OptimizeRx Corporation, a digital health technology company, provides various solutions to life sciences organizations, healthcare providers, and patients. The company's products and applications include financial messaging, a virtual patient support center that allows doctors and staff to access sample vouchers, co-pay coupons, and other patient support through their EMR and/or e-prescribe systems; and brand awareness and therapeutic support messaging services, such as brand awareness messages, reminder ads, and therapeutic support and unbranded messages. It also offers brand support services, which focuses on educating and working with pharmaceutical manufacturers on identifying, formulating, and implementing eRx media strategies, including drug file integration, sales force training, and strategy development services for promoting their products. In addition, the company operates cloud based Mobile Health Messenger platform that provides interactive health messaging for enhanced medication adherence and care coordination; and HIPAA-compliant automated mobile messaging platform, which allows pharmaceutical manufactures and related entities to directly engage with patients to enhance regimen compliance. Further, it offers patient programs with treatment and affordability information, lifestyle and condition trackers, internet device connectivity, forms, and surveys. Additionally, the company provides evidence-based physician engagement solution applied to real-world data to assist healthcare providers in identifying patients who may be qualified for specific therapies, raise awareness of patient access pathways, and identify early indicators of non-adherence among patient populations. It also offers therapy initiation workflow focused on accelerating patient access to treatments where time-consuming medical documentation is required of HCPs prior to pharmacies dispensing prescribed drugs. The company was found in 2006 and is headquartered in Rochester, Michigan. |
Insider Trading |
Relationship |
Date |
Transaction |
Cost |
#Shares |
Value ($) |
#Shares Total |
SEC Form 4 |
FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Feb 18 | Sale | 43.73 | 16,666 | 728,837 | 445,672 | Feb 23 04:45 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Jan 18 | Sale | 47.27 | 16,666 | 787,772 | 462,338 | Jan 20 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Dec 17 | Option Exercise | 7.51 | 13,241 | 99,440 | 13,241 | Dec 21 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Dec 17 | Sale | 54.87 | 13,241 | 726,534 | 0 | Dec 21 04:45 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Dec 15 | Sale | 54.55 | 16,666 | 909,130 | 469,377 | Dec 17 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Dec 02 | Option Exercise | 7.51 | 3,558 | 26,721 | 74,607 | Dec 03 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Dec 02 | Sale | 61.48 | 3,558 | 218,746 | 71,049 | Dec 03 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Nov 17 | Option Exercise | 7.51 | 13,241 | 99,440 | 13,241 | Nov 19 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Nov 17 | Sale | 73.98 | 13,241 | 979,569 | 0 | Nov 19 04:45 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Nov 15 | Sale | 82.18 | 16,666 | 1,369,612 | 486,043 | Nov 17 04:45 PM | Spangler Patrick D | Director | Nov 11 | Sale | 84.38 | 6,252 | 527,544 | 16,083 | Nov 15 04:45 PM | Paramore Miriam J | PRES. & CHIEF STRATEGY OFFICER | Nov 02 | Option Exercise | 7.51 | 15,000 | 112,650 | 89,607 | Nov 03 04:45 PM | Paramore Miriam J | PRES. & CHIEF STRATEGY OFFICER | Nov 02 | Sale | 95.45 | 15,000 | 1,431,750 | 74,607 | Nov 03 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Oct 18 | Option Exercise | 7.51 | 13,241 | 99,440 | 13,241 | Oct 19 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Oct 18 | Sale | 85.38 | 13,241 | 1,130,517 | 0 | Oct 19 04:45 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Oct 15 | Sale | 84.20 | 16,666 | 1,403,277 | 502,709 | Oct 19 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Oct 05 | Option Exercise | 7.51 | 10,000 | 75,100 | 44,796 | Oct 05 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Oct 05 | Sale | 82.88 | 14,000 | 1,160,380 | 34,796 | Oct 05 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Oct 04 | Option Exercise | 7.51 | 15,000 | 112,650 | 89,607 | Oct 05 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Oct 04 | Sale | 84.67 | 15,000 | 1,270,050 | 74,607 | Oct 05 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 28 | Sale | 74.66 | 2,000 | 149,320 | 38,796 | Sep 29 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 21 | Sale | 70.59 | 4,000 | 282,360 | 40,796 | Sep 22 04:45 PM | Silvestro Stephen L | CCO | Sep 17 | Option Exercise | 7.51 | 13,242 | 99,447 | 13,242 | Sep 21 04:45 PM | Silvestro Stephen L | CCO | Sep 17 | Sale | 69.79 | 13,242 | 924,159 | 0 | Sep 21 04:45 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Sep 15 | Sale | 65.74 | 16,666 | 1,095,623 | 519,375 | Sep 17 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 14 | Sale | 65.57 | 3,768 | 247,068 | 44,796 | Sep 15 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 08 | Option Exercise | 7.51 | 10,000 | 75,100 | 58,564 | Sep 09 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 08 | Sale | 67.25 | 10,000 | 672,500 | 48,564 | Sep 09 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Sep 07 | Sale | 70.53 | 2,232 | 157,423 | 48,564 | Sep 09 04:46 PM | Paramore Miriam J | PRESIDENT AND CSO | Sep 02 | Option Exercise | 7.51 | 15,000 | 112,650 | 89,607 | Sep 03 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Sep 02 | Sale | 68.39 | 15,000 | 1,025,850 | 74,607 | Sep 03 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 31 | Sale | 66.62 | 4,000 | 266,480 | 50,796 | Sep 02 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 24 | Sale | 61.50 | 4,000 | 246,000 | 54,796 | Aug 24 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 20 | Sale | 58.45 | 5,000 | 292,250 | 58,796 | Aug 24 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Aug 17 | Option Exercise | 7.51 | 13,242 | 99,447 | 13,242 | Aug 19 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Aug 17 | Sale | 58.41 | 13,242 | 773,465 | 0 | Aug 19 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 17 | Sale | 58.46 | 4,000 | 233,840 | 63,796 | Aug 17 04:46 PM | FEBBO WILLIAM J | CHIEF EXECUTIVE OFFICER | Aug 16 | Sale | 60.46 | 16,666 | 1,007,626 | 544,641 | Aug 17 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 13 | Sale | 63.27 | 5,000 | 316,350 | 67,796 | Aug 17 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 10 | Sale | 64.50 | 2,000 | 129,000 | 72,796 | Aug 10 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 09 | Option Exercise | 7.51 | 10,000 | 75,100 | 74,796 | Aug 10 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 09 | Sale | 64.31 | 10,000 | 643,100 | 64,796 | Aug 10 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Aug 03 | Sale | 54.93 | 2,000 | 109,860 | 74,796 | Aug 03 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Aug 02 | Option Exercise | 7.51 | 15,000 | 112,650 | 89,607 | Aug 03 04:45 PM | Paramore Miriam J | PRESIDENT AND CSO | Aug 02 | Sale | 55.76 | 15,000 | 836,400 | 74,607 | Aug 03 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jul 27 | Sale | 52.58 | 3,000 | 157,740 | 76,796 | Jul 28 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Jul 20 | Option Exercise | 7.51 | 13,242 | 99,447 | 13,242 | Jul 21 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Jul 20 | Sale | 50.34 | 13,242 | 666,602 | 0 | Jul 21 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jul 20 | Sale | 50.90 | 3,000 | 152,700 | 79,796 | Jul 21 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jul 08 | Option Exercise | 2.46 | 13,435 | 33,050 | 82,796 | Jul 09 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jul 08 | Sale | 56.05 | 13,435 | 753,032 | 69,361 | Jul 09 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jun 28 | Sale | 63.00 | 3,421 | 215,523 | 82,796 | Jun 30 04:45 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jun 24 | Sale | 60.00 | 4,000 | 240,000 | 86,217 | Jun 25 04:45 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Jun 17 | Option Exercise | 7.51 | 13,242 | 99,447 | 13,242 | Jun 21 04:15 PM | Silvestro Stephen L | CHIEF COMMERCIAL OFFICER | Jun 17 | Sale | 53.44 | 13,242 | 707,652 | 0 | Jun 21 04:15 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jun 07 | Option Exercise | 2.46 | 14,500 | 35,670 | 90,217 | Jun 08 04:46 PM | BAKER DOUGLAS P | CHIEF FINANCIAL OFFICER | Jun 07 | Sale | 52.62 | 14,500 | 762,990 | 75,717 | Jun 08 04:46 PM | Paramore Miriam J | PRESIDENT | Jun 04 | Sale | 51.30 | 1,667 | 85,517 | 7,412 | Jun 08 04:45 PM |
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