AT&T: Is This Telecom Giant a Buy or a Bye for Your Portfolio?

By Jeffrey Neal Johnson | June 05, 2025, 12:11 PM

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Investor focus on AT&T (NYSE: T) is starting to sharpen, with the company’s stock price making a healthy upward move of nearly 50% over the past year as of early June 2025. This renewed market interest comes as the telecommunications heavyweight nears a critical crossroads in its strategic plans.

AT&T is actively channeling funds into future-focused growth areas while also managing its large, established business and the expectations of its shareholders. As AT&T continues to tackle its challenges and grow its network, is there a clear path to value for investors now, or is the signal still a little too weak to make that call?

AT&T's High-Speed Growth Plan

AT&T is heavily investing in its fiber optic and 5G networks. These technologies are seen as crucial for future income and market standing. Expanding its fiber network is a top priority for AT&T. By the first quarter of the 2025 earnings report, the company had already connected infrastructure to 29.5 million homes and businesses with its fiber internet. In that quarter alone, AT&T added 261,000 new fiber customers.

This marked the 21st consecutive quarter with over 200,000 new fiber sign-ups, signaling strong demand for this premium service, which can lead to higher and more predictable revenue.

A major part of this strategy is the planned $5.75 billion cash purchase of Lumen Technologies' Mass Markets fiber business. This deal, expected to be finalized in the first half of 2026, will add about one million new fiber customers and reach over four million more locations in 11 states.

AT&T aims to have around 60 million total fiber locations by the end of 2030. Expanding its market reach in this way can directly boost service revenues, a key factor influencing company earnings and investor valuations.

Advancing the 5G Experience

Beyond fiber, AT&T continues to improve its 5G wireless network. The company is utilizing its 5G system, which offers multiple service tiers, including the new faster 5G+, to attract and retain customers. These new plans are designed to bring in more subscribers from targeted age groups, such as seniors and Gen X.

AT&T also encourages customers to bundle services, combining fiber internet with 5G wireless. Currently, over 40% of AT&T Fiber households also use AT&T wireless.

This can lead to higher Average Revenue Per User (ARPU), meaning more income per customer, and can also help keep customers loyal for longer. Both outcomes support stronger financial results for AT&T and can improve how investors view the stock.

Is AT&T's Stock Built on Solid Ground?

A company's financial health is a vital factor for investors. AT&T's ability to generate cash, pay dividends to shareholders, and manage its debt is central to its stock's appeal. While the company has suffered its fair share of challenges in the past, consider this: 

  • Free Cash Flow: AT&T generated $3.1 billion in free cash flow (excluding DIRECTV) in Q1 2025 and aims for $16+ billion for the year. This ample cash flow funds network upgrades, dividends, and debt reduction, boosting investor confidence.
  • Giving Back to Shareholders: AT&T is recognized for its dividend returns, currently paying a $1.11 annual dividend per share. In early June 2025, this offered a 4.05% yield, attracting income-seeking investors. The dividend is financially sound, representing about 20.32% of the company's cash flow.
  • Share Repurchases: AT&T plans to repurchase at least $3 billion of its stock by the end of 2025, part of a $10 billion share buyback initiative. This can boost remaining share value and indicate management's confidence in the stock.
  • Better Debt Load Management: AT&T's debt has been a key concern for investors for several quarters. In Q1 2025, the company’s net debt was $119.1 billion, with a debt-to-equity ratio of approximately 1.0, indicating that its debt was roughly equal to its shareholder equity. Management is closely monitoring this target and is utilizing free cash flow to continue reducing debt, potentially enhancing stock valuation.

What Could Slow AT&T's Progress?

AT&T has been tackling its challenges head-on on but there are still things that add risk to the company that investors should continue to watch for: 

  • Intense Competition: The telecommunications industry is highly competitive, with AT&T competing against major rivals in the wireless and broadband internet markets. This competition pressures prices, potentially reduces profit margins, and requires substantial investment to stay competitive.
  • Business Wireline Decline: The Business Wireline segment is experiencing declining revenue due to long-term industry changes and a shift away from older communication services. AT&T needs to manage this by transitioning customers to newer fiber and internet-based solutions.
  • Strategic Project Risks: Large strategic projects, such as integrating Lumen Mass Markets' fiber business, involve uncertainties and require careful execution to achieve the intended benefits.

AT&T: A Cautious Case for Investor Optimism?

While substantial debt and intense competition remain valid concerns, AT&T's clear strategy, focused on high-growth fiber and 5G networks, presents a compelling positive counterweight.

This direction is supported by healthy free cash flow and a commitment to returning value to shareholders through dividends and stock buybacks.

For investors who value dividend income and have a long-term vision, AT&T's current path offers a cautiously optimistic outlook.

The company's success in expanding its fiber network and diligently managing its debt will be crucial for the stock's future performance.

However, the overall picture suggests that for the right type of investor, AT&T represents a call that should be made rather than one that should be quickly sent to voicemail.

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The article "AT&T: Is This Telecom Giant a Buy or a Bye for Your Portfolio?" first appeared on MarketBeat.

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