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Levi Strauss & Co. (LEVI): CEO Is "Doing A Great Job," Says Jim Cramer

By Ramish Cheema | July 15, 2025, 2:11 PM

We recently published 10 Stocks Jim Cramer Discussed As He Commented On Latest Tariffs. Levi Strauss & Co. (NYSE:LEVI) is one of the stocks Jim Cramer recently discussed.

Levi Strauss & Co. (NYSE:LEVI) is one of the most well-known apparel companies in America. Its shares have gained 26% year-to-date, helped by an 11% jump in July. Levi Strauss & Co. (NYSE:LEVI)’s stock soared after the firm’s fiscal second quarter earnings report saw it guide 1.5% midpoint 2025 revenue growth, which was higher than the 1.5% drop that the firm had forecast earlier. Cramer’s previous remarks about the firm praised it before the earnings report was released. Here’s what he said on Friday:

“Look we saw it last night, Michelle Gass told me at Levi, look we’re gonna be able to overcome it cause they have, they can take price cause Levi’s is a great brand.

“Michelle Gaus is doing a great job, now a lot people say who wouldn’t cause its denim. Give me a break. She’s cut the number of SKUs. She got rid of Dockers, Europe is going double-digit. They are in the sweet spot, so the tariffs didn’t even matter. Sells at 16 times earnings. It goes higher. It’s just a great story.”

Levi Strauss & Co. (LEVI): CEO Is "Doing A Great Job," Says Jim Cramer
A stylishly dressed man wearing jeans and a jacket from the company, smiling confidently.

This wasn’t the first time Cramer had praised Gass. Back in April, he commented:

“She’s trying to figure out what to do where. But what matters is they have tremendous organic growth. Management reiterated their earnings per share guidance of $1.20, $1.25. Our friend Matt Boss has a terrific piece out saying it’s the early innings. Upgrades to overweight. Don’t forget they have a 3.8% yield. And denim is doing incredibly well. And you come into stocks at 10 times earnings. This is the kind of thing that I like. Stock that is just being crushed where the fundamentals are actually improving. And there are enough out there that you just have to find them. So I like Levi Strauss very much. And look, I think that their direct-to-consumer initiative is very strong.”

While we acknowledge the potential of LEVI as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an extremely cheap AI stock that is also a major beneficiary of Trump tariffs and onshoring, see our free report on the best short-term AI stock.

READ NEXT: 30 Stocks That Should Double in 3 Years and 11 Hidden AI Stocks to Buy Right Now.

Disclosure: None. This article is originally published at Insider Monkey.

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