dELiA*s, Inc. operates as a multi-channel retail company, primarily marketing to teenage girls in the United States. The company sells various product categories to consumers through its Website, direct mail catalogs, and retail stores. It develops, markets, and sells a collection of apparel, dresses, swimwear, footwear, outerwear, and accessories primarily for teenage girls under the dELiA*s name. As of May 3, 2014, the company operated 99 stores. It also develops, markets, and sells third-party brands. The company was founded in 1997 and is based in New York, New York.