decade (Seeking Alpha)
Apr-11-25 09:30PM	Oakmark International Fund Q1 2025 Commentary (Seeking Alpha)
Apr-10-25 07:37AM	New PSAs Aim to Help Families Identify Subtle Signs of Alzheimer's in Loved Ones (PR Newswire)
Apr-08-25 11:15AM	Healthcare Brands to Gain Enhanced Engagement through CMI Media Group and Compas Collaboration with Microsoft Advertising (PR Newswire)
Apr-04-25 08:37PM	Analyst Report: WPP plc (Morningstar Research) -5.48%
09:41AM	WPP acquires data collaboration platform InfoSum (TipRanks)
Apr-03-25 10:09AM	WPP Buys InfoSum in AI Push (The Wall Street Journal)
Mar-26-25 09:28AM	National Vision Names VML Agency of Record (Business Wire)
Mar-25-25 09:35AM	Down -17.79% in 4 Weeks, Here's Why WPP (WPP) Looks Ripe for a Turnaround (Zacks)
Mar-22-25 11:30AM	WPP looking to sell in-flight entertainment provider Spafax, Sky reports (TipRanks)
Mar-21-25 04:05AM	BlackRock Large Cap Focus Value Fund Q4 2024 Commentary (SeekingAlpha)

WPP Plc is a creative transformation company, which engages in the provision of communications services. It operates through the following segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. The Global Integrated Agencies segment offers creative services including advertising, marketing, and brand strategies and campaigns across all media. The Public Relations segment helps clients communicate with all stakeholders, from consumers and investors to government and non-government organizations. The Specialist Agencies segment delivers brand experience and identity, and specialist, targeted services. The company was founded by Martin Stuart Sorrell in 1985 and is headquartered in London, the United Kingdom.

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WPP

WPP Plc. ADR

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