"Please Don't Forget Apple (AAPL)," Says Jim Cramer

By Ramish Cheema | January 20, 2026, 6:00 AM

We recently published 15 Fresh Stocks Jim Cramer Discussed.  Apple Inc. (NASDAQ:AAPL) is one of the stocks Jim Cramer discussed.

Apple Inc. (NASDAQ:AAPL) is one of Jim Cramer’s favorite stocks. As he did in 2025, the CNBC TV host has also started the year by defending the firm. As the year started, he predicted that Apple Inc. (NASDAQ:AAPL) would sign a deal with Google to use the latter’s Gemini AI assistant. After his prediction came true, Cramer is now confident that the technology company’s software business is performing well. Cramer’s views go against some analysts. For instance, Raymond James initiated coverage with a Market Perform rating as January started. The financial firm commented that Apple Inc. (NASDAQ:AAPL)’s stock appeared to reflect all valuation upside. However, Bank of America kept a $325 share price target and a Buy rating and outlined that the firm could benefit from strong services growth and iPhone demand. Cramer appears to agree with BofA:

"Please Don’t Forget Apple (AAPL)," Says Jim Cramer

“Well, you know also Apple. And Apple came out, high end versus low end phone. People aren’t going to buy Apple, why, because you don’t talk about Apple. But Apple was an undercurrent. Apple’s been left behind in any sort of rally since the year began. But Carl this company sees everything. Do the analysts really see everything?

“Please don’t forget Apple, please, they were so positive about high-end phones, no one likes to think about it. They just say, oh Apple, but you know Apple’s got a deal with Google that was really one of the greatest deals ever. One of the things that was so [inaudible] about Apple is they couldn’t develop their own and spend tens of billions of dollars building power plants in Montana, they didn’t do that. Good for them.”

While we acknowledge the potential of AAPL as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an extremely cheap AI stock that is also a major beneficiary of Trump tariffs and onshoring, see our free report on the best short-term AI stock.

READ NEXT: 30 Stocks That Should Double in 3 Years and 11 Hidden AI Stocks to Buy Right Now.

Disclosure: None. This article is originally published at Insider Monkey.

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