Index
S&P 500, RUI
Market Cap
15.26B
Enterprise Value
17.85B
Income
602.00M
Sales
6.16B
Book/sh
75.63
Cash/sh
3.87
Dividend Est.
-
Dividend TTM
-
Dividend Ex-Date
-
Dividend Gr. 3/5Y
- -
Payout
0.00%
Employees
10700
IPO
Aug 15, 1991
P/E
26.16
Forward P/E
14.44
PEG
0.90
P/S
2.48
P/B
4.28
P/C
83.83
P/FCF
15.44
EV/EBITDA
14.19
EV/Sales
2.90
Quick Ratio
0.36
Current Ratio
0.57
Debt/Eq
0.78
LT Debt/Eq
0.19
Option/Short
Yes / Yes
EPS (ttm)
12.38
EPS next Y
22.44
EPS next Q
5.26
EPS this Y
34.56%
EPS next Y
5.27%
EPS next 5Y
16.13%
EPS past 3/5Y
-2.43% -2.63%
Sales past 3/5Y
-1.54% 4.06%
EPS Y/Y TTM
25.03%
Sales Y/Y TTM
16.75%
EPS Q/Q
73.78%
Sales Q/Q
20.00%
Insider Own
0.98%
Insider Trans
-1.60%
Inst Own
101.33%
Inst Trans
0.08%
ROA
7.13%
ROE
16.46%
ROIC
14.24%
Gross Margin
46.56%
Oper. Margin
16.72%
Profit Margin
9.78%
SMA20
-8.66%
SMA50
-10.42%
SMA200
13.97%
Trades
Shs Outstand
47.18M
Shs Float
46.63M
52W High
392.78 -17.51%
52W Low
199.05 62.77%
Volatility
2.94% 3.67%
ATR (14)
13.60
RSI (14)
34.65
Beta
1.64
Rel Volume
1.08
Avg Volume
607.08K
Volume
655,246
Perf Week
0.61%
Perf Month
-14.17%
Perf Quarter
-12.73%
Perf Half Y
24.93%
Perf YTD
33.43%
Perf Year
34.12%
Perf 3Y
59.91%
Perf 5Y
-45.26%
Perf 10Y
384.45%
Prev Close
317.83
Price
324.00
Change %
1.94%
Analysts 13 incl. previous ratings
Rating Distribution 9 Buy · 4 Hold · 0 Sell
Date Action Analyst Rating Change Price Target Change Implied Upside Nov 11, 2026 Initiated J Jefferies
Buy $382 +17.9% Nov 04, 2026 Upgrade C
Hold → Buy May 13, 2026 Upgrade K KeyBanc Capital Markets
Sector Weight → Overweight $305 -5.9% Oct 08, 2025 Initiated B Barclays
Overweight $375 +15.7% Jul 10, 2025 Upgrade B
Neutral → Outperform $408 +25.9% Jan 14, 2025 Initiated C Citigroup
Neutral $430 +32.7% Dec 02, 2024 Upgrade M Morgan Stanley
Underweight → Equal-Weight $305 → $400 +23.5% Jul 23, 2024 Initiated V
Buy $375 +15.7% Jun 13, 2024 Upgrade E
Underperform → Neutral $305 -5.9% Apr 08, 2024 Upgrade W
Peer Perform → Outperform $337 +4.0% Apr 02, 2024 Initiated B Barclays
Equal Weight $292 -9.9% Mar 14, 2024 Initiated T Truist
Hold $300 -7.4% Oct 05, 2023 Initiated E
Underperform $183 -43.5% Oct 03, 2023 Initiated K KeyBanc Capital Markets
Sector Weight Sep 20, 2023 Downgrade M Morgan Stanley
Equal-Weight → Underweight $260 → $220 -32.1% Aug 02, 2023 Upgrade W
Underperform → Peer Perform Jul 24, 2023 Resumed W
Underperform $274 -15.4% Apr 25, 2023 Upgrade C
Neutral → Outperform $311 → $326 +0.6% Mar 30, 2023 Initiated T TD Cowen
Outperform $375 +15.7% Feb 09, 2023 Downgrade C
Outperform → Neutral $319 → $313 -3.4%
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Show Previous News
Insider Trading
Relationship
Date
Transaction
Cost
#Shares
Value ($)
#Shares Total
SEC Form 4
Connly Linda Director Aug 10 '26 Sale 377.68 500 188,840 3,708 Aug 11 04:29 PM Cho Michael Chief Strategy Officer Aug 07 '26 Sale 375.20 3,500 1,313,200 5,170 Aug 11 04:27 PM LindaConnly Director Aug 10 '26 Proposed Sale 377.80 500 188,900 Aug 10 01:29 PM Michael Cho Officer Aug 07 '26 Proposed Sale 375.50 3,500 1,314,250 Aug 07 12:15 PM Luff Loizides Melissa Chief People Officer May 26 '26 Sale 253.95 500 126,975 3,702 May 28 04:11 PM Luff Loizides Melissa Officer May 26 '26 Proposed Sale 253.95 500 126,975 May 26 04:32 PM ROBERTS JANICE M Director May 14 '26 Sale 249.54 3,000 748,620 6,183 May 15 04:20 PM JANICE M. ROBERTS Director May 14 '26 Proposed Sale 249.54 3,000 748,620 May 14 04:38 PM Burns Bill Chief Executive Officer Apr 08 '26 Option Exercise 205.12 358 73,433 76,156 Apr 09 04:13 PM GUSTAFSSON ANDERS Director Apr 07 '26 Option Exercise 55.19 32,862 1,813,493 240,587 Apr 09 04:10 PM Dhanasekaran Satish Director Mar 12 '26 Buy 205.40 200 41,080 4,056 Mar 16 04:20 PM Kogl Cristen L Chief Legal Officer Mar 05 '26 Option Exercise 205.12 287 58,869 23,974 Mar 05 04:43 PM Kogl Cristen L Chief Legal Officer Mar 05 '26 Sale 235.71 145 34,178 23,687 Mar 05 04:43 PM Winters Nathan Andrew Chief Financial Officer Mar 05 '26 Option Exercise 205.12 33 6,769 26,496 Mar 05 04:40 PM Armstrong Robert John Jr Chief Marketing Officer Mar 05 '26 Option Exercise 205.12 17 3,487 8,147 Mar 05 04:38 PM Armstrong Robert John Jr Chief Marketing Officer Mar 05 '26 Sale 229.73 9 2,068 8,130 Mar 05 04:38 PM RobertArmstrong officer Mar 05 '26 Proposed Sale 222.22 9 2,000 Mar 05 02:28 PM Cristen Kogl Officer Mar 05 '26 Proposed Sale 234.48 145 34,000 Mar 05 12:03 PM Dhanasekaran Satish Director Nov 18 '25 Buy 233.12 1,000 233,118 3,356 Nov 20 04:29 PM
Zebra Technologies Corp. engages in the design, manufacture, and sale of automatic identification and data capture products. Its products include mobile computers, barcode scanners, radio frequency identification devices readers, specialty printers for barcode labeling and personal identification, real-time location systems, accessories and supplies, such as self-adhesive labels and other consumables, and software utilities and applications. It also provides services such as maintenance, technical support, repair, and managed and professional services, including cloud-based subscriptions. It operates through Asset Intelligence and Tracking and Enterprise Visibility and Mobility segments. The Asset Intelligence and Tracking segment is involved in barcode and card printing, location solutions, supplies, and services. The Enterprise Visibility and Mobility segment focuses on mobile computing, data capture, and RFID. The company was founded by Edward L. Kaplan and Gerhard Cless in 1969 and is headquartered in Lincolnshire, IL.
CEO & Director Mr. William J. Burns
Chief Financial Officer Mr. Nathan Andrew Winters
Chief Legal Officer Ms. Cristen L. Kogl J.D.
Chief Revenue Officer Mr. Richard Edward Hudson
Senior VP & Chief Accounting Officer Ms. Colleen M. O'Sullivan
Z