AAPL

Apple Inc

339.50

Oct 20 • 3:59 PM ET -3.44 (-1.00%)

338.08

Aftermarket • 7:37 PM ET -1.42 (-0.42%)

Technology Consumer Electronics USA Mega NASD

Today, 8:45 AMLoop Capital downgrades Apple to Hold from Buy and cuts price target to $330, citing unrecovered iPhone shipment cuts and rising memory costs

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Scroll to Statements

Index	DJIA, NDX, S&P 500
Market Cap	4954.72B
Enterprise Value	4976.67B
Income	128.93B
Sales	466.82B
Book/sh	7.36
Cash/sh	4.28
Dividend Est.	1.10 (0.33%)
Dividend TTM	1.06 (0.31%)
Dividend Ex-Date	Aug 10, 2026
Dividend Gr. 3/5Y	4.26% 4.98%
Payout	13.66%
Employees	166000
IPO	Dec 12, 1980

P/E	38.92
Forward P/E	35.38
PEG	2.81
P/S	10.61
P/B	46.13
P/C	79.40
P/FCF	36.25
EV/EBITDA	29.63
EV/Sales	10.66
Quick Ratio	0.93
Current Ratio	1.00
Debt/Eq	0.78
LT Debt/Eq	0.66
Option/Short	Yes / Yes

EPS (ttm)	8.72
EPS next Y	9.60
EPS next Q	1.99
EPS this Y	18.43%
EPS next Y	8.61%
EPS next 5Y	12.58%
EPS past 3/5Y	6.89% 17.91%
Sales past 3/5Y	1.81% 8.71%
EPS Y/Y TTM	32.57%
Sales Y/Y TTM	14.24%
EPS Q/Q	29.13%
Sales Q/Q	16.36%
Earnings	Nov 02 AMC
EPS/Sales Surpr.	6.77% 0.35%

Insider Own	0.12%
Insider Trans	-3.25%
Inst Own	68.92%
Inst Trans	0.24%
ROA	36.08%
ROE	148.75%
ROIC	72.08%
Gross Margin	48.65%
Oper. Margin	33.17%
Profit Margin	27.62%
SMA20	0.56%
SMA50	3.85%
SMA200	15.81%
Trades

Shs Outstand	14.61B
Shs Float	14.58B
Short Float	0.83%
Short Ratio	2.73
Short Interest	120.76M
52W High	348.15 -2.48%
52W Low	243.42 39.47%
Volatility	1.89% 1.84%
ATR (14)	6.48
RSI (14)	55.53
Beta	1.08
Rel Volume	0.81
Avg Volume	44.29M
Volume	35,836,257

Perf Week	-0.52%
Perf Month	0.15%
Perf Quarter	4.18%
Perf Half Y	27.55%
Perf YTD	24.88%
Perf Year	29.46%
Perf 3Y	96.38%
Perf 5Y	127.46%
Perf 10Y	1060.09%
Recom	2.20
Target Price	335.44
Prev Close	342.94
Price	339.50
Change %	-1.00%

Date	Action	Analyst	Rating Change	Price Target Change
Today	Downgrade	Loop Capital	Buy → Hold	$330
Oct-01-26	Reiterated	Morgan Stanley	Overweight	$360 → $355
Sep-18-26	Reiterated	Evercore ISI	Outperform	$365 → $380
Sep-01-26	Reiterated	Rosenblatt	Neutral	$300 → $303
Aug-17-26	Upgrade	Rothschild & Co Redburn	Neutral → Buy	$400
Aug-10-26	Downgrade	Jefferies	Hold → Underperform	$263.66
Aug-04-26	Downgrade	DZ Bank	Buy → Hold	$310
Aug-04-26	Downgrade	China Renaissance	Buy → Hold	$280
Jul-31-26	Reiterated	Wells Fargo	Overweight	$310 → $350
Jul-31-26	Reiterated	TD Cowen	Buy	$350 → $400
Jul-31-26	Reiterated	Morgan Stanley	Overweight	$364 → $360
Jul-31-26	Reiterated	JP Morgan	Overweight	$345 → $340
Jul-31-26	Reiterated	Goldman	Buy	$370 → $360
Jul-31-26	Reiterated	Barclays	Underweight	$253 → $245
Jul-24-26	Reiterated	Robert W. Baird	Outperform	$310 → $330
Jul-23-26	Reiterated	Morgan Stanley	Overweight	$360 → $364
Jul-17-26	Upgrade	HSBC Securities	Hold → Buy	$366
Jul-14-26	Downgrade	KeyBanc Capital Markets	Sector Weight → Underweight	$250
Jul-13-26	Reiterated	Citigroup	Buy	$315 → $365
May-26-26	Reiterated	BofA Securities	Buy	$330 → $380

Show Previous Ratings

Today 05:05PM	Apples $1,999 foldable phone is set to hit stores Friday, are you buying one? (Investing.com)
04:25PM	How major US stock indexes fared Tuesday 10/20/2026 (Associated Press)
02:46PM	Apple faces gross margin pressure as UBS flags slowing iPhone growth ahead of earnings (Proactive)
12:51PM	Berkshire Hathaway Stock Nears a Record; It's the Ultimate Anti-AI Play (Barrons.com)
11:45AM	Apple adds U.S. titanium supplier for iPhone Duo as supply stays tight (CNBC TV)
10:23AM	Loading…
10:23AM	Apple Stock Is the Best Performer in the Mag 7. An Analyst Downgrade Signals It's Time to Pump the Brakes. (Barrons.com)
10:17AM	Laurene Powell Jobs' $250 Million Skydance Stock Buy Is Already Underwater (Barrons.com)
09:08AM	Wall St set for lower open as oil prices jump, earnings in focus (Reuters)
08:38AM	AAPL Stock Downgraded As iPhone Shipment Concerns Mount Analysts Flag Sales Growth Slowing (Stocktwits)
07:53AM	Loop Capital downgrades Apple, sees no recovery of cut iPhone shipments (Investing.com)
07:50AM	Amazon and Apple AI wearables are raising state wiretap law questions (Quartz)
03:30AM	Zuckerberg spent years building on Apples terms. His $100 billion-plus AI bet is about owning everything (Fortune)
Oct-19-26 09:10PM	Noise Surrounding iPhone Demand Is Getting Loud (Above Avalon)
08:41PM	Robot Wars How China Has the Robotics Industry in Its Grip (Oilprice.com)
07:00PM	Nasdaq 100 Sees Best Day In Nearly A Month As AI Rout Cools AMZN, BE, CRWV, AAPL, PLTR In Focus (Stocktwits)
05:15PM	Loading…
05:15PM	Apple stays quiet on walk-in iPhone Duo stock as supply tightens (CNBC TV)
03:02PM	RSP vs. VOO: Is Equal-Weight the Answer to a Top-Heavy S 500 in 2026? (etf.com)
01:48PM	Mag 7 Pull Dow Back to Breakeven Line (Barrons.com)
01:43PM	Apple Confirms October 28 Pro And Tell Event First Touchscreen MacBook Pro Expected (Stocktwits)
12:29PM	Nine Public Companies Object to OKX-ICE Tokenized Stock Plans (CryptoProwl)
10:34AM	Apple stock is at a record high but is it warranted given slowing iPhone 18 demand? (Yahoo Finance)
09:51AM	Apple stock staged a rally to $5T "that no one liked": Melius (Investing.com)
08:42AM	Apple Stock Escaped the AI Downturn. Now It Faces a 27% Plunge, Says Analyst. (Barrons.com)
08:25AM	Analyst says iPhone 18 demand weakness is "intensifying" (Investing.com)
04:13AM	UK regulator set to push Apple to open iPhone payment technology report (Electronic Payments)
Oct-18-26 11:21PM	Starboard sees big upside in Skyworks after Qorvo merger, Bloomberg reports (Investing.com)
10:04PM	AAPL, TSLA, NFLX, GME, RKLB: Why Retail Traders Couldnt Take Their Eyes Off These Stocks Last Week (Stocktwits)
12:06PM	The Napoleon of the Smart Home (AVALON Podcast) (Above Avalon)
12:01PM	Some Not-So-Random Muse-ings (AVALON Podcast) (Above Avalon)
09:12AM	iPhone Duo Preorders Sell Out Rapidly As Delivery Estimates Slip Into January (TIKR)
05:00AM	Loading…
05:00AM	What to Expect in Markets This Week: Meta, Tesla Report; Airlines, Streaming Giants Results Due (Investopedia)
Oct-17-26 02:30PM	Apple bets on the same Siri AI technology with new HomeView device that led to a $250M settlement for iPhone users (Moneywise)
11:00AM	Apple, Nvidia each gave $25M to Trump's White House ballroom but the president's own name is nowhere on the donor list (Moneywise)
10:48AM	Apple Hit a Record Close Ahead of Its November 2 Report. Heres What Charging for Extra Siri AI Could Mean for the Stock (TIKR)
08:03AM	Apple, Salesforce Lead Five Stocks Near Buy Points (Investor's Business Daily)
07:00AM	China Is Paying People to Shop. It's a Boom for Tech. (Barrons.com)
05:11AM	Apple's iPhone Duo Demand Tracking 'Solidly Out Of The Gate', Says Analyst As AAPL Stock Caps Off Best Week Since September Launch (Stocktwits)
04:16AM	Apple Is Ready to Fight Britain Over iPhone Tap-to-Pay. The Fee Is What Matters (TIKR)
Oct-16-26 10:46PM	Elon Musks Roadster, Nvidias Space AI Push, Nadellas Security Warning: Mag 7 Voices This Week (Stocktwits)
09:09PM	Will Starlink Mobile matter for Apple? (Investing.com)
06:36PM	Taiwan Semiconductor Posts Record Q3 Results: Time to Buy the Dip? (Zacks)
06:15PM	Nasdaq 100 Records Worst Week In 18 Months As Investors Steer Clear Of Chipmakers AAPL, MSTR, UBER, SOXX In Focus (Stocktwits)
05:07PM	This is the Cheapest Mag 7 Stock Right Now (Zacks)
03:34PM	iPhone Duo already backordered until 2027 as pre-order sales soar (CBS News)
03:04PM	9 Dow Jones Stocks Make Bullish Moves In A Defensive Market Rotation (Investor's Business Daily)
12:34PM	AAPL Stock Adds 1% As It Prepares To Tackle UK Regulators Over Apple Pay Dominance (Stocktwits)
12:27PM	Apple faces growing iPhone demand concerns as delivery wait times shrink, UBS warns (Proactive)
12:21PM	Why Fox Can Finally Breathe a Sigh of Relief With Roku Deal-and Why The NFL Can't (Barrons.com)
12:18PM	Big Tech Earnings Suddenly Matter for the Bond Market (Barrons.com)
11:43AM	What Is The Biggest Threat To Microsoft Stock? (Trefis)
10:54AM	Apple iPhone Duo Preorders Are Off to a Strong Start. That's a Win for the Stock. (Barrons.com)
10:40AM	Apple Called Top Defensive Play With AI Stocks Under Pressure (Investor's Business Daily)
10:33AM	Apples $1,999 Foldable Is Backordered to 2027. Heres What That Does and Doesnt Mean (TIKR)
10:04AM	AAPL Stock Gains As Strong Demand Reportedly Pushes iPhone Duo Delivery To December (Stocktwits)
09:57AM	Meta Releases Open-Weight Muse Spark Model for Developers and Coding Agents (TIKR)
09:55AM	Nvidia and Apple Donate Millions for Planned White House Project (TIKR)
09:38AM	How Much Of Apple Stock Rides On One Product? (Trefis)
09:17AM	Apples first foldable iPhone sells out within minutes as preorders begin (Investing.com)
09:00AM	Apple iPhone Duo preorders sell out, deliveries extend to late January (Yahoo Finance)
08:30AM	Meta and Apple are partnering to run an open 816B-parameter AI model on Mac Studios (Quartz)
08:00AM	Is Apple's foldable iPhone Duo worth $2,000? See how it stacks up against other foldable phones. (MarketWatch)
07:50AM	EQX Labs Plans Zero-Fee Tokenized U.S. Stocks on Hyperliquid, Challenging Rival Issuers (CryptoProwl)
03:47AM	Meta Releases Muse Spark Open With an Unlikely Assist From Apple: Why It Can Afford to Give It Away (TIKR)
02:11AM	Stocktwits AI Roundup: AI Chip Selloff Deepens, CoreWeave Debt Concerns And Apples China AI Launch (Stocktwits)
Oct-15-26 08:01PM	Jim Cramer Says Starbucks Can Rise On Its Own, Apples Audience Is Worth Paying For, And Intel Investors Need Patience (Stocktwits)
05:00PM	Think the iPhone Duo is expensive? Skip Apple's insurance plan and 1 mishap could send your real cost soaring (Moneywise)
03:27PM	New York City Wants to Be the Capital of Quantum. Join the Club. (Barrons.com)
02:53PM	What Apples hand-embroidered product launch reveals about advertising in the age of AI slop (Fortune)
02:43PM	AI Stocks Are Hurting. Look at These Other Sectors for Protection. (Barrons.com)
12:47PM	Apple Hits $5 Trillion Market Cap as Nvidia's Lead Shrinks (Benzinga Prediction Markets)
12:44PM	Apple Closes In On World's Most Valuable Company Crown iPhone Duo Preorders, China AI Rollout In Focus (Stocktwits)
12:27PM	What Changed For Dell Stock, And What Did Not? (Trefis)
11:59AM	Apple iPhone Duo available for preorder Friday (Yahoo Finance)
11:10AM	Why OKX And NYSE Are Going All-In on 24/7 Stock Trading (Coinage Coop)
11:04AM	As AI stocks plunge, Apple is riding high (Yahoo Finance)
11:02AM	Big Tech ETF declines as Nvidia's stock is the biggest drop in its portfolio (MarketWatch)
09:39AM	CarMax upgraded, Spotify downgraded: Wall Street's top analyst calls (The Fly)
09:32AM	AI boom triggers record slump in smartphone sales (The Telegraph)
09:28AM	A 20% Drop in Smartphone Shipments Shows Who Wins When Memory Gets Expensive (PR Newswire)
08:23AM	The Home Agent Subscription: Parsing the Fine Print on Apple and Metas Metered Services (Forkast News)
07:58AM	KeyBanc downgrades Cirrus Logic after Asia trip, sees memory and analog strength (Investing.com)
07:47AM	Apple Intelligence Gets a China Launch Date, but Apples China Sales Were Already Up 22% (TIKR)
06:36AM	Intel, Marvell, CoreWeave, TSMC, Apple, and More Stocks That Explain Today's Market (Barrons.com)
06:19AM	Premarket Movers: AAPL Gains On China AI Approval Report Why WMT, NFLX Stocks Are Also Rising (Stocktwits)
06:16AM	Taiwan chipmaker TSMC explores Texas investment to expand production in the US (Associated Press)
06:07AM	Can robust TSMC earnings help settle AI jitters? (Investing.com)
05:36AM	Apple Now Faces Its Own Trade-Secret Claims From OpenAI. (TIKR)
01:36AM	TSMCs Profit Surpasses Expectations After AI Orders Rush In (Bloomberg)
Oct-14-26 10:31PM	Apple hits historic $5 trillion valuation, defying market headwinds in China (DigiTimes)
09:19PM	Is Netflix Stock Worth More Than Its Competitors? (Trefis)
09:19PM	Changing iPhone 18 Pro supplier orders show shift to higher-end models (DigiTimes)
08:07PM	S&P 500, Nasdaq See Worst Day In Over Two Months As Chipmaker Rout Deepens, CPI Data Comes In Hot AAPL, SPCX, DRAM, SOXX In Focus (Stocktwits)
07:36PM	The AI trade is splintering as inflation fears rattle hyped-up tech stocks (MarketWatch)
06:00PM	Apple doubled the price of its TV streaming box from $150 to $300, and even the company's hardcore fans are furious (Moneywise)
05:00PM	Apple Hits $5 Trillion Milestone as Rest of Tech Trade Falters. Can It Hold? (Barrons.com)
03:33PM	OpenAI alleged an ex-employee who returned to Apple sent 100+ device files to himself (Quartz)
03:08PM	OpenAI Employee Allegedly Took Secret AI Device Files to Apple, Presented it to Top Executives. (International Business Times)
02:38PM	GlobalFoundries Stock Extends Rally on Chip Deal Worth Up to $21 Billion (Barrons.com)
01:30PM	OpenAI is alleging an ex-employee who left for Apple sent 100+ files to a personal account (Quartz)
01:06PM	Why Berkshire's $930 Million Bending Spoons Buy Is Such a Curveball (Barrons.com)

Show Previous News

Insider Trading	Relationship	Date	Transaction	Cost	#Shares	Value ($)	#Shares Total	SEC Form 4
Borders Ben	Principal Accounting Officer	Oct 16 '26	Sale	345.40	1,280	442,108	38,288	Oct 19 06:32 PM
Parekh Kevan	Senior Vice President, CFO	Oct 16 '26	Sale	345.05	1,392	480,315	17,539	Oct 19 06:30 PM
KEVAN PAREKH	Officer	Oct 16 '26	Proposed Sale	342.00	1,392	476,064		Oct 16 04:29 PM
Newstead Jennifer	SVP, GC and Government Affairs	Oct 13 '26	Sale	345.00	2,399	827,655	37,194	Oct 15 06:30 PM
Newstead Jennifer	SVP, GC and Government Affairs	Oct 06 '26	Sale	332.01	2,399	796,492	39,593	Oct 08 06:30 PM
COOK TIMOTHY D	Executive Chair	Oct 02 '26	Sale	332.96	191,753	63,845,841	3,264,168	Oct 05 06:42 PM
O'BRIEN DEIRDRE	Senior Vice President	Oct 02 '26	Sale	333.42	46,389	15,466,923	136,810	Oct 05 06:39 PM
Ternus John	CEO	Oct 02 '26	Sale	332.94	25,412	8,460,740	59,567	Oct 05 06:35 PM
John Ternus	Officer	Oct 02 '26	Proposed Sale	333.69	25,412	8,479,730		Oct 02 05:17 PM
COOK TIMOTHY D	Officer	Oct 02 '26	Proposed Sale	15.27	218,078	3,329,584		Oct 02 04:20 PM
O'BRIEN DEIRDRE	Officer	Oct 02 '26	Proposed Sale	333.26	46,389	15,459,598		Oct 02 04:09 PM
Newstead Jennifer	SVP, GC and Government Affairs	Sep 29 '26	Sale	336.18	2,399	806,496	41,992	Oct 01 06:30 PM
Newstead Jennifer	SVP, GC and Government Affairs	Sep 22 '26	Sale	340.06	2,399	815,804	44,391	Sep 24 06:30 PM
JENNIFER NEWSTEAD	Officer	Sep 22 '26	Proposed Sale	338.98	31,182	10,570,074		Sep 22 04:12 PM
Newstead Jennifer	SVP, GC and Government Affairs	Sep 15 '26	Sale	330.19	1,438	474,813	32,914	Sep 17 06:30 PM
Newstead Jennifer	SVP, GC and Government Affairs	Sep 08 '26	Sale	317.23	1,438	456,177	34,352	Sep 10 06:30 PM
Newstead Jennifer	SVP, GC and Government Affairs	Sep 01 '26	Sale	317.01	1,439	456,177	35,790	Sep 03 06:30 PM
Newstead Jennifer	SVP, GC and Secretary	Aug 25 '26	Sale	310.95	1,439	447,457	37,229	Aug 27 06:30 PM
Newstead Jennifer	SVP, GC and Secretary	Aug 18 '26	Sale	307.49	1,439	442,478	38,668	Aug 20 06:30 PM
Newstead Jennifer	SVP, GC and Secretary	Aug 11 '26	Sale	307.75	1,439	442,852	40,107	Aug 13 06:30 PM
JENNIFER NEWSTEAD	Officer	Aug 11 '26	Proposed Sale	308.26	8,632	2,660,900		Aug 11 04:29 PM
Borders Ben	Principal Accounting Officer	Jun 16 '26	Sale	295.14	116	34,236	38,713	Jun 17 06:30 PM
LEVINSON ARTHUR D	Director	May 27 '26	Sale	311.02	50,000	15,551,000	3,764,576	May 29 06:30 PM
LEVINSON ARTHUR D	Director	May 27 '26	Proposed Sale	311.02	50,000	15,551,085		May 27 04:00 PM
Borders Ben	Principal Accounting Officer	May 08 '26	Sale	290.00	1,274	369,460	38,713	May 12 06:31 PM
LEVINSON ARTHUR D	Director	May 06 '26	Sale	284.76	250,000	71,189,722	3,819,576	May 08 06:30 PM
LEVINSON ARTHUR D	Director	May 06 '26	Proposed Sale	284.76	250,000	71,190,164		May 06 04:03 PM
KATHERINE L ADAMS	Former officer	May 05 '26	Proposed Sale	279.99	43,000	12,039,493		May 05 04:17 PM
Parekh Kevan	Senior Vice President, CFO	Apr 23 '26	Sale	275.00	1,534	421,850	13,366	Apr 27 06:30 PM
KEVAN PAREKH	Officer	Apr 23 '26	Proposed Sale	273.17	1,534	419,043		Apr 23 04:31 PM
O'BRIEN DEIRDRE	Senior Vice President	Apr 02 '26	Sale	255.35	30,002	7,660,875	136,810	Apr 03 06:30 PM
COOK TIMOTHY D	Chief Executive Officer	Apr 02 '26	Sale	254.23	64,949	16,512,198	3,280,418	Apr 03 06:30 PM
O'BRIEN DEIRDRE	Officer	Apr 02 '26	Proposed Sale	255.35	30,002	7,660,978		Apr 02 04:07 PM
COOK TIMOTHY D	Officer	Apr 02 '26	Proposed Sale	254.23	64,949	16,512,062		Apr 02 04:07 PM
KONDO CHRIS	Principal Accounting Officer	Nov 07 '25	Sale	271.23	3,752	1,017,655	15,098	Nov 12 06:30 PM

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Executive Chairman of the BoardMr. Timothy D. Cook

Senior VP & CFOMr. Kevan Parekh

Senior VP & Chief Operating OfficerMr. Sabih Khan

Senior Vice President of Retail & PeopleMs. Deirdre O'Brien

SecretaryMs. Katherine L. Adams

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