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The Trade Desk, Inc. (TTD) Enhances Digital Advertising with AI-Driven Audience Tools

By Faheem Tahir | October 21, 2025, 12:31 PM

Coatue Management holds $71.92 million worth of shares in The Trade Desk, Inc. (NASDAQ:TTD), representing 0.20% of its total 13F portfolio. With this, the stock secured a place on our list of billionaire Philippe Laffont’s 10 stock picks with huge upside potential.

The Trade Desk, Inc. (TTD) Enhances Digital Advertising with AI-Driven Audience Tools

On September 29, 2025, The Trade Desk, Inc. (NASDAQ:TTD) announced plans to launch Audience Unlimited, which leverages artificial intelligence to score and select the most relevant data segments across hundreds of providers. By doing so, it helps advertisers target audiences with improved precision while reducing costs through bulk-inclusive pricing.

The Trade Desk, Inc. (NASDAQ:TTD)’s Audience Unlimited is a major AI-driven upgrade to its digital advertising marketplace designed to make third-party data more accessible, affordable, and effective. Additionally, the company unveiled Koa Adaptive Trading Modes, which give advertisers flexibility between Performance Mode, which uses AI to optimize campaigns dynamically, and Control Mode, which allows manual management with AI insights.

With these innovations, The Trade Desk, Inc. (NASDAQ:TTD) aims to simplify campaign optimization and enhance ad performance across its Kokai platform.

The Trade Desk, Inc. (NASDAQ:TTD) helps buyers plan, manage, and measure digital ad campaigns across video, display, mobile, and streaming channels with its cloud-based advertising platform. It is included in Philippe Laffont’s stock portfolio.

While we acknowledge the potential of TTD as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

READ NEXT: 10 Best Non-Tech Stocks to Buy According to Reddit and 13 Safest Stocks to Invest in Now

Disclosure: None.

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