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HOG [NYSE]
Harley-Davidson, Inc.
Index- P/E10.90 EPS (ttm)3.43 Insider Own0.10% Shs Outstand153.86M Perf Week-1.50%
Market Cap5.84B Forward P/E10.81 EPS next Y3.46 Insider Trans0.00% Shs Float152.86M Perf Month1.82%
Income532.10M PEG0.25 EPS next Q-0.32 Inst Own94.40% Short Float11.07% Perf Quarter-5.32%
Sales5.05B P/S1.16 EPS this Y-99.70% Inst Trans-3.17% Short Ratio11.13 Perf Half Y-22.84%
Book/sh15.17 P/B2.47 EPS next Y-5.26% ROA4.70% Target Price51.40 Perf Year-8.76%
Cash/sh13.19 P/C2.84 EPS next 5Y43.10% ROE25.90% 52W Range31.20 - 52.06 Perf YTD1.91%
Dividend0.60 P/FCF7.34 EPS past 5Y-3.28% ROI0.20% 52W High-28.16% Beta1.48
Dividend %1.60% Quick Ratio1.20 Sales past 5Y-7.50% Gross Margin36.30% 52W Low19.87% ATR1.29
Employees4600 Current Ratio1.40 Sales Q/Q17.10% Oper. Margin14.10% RSI (14)46.60 Volatility3.15% 2.96%
OptionableYes Debt/Eq3.10 EPS Q/Q34.50% Profit Margin10.50% Rel Volume0.52 Prev Close38.81
ShortableYes LT Debt/Eq2.09 EarningsOct 27 BMO Payout13.60% Avg Volume1.52M Price37.40
Recom2.30 SMA20-2.06% SMA50-0.37% SMA200-8.74% Volume786,906 Change-3.63%
Jul-27-21Downgrade Edward Jones Hold → Sell
Apr-23-21Downgrade Morgan Stanley Equal-Weight → Underweight $36 → $38
Apr-14-21Initiated BofA Securities Buy $55
Apr-09-21Upgrade Northcoast Neutral → Buy $49
Mar-31-21Upgrade Robert W. Baird Neutral → Outperform $38 → $45
Jan-29-21Downgrade Northcoast Buy → Neutral
Jan-19-21Reiterated Citigroup Buy $39 → $47
Nov-30-20Resumed William Blair Mkt Perform
Nov-02-20Downgrade UBS Buy → Neutral $35
Oct-28-20Downgrade Morgan Stanley Overweight → Equal-Weight $38
Jul-16-20Upgrade Wedbush Neutral → Outperform $27 → $36
Jul-15-20Upgrade UBS Neutral → Buy $24 → $31
Jul-14-20Upgrade BMO Capital Markets Market Perform → Outperform $23 → $33
Jul-10-20Upgrade RBC Capital Mkts Underperform → Sector Perform $19 → $28
Jul-09-20Upgrade Northcoast Neutral → Buy
Jul-06-20Initiated Citigroup Buy $33
Jun-25-20Upgrade Wolfe Research Peer Perform → Outperform
Jun-09-20Reiterated Wedbush Neutral $19 → $27
May-05-20Upgrade Argus Hold → Buy $30
Apr-06-20Downgrade Argus Buy → Hold
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Harley-Davidson, Inc. manufactures and sells custom, cruiser, and touring motorcycles. The company operates in two segments, Motorcycles and Related Products and Financial Services. The Motorcycles and Related Products segment designs, manufactures, and sells Harley-Davidson motorcycles, including cruiser, touring, standard, sportbike, and dual models, as well as motorcycle parts, accessories, general merchandise, and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific. The Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, including installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale protection products comprising motorcycle insurance, extended service contracts, and motorcycle maintenance protection. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.
Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total SEC Form 4
Krause Paul JVP, Chief Legal OfficerNov 22Option Exercise0.0091405,214Nov 23 01:49 PM
Krause Paul JVP, Chief Legal OfficerJul 30Option Exercise39.6275029,7154,540Aug 02 04:22 PM
Niketh BryanSVP, Motor Co. Product & OpsJul 30Option Exercise39.623,500138,6709,299Aug 02 04:22 PM
Root Jonathan RSVP - HDFSIJul 30Option Exercise39.621,00039,6204,331Aug 02 04:22 PM
Thomas James DarrellVP/TreasurerJul 30Option Exercise39.623,500138,67027,705Aug 02 04:22 PM
Sylvester MaryroseDirectorJul 29Option Exercise39.823,274130,35127,476Aug 02 04:23 PM
Alstead TroyDirectorMay 21Option Exercise48.065,336256,42720,401May 25 03:15 PM
LINEBARGER NORMAN THOMASDirectorMay 21Option Exercise48.065,336256,4279,675May 25 03:15 PM
ANDERSON R JOHNDirectorMay 21Option Exercise48.065,336256,42713,709May 25 04:28 PM
Sylvester MaryroseDirectorMay 21Option Exercise48.065,336256,42724,203May 25 03:15 PM
ZEITZ JOCHENPresident and CEOMay 06Option Exercise0.00102,2500424,627Jun 14 04:42 PM
Krause Paul JVP, Chief Legal OfficerApr 29Option Exercise0.001,36804,228May 03 03:22 PM
ZEITZ JOCHENPresident and CEOApr 29Option Exercise0.00123,1530376,873May 03 03:22 PM
Mansfield Luke ChristopherVP/Motorcycle ManagementFeb 05Option Exercise0.001,95807,609Feb 08 02:51 PM
Niketh BryanSVP, Motor Co. Product & OpsFeb 05Option Exercise0.001,51706,293Feb 08 02:51 PM
Root Jonathan RSVP - HDFSIFeb 05Option Exercise0.0070202,868Feb 08 02:51 PM
Thomas James DarrellVP/TreasurerFeb 05Option Exercise0.001,467024,753Feb 08 02:51 PM
Krause Paul JVP, Chief Legal OfficerFeb 05Option Exercise0.0066003,107Feb 08 02:51 PM
Anding Julie MChief Administrative OfficerFeb 05Option Exercise0.002,04107,461Feb 08 02:50 PM
Giuffre AmyVP & Chief Communications OfcrFeb 05Option Exercise0.00679013,658Feb 08 02:50 PM
HUND LAWRENCE GChief Commercial OfficerFeb 05Option Exercise0.005,455040,269Feb 08 02:50 PM
KORNETZKE MARK RChief Accounting OfficerFeb 05Option Exercise0.001,64106,294Feb 08 02:51 PM
Mansfield Luke ChristopherVP/Motorcycle ManagementFeb 05Buy33.7273524,7828,344Feb 08 02:51 PM
ZEITZ JOCHENPresident and CEOFeb 04Buy32.4730,8001,000,165253,720Feb 05 01:12 PM
HUND LAWRENCE GChief Commercial OfficerFeb 02Option Exercise0.0014,059037,907Feb 04 06:37 PM
Giuffre AmyVP & Chief Communications OfcrFeb 02Option Exercise0.00415013,134Feb 04 06:37 PM
Anding Julie MChief Administrative OfficerFeb 02Option Exercise0.001,21505,861Feb 04 06:37 PM
Thomas James DarrellVP/TreasurerFeb 02Option Exercise0.001,062023,601Feb 04 06:36 PM
KORNETZKE MARK RChief Accounting OfficerFeb 02Option Exercise0.001,17905,093Feb 04 06:36 PM
Root Jonathan RSVP - HDFSIFeb 02Option Exercise0.0050302,341Feb 04 06:37 PM
Niketh BryanSVP, Motor Co. Product & OpsFeb 02Option Exercise0.001,09505,185Feb 04 06:37 PM
Krause Paul JVP, Chief Legal OfficerFeb 02Option Exercise0.0039302,594Feb 04 06:37 PM
Thomas James DarrellVP/TreasurerFeb 01Option Exercise0.001,415022,959Feb 03 06:36 PM
Root Jonathan RSVP - HDFSIFeb 01Option Exercise0.0067702,073Feb 03 06:35 PM
Niketh BryanSVP, Motor Co. Product & OpsFeb 01Option Exercise0.001,46304,636Feb 03 06:33 PM
Anding Julie MChief Administrative OfficerFeb 01Option Exercise0.001,96805,381Feb 03 06:32 PM
HUND LAWRENCE GChief Commercial OfficerFeb 01Option Exercise0.005,261025,006Feb 03 06:33 PM
KORNETZKE MARK RChief Accounting OfficerFeb 01Option Exercise0.001,58304,505Feb 03 06:33 PM
Krause Paul JVP, Chief Legal OfficerFeb 01Option Exercise0.0056402,412Feb 03 06:33 PM
Mansfield Luke ChristopherVP/Motorcycle ManagementFeb 01Option Exercise0.001,88806,356Feb 03 06:33 PM
Guiffre AmyVP & Chief Communications OfcrFeb 01Option Exercise0.00655012,964Feb 03 06:31 PM
Krause Paul JVP, Chief Legal OfficerDec 01Option Exercise0.0091402,141Dec 03 12:49 PM
Mansfield Luke ChristopherVP Chief StrategyDec 01Option Exercise0.004,83106,014Dec 03 12:43 PM