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AAPL

Apple Inc

Jun 08 • 02:28PM ET

304.55

-2.79 -0.91 %

Technology • Consumer Electronics • USA • Mega • NASD

Today, 2:25 PMApple CEO Tim Cook to step down in September, longtime executive John Ternus named successor

Peers: MSFT GOOG META AMZN NVDA AVGO TSM SONY DELL HPQ

| Held by: VTI VOO IVV SPY VUG QQQ VGT IWF XLK SPYM

Scroll to Statements

Index	DJIA, NDX, S&P 500	P/E	36.84	EPS (ttm)	8.27	Insider Own	0.12%	Shs Outstand	14.69B	Perf Week	-0.57%
Market Cap	4473.11B	Forward P/E	31.64	EPS next Y	9.62	Insider Trans	-2.21%	Shs Float	14.67B	Perf Month	5.95%
Enterprise Value	4489.31B	PEG	2.53	EPS next Q	1.89	Inst Own	65.99%	Short Float	0.95%	Perf Quarter	17.19%
Income	122.58B	P/S	9.91	EPS this Y	17.31%	Inst Trans	0.00%	Short Ratio	3.09	Perf Half Y	8.50%
Sales	451.44B	P/B	41.95	EPS next Y	9.98%	ROA	34.91%	Short Interest	138.78M	Perf YTD	12.03%
Book/sh	7.26	P/C	65.29	EPS next 5Y	12.53%	ROE	141.47%	52W High	316.94 -3.91%	Perf Year	49.35%
Cash/sh	4.66	P/FCF	34.63	EPS past 3/5Y	6.89% 17.91%	ROIC	67.76%	52W Low	195.07 56.13%	Perf 3Y	68.66%
Dividend Est.	1.08 (0.36%)	EV/EBITDA	28.06	Sales past 3/5Y	1.81% 8.71%	Gross Margin	47.86%	Volatility	2.26% 1.81%	Perf 5Y	140.30%
Dividend TTM	1.05 (0.34%)	EV/Sales	9.94	EPS Y/Y TTM	28.91%	Oper. Margin	32.64%	ATR (14)	6.61	Perf 10Y	1131.27%
Dividend Ex-Date	May 11, 2026	Quick Ratio	1.02	Sales Y/Y TTM	12.76%	Profit Margin	27.15%	RSI (14)	56.91	Recom	1.98
Dividend Gr. 3/5Y	4.26% 4.98%	Current Ratio	1.07	EPS Q/Q	22.04%	SMA20	-0.09%	Beta	1.08	Target Price	316.07
Payout	13.66%	Debt/Eq	0.80	Sales Q/Q	16.60%	SMA50	7.89%	Rel Volume	1.34	Prev Close	307.34
Employees	166000	LT Debt/Eq	0.70	Earnings	Apr 30 AMC	SMA200	14.67%	Avg Volume	44.89M	Price	304.55
IPO	Dec 12, 1980	Option/Short	Yes / Yes	EPS/Sales Surpr.	3.30% 1.58%	Trades		Volume	46,652,826	Change	-0.91%

Date	Action	Analyst	Rating Change	Price Target Change
May-26-26	Reiterated	BofA Securities	Buy	$330 → $380
May-01-26	Reiterated	Monness Crespi & Hardt	Buy	$315 → $335
Apr-28-26	Reiterated	UBS	Neutral	$280 → $287
Apr-17-26	Upgrade	BNP Paribas Exane	Neutral → Outperform
Apr-14-26	Reiterated	BofA Securities	Buy	$320 → $325
Mar-23-26	Reiterated	BofA Securities	Buy	$325 → $320
Mar-05-26	Reiterated	Rosenblatt	Neutral	$267 → $268
Mar-03-26	Reiterated	Barclays	Underweight	$239 → $248
Feb-25-26	Reiterated	MoffettNathanson	Neutral	$241 → $270
Feb-10-26	Reiterated	Bernstein	Outperform	$325 → $340
Jan-30-26	Upgrade	Maxim Group	Hold → Buy	$300
Jan-30-26	Reiterated	Rosenblatt	Neutral	$250 → $267
Jan-30-26	Reiterated	Monness Crespi & Hardt	Buy	$300 → $315
Jan-30-26	Reiterated	JP Morgan	Overweight	$315 → $325
Jan-30-26	Reiterated	Barclays	Underweight	$230 → $239
Jan-26-26	Reiterated	JP Morgan	Overweight	$305 → $315
Jan-09-26	Reiterated	Evercore ISI	Outperform	$325 → $330
Jan-02-26	Resumed	Raymond James	Mkt Perform
Jan-02-26	Reiterated	Raymond James	Mkt Perform
Dec-09-25	Reiterated	Citigroup	Buy	$315 → $330

Show Previous Ratings

Today 02:41PM	An Apple bull says the WWDC event 'did not disappoint' (MarketWatch)
02:38PM	Apple's stock turns lower during the course of WWDC keynote (MarketWatch)
02:26PM	'The best is still ahead': Apple's Tim Cook bids farewell to WWDC (MarketWatch)
02:23PM	Tim Cook Ends WWDC With Farewell Message (Barrons.com)
02:20PM	Apple is making photo editing a big part of its AI sales pitch (MarketWatch)
02:16PM	Loading…
02:16PM	Apple won't be able to roll out its new AI features in all markets right away (MarketWatch)
02:10PM	Apple Stock Turns Negative After AI Updates (Barrons.com)
02:09PM	The Safari browser is getting an AI makeover (MarketWatch)
02:06PM	Apple Shows Off Agentic AI Updates (Barrons.com)
02:04PM	Siri AI can now see your screen and surroundings (MarketWatch)
02:02PM	Apple tries again on AI, turns to Google for help (AFP)
01:53PM	Here's how you can use Siri AI across the Apple ecosystem (MarketWatch)
01:49PM	Trumps $100,000 H-1B Visa Application Fee Rejected by Judge (Bloomberg)
01:46PM	Siri AI Updates Are Here and Apple Stock Is Falling (Barrons.com)
01:44PM	Apple makes trust and safety push for the iPhone via iOS 27 (Yahoo Finance)
01:41PM	Loading…
01:41PM	Apple Knocks Big Tech Rivals for Making 'AI for the Sake of AI' (Barrons.com)
01:40PM	Apple Intelligence rolls out with focus on privacy (MarketWatch)
01:40PM	Apple Stock Rises With Developer Conference Under Way (The Wall Street Journal)
01:40PM	A more capable and conversational Siri is here - featuring AI (MarketWatch)
01:35PM	Apple's search function gets a makeover (MarketWatch)
01:34PM	Here's how Apple plans to double down on online safety (MarketWatch)
01:33PM	Apple Shares Updates on Child Safety (Barrons.com)
01:25PM	Apple Focuses on Efficiency and Reliability (Barrons.com)
01:23PM	Apple will make it easier for users to share photos - even with non-iPhone owners (MarketWatch)
01:21PM	Apple's new iOS 27 will work on devices as far back as the iPhone 11 (MarketWatch)
01:19PM	Dear Apple Stock Fans, Mark Your Calendars for June 8 (GuruFocus.com)
01:17PM	'Liquid Glass' Is Getting New Custom Options (Barrons.com)
01:16PM	Apple is making some changes to its Liquid Glass interface (MarketWatch)
01:10PM	Apple Narrows Its WWDC Focus (Barrons.com)
01:03PM	Apple WWDC Begins (Barrons.com)
12:55PM	Loading…
12:55PM	As Apple's WWDC conference kicks off, investors want to know if AI will save Siri (Reuters)
12:55PM	Apple's WWDC keynote is about to begin. Here's how to watch. (MarketWatch)
12:47PM	Apple kicks off WWDC 2026: Here's what to know (CNBC TV)
12:39PM	Intel's stock soars as the company's 'blue-chip roster' of customers looks to be growing (MarketWatch)
12:30PM	WWDC has historically been a long-term catalyst for Apple's stock (MarketWatch)
12:04PM	Investors await fresh details about Apple's Gemini partnership (MarketWatch)
12:00PM	Siri update, AI take center stage at Apple's WWDC (Yahoo Finance Video)
11:30AM	AI is 'not existential' to Apple as it is for rest of Silicon Valley (Yahoo Finance Video)
11:24AM	Big Tech ETF rises as Tesla, Apple and Nvidia post sharp gains (MarketWatch)
11:18AM	Apple's Revamped AI Smashes Against Down Market (Bloomberg)
11:17AM	Apple stock will continue to do well if incoming CEO Ternus maintains Cook's strategy: Tom Forte (CNBC TV)
11:15AM	?Flash Heard: Apple's Valuation Sets a High Bar for Its AI Update (The Wall Street Journal)
11:00AM	Here's how big Apple's revenue opportunity could be if it succeeds with its Siri redesign (MarketWatch)
10:57AM	Week ahead: SpaceX readies for liftoff as inflation clouds gather (Proactive)
10:14AM	Apple Stock Rises Ahead of WWDC (Barrons.com)
10:04AM	Is Apple's AI success already priced in? (MarketWatch)
09:07AM	Apple knows it has a Siri problem. Its about to fix it (CNN Business)
09:05AM	Apple is positioning itself as an 'toll-booth' operator for AI, analyst says (MarketWatch)
08:29AM	5 Things to Know Before the Stock Market Opens (Investopedia)
08:04AM	Tech stocks today: Chip stocks rebound as Nvidia CEO Jensen Huang says investors should be 'very happy' about pullback (Yahoo Finance)
08:04AM	Tech stocks today: Chip stocks rebound after Nvidia's Jensen Huang says investors should be 'very happy' (Yahoo Finance)
08:00AM	Apple's AI strategy all comes down to a Siri revamp (MarketWatch)
07:48AM	Apple's Siri Overhaul Takes Center Stage (GuruFocus.com)
07:08AM	Apple WWDC 2026 is just hours away. Here's what to watch for. (MarketWatch)
07:08AM	It's the final WWDC of the Tim Cook era (MarketWatch)
06:57AM	Broadcom, AMD, Super Micro, and More Stocks That Explain Today's Market (Barrons.com)
06:52AM	Analysis-Nvidia's AI PC push banks on unproven demand beyond niche users (Reuters)
06:38AM	Tech Slump, Iran Strikes, Inflation, SpaceX-This Week Could Make or Break Markets (Barrons.com)
05:45AM	Middle East tensions, AI concerns and Apples developer event dominate market attention: Dow Jones, S&P, Nasdaq, Wall Street Futures (InvestorsHub)
04:58AM	Nasdaq, S&P 500, Dow Futures Mixed As Iran-Israel Escalation Lifts Oil Prices: Why NVDA, STI, MRVL, LLY, SOC Are In Focus (Stocktwits)
04:29AM	Apple Stock Inches Higher Premarket As WWDC Kicks Off: Whats In Store From The iPhone Maker? (Stocktwits)
02:33AM	Apple's 2026 WWDC Starts Today. AI to Take Center Stage. (Barrons.com)
02:33AM	Apple's WWDC Event Is Nearly Here. What to Watch. (Barrons.com)
Jun-07-26 09:42AM	Apple WWDC preview: Apple gets a second shot at its AI rollout (Yahoo Finance)
Jun-06-26 10:51PM	Let's Hear From Siri (AVALON Podcast) (Above Avalon)
09:30PM	What About an Agentic Ferrari? (AVALON Podcast) (Above Avalon)
09:28PM	Too Much Vision Noise (AVALON podcast) (Above Avalon)
09:26PM	SKU This and SKU That (AVALON Podcast) (Above Avalon)
09:03PM	Selling as Many as They Can (AVALON Podcast) (Above Avalon)
09:00PM	Charting the Course Forward (AVALON Podcast) (Above Avalon)
08:58PM	As Smooth as Can Be (AVALON Podcast) (Above Avalon)
08:55PM	Look At Me, I'm The Media Now (AVALON Podcast) (Above Avalon)
08:54PM	Apple at 50 (AVALON Podcast) (Above Avalon)
08:52PM	I'm Buying the Pizza Keywords (AVALON Podcast) (Above Avalon)
08:50PM	Hook, Line, and Sinker (AVALON Podcast) (Above Avalon)
08:48PM	More Lime Than Lemon (AVALON Podcast) (Above Avalon)
08:41PM	Alphabet Raises Equity, Berkshire Increases Alphabet Stake, Apple Implications (Above Avalon)
08:40PM	Oura Unveils Ring 5, Revisiting Swiss Watch Sales, Swatch and Audemars Piguet Launch Royal Pop Watch (Above Avalon)
08:38PM	The Ferrari Luce, Project Titan vs. Ferrari Luce, Rivian Talks Down CarPlay (Again) (Above Avalon)
08:37PM	Alphabet Earnings, Netflix Earnings, Spotify Earnings (Above Avalon)
07:45AM	Lawmakers invest in tech, AI, and crypto as new rules for the industries are on their agenda (Yahoo Finance)
07:30AM	Apple's WWDC will be a make-or-break moment for the company's fledgling AI strategy (MarketWatch)
Jun-05-26 08:30PM	Apple Stock Looks Strong. One Number Says Be Careful. (Trefis)
07:54PM	Why Dan Ives Sees Apple WWDC As A Major AI Catalyst for AAPL (Stocktwits)
04:44PM	What investors can expect from Apple's WWDC (Yahoo Finance Video)
04:42PM	Apple Has a Big Week Ahead With AI Siri Expected at WWDC. Here's How Much Traders See The Stock Moving (Investopedia)
04:07PM	What Is The Biggest Threat To Google Stock? (Trefis)
02:07PM	Magnificent Seven ETF drops sharply as Tesla, Nvidia see biggest losses in the fund (MarketWatch)
01:58PM	Apple bets its AI future on Monday's WWDC (Proactive)
01:53PM	Apple's WWDC Hinges on Siri and AI (GuruFocus.com)
01:41PM	Hon Hai Revenue Jumps 34% As AI Server Demand Accelerates (GuruFocus.com)
01:37PM	Apple WWDC Preview Puts Siri in Focus (GuruFocus.com)
12:51PM	Apple Stock And The Signal Hiding In The CEO's Script (Trefis)
12:47PM	Arm Insiders Sold $25.6 Million in Stock. They Missed a Historic Rally. (Barrons.com)
12:14PM	Apple's AI Do-Over Is Here. The Pressure Is On for WWDC. (Barrons.com)
11:22AM	Uyeda Says SEC Focused on RIA Fiduciary Process, Not Product Choice (Wealth Management)
10:32AM	Bernstein Sees AI-Driven Growth Opportunities for Apple Ahead of WWDC 2026 (AAPL) (InvestorsHub)
08:11AM	This is the most important area to watch for Apples WWDC this year: Citi (Investing.com)
08:02AM	These major companies may owe you money. How to apply in Arizona (AZCentral \| The Arizona Republic)
03:42AM	Taiwan's Foxconn raises guidance for second-quarter outlook (Reuters)

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

CEO & DirectorMr. Timothy D. Cook

Senior VP & CFOMr. Kevan Parekh

Senior VP & Chief Operating OfficerMr. Sabih Khan

Senior Vice President of Retail & PeopleMs. Deirdre O'Brien

Senior VP of Government Affairs & SecretaryMs. Katherine L. Adams

Insider Trading	Relationship	Date	Transaction	Cost	#Shares	Value ($)	#Shares Total	SEC Form 4
LEVINSON ARTHUR D	Director	May 27 '26	Sale	311.02	50,000	15,551,000	3,764,576	May 29 06:30 PM
LEVINSON ARTHUR D	Director	May 27 '26	Proposed Sale	311.02	50,000	15,551,085		May 27 04:00 PM
Borders Ben	Principal Accounting Officer	May 08 '26	Sale	290.00	1,274	369,460	38,713	May 12 06:31 PM
LEVINSON ARTHUR D	Director	May 06 '26	Sale	284.76	250,000	71,189,722	3,819,576	May 08 06:30 PM
LEVINSON ARTHUR D	Director	May 06 '26	Proposed Sale	284.76	250,000	71,190,164		May 06 04:03 PM
KATHERINE L ADAMS	Former officer	May 05 '26	Proposed Sale	279.99	43,000	12,039,493		May 05 04:17 PM
Parekh Kevan	Senior Vice President, CFO	Apr 23 '26	Sale	275.00	1,534	421,850	13,366	Apr 27 06:30 PM
KEVAN PAREKH	Officer	Apr 23 '26	Proposed Sale	273.17	1,534	419,043		Apr 23 04:31 PM
O'BRIEN DEIRDRE	Senior Vice President	Apr 02 '26	Sale	255.35	30,002	7,660,875	136,810	Apr 03 06:30 PM
COOK TIMOTHY D	Chief Executive Officer	Apr 02 '26	Sale	254.23	64,949	16,512,198	3,280,418	Apr 03 06:30 PM
O'BRIEN DEIRDRE	Officer	Apr 02 '26	Proposed Sale	255.35	30,002	7,660,978		Apr 02 04:07 PM
COOK TIMOTHY D	Officer	Apr 02 '26	Proposed Sale	254.23	64,949	16,512,062		Apr 02 04:07 PM
KONDO CHRIS	Principal Accounting Officer	Nov 07 '25	Sale	271.23	3,752	1,017,655	15,098	Nov 12 06:30 PM
Parekh Kevan	Senior Vice President, CFO	Oct 16 '25	Sale	247.39	4,199	1,038,787	8,765	Oct 17 06:31 PM
KEVAN PAREKH	Officer	Oct 16 '25	Proposed Sale	249.34	4,199	1,046,979		Oct 16 04:23 PM
COOK TIMOTHY D	Chief Executive Officer	Oct 02 '25	Sale	256.81	129,963	33,375,723	3,280,295	Oct 03 06:33 PM
O'BRIEN DEIRDRE	Senior Vice President	Oct 02 '25	Sale	257.39	43,013	11,071,078	136,687	Oct 03 06:32 PM
Adams Katherine L.	SVP, GC and Secretary	Oct 02 '25	Sale	256.79	47,125	12,101,154	179,158	Oct 03 06:30 PM
KATHERINE L ADAMS	Officer	Oct 02 '25	Proposed Sale	255.45	47,125	12,038,081		Oct 02 04:25 PM
O'BRIEN DEIRDRE	Officer	Oct 02 '25	Proposed Sale	257.38	43,013	11,070,897		Oct 02 04:10 PM
COOK TIMOTHY D	Officer	Oct 02 '25	Proposed Sale	256.81	129,962	33,375,268		Oct 02 04:09 PM
WILLIAMS JEFFREY E	Officer	Oct 02 '25	Proposed Sale	256.58	43,013	11,036,060		Oct 02 04:04 PM
LEVINSON ARTHUR D	Director	Aug 28 '25	Sale	232.07	90,000	20,886,300	4,069,576	Aug 29 06:30 PM
LEVINSON ARTHUR D	Director	Aug 28 '25	Proposed Sale	232.07	90,000	20,885,966		Aug 28 04:03 PM
O'BRIEN DEIRDRE	Senior Vice President	Aug 08 '25	Sale	223.20	34,821	7,772,047	136,687	Aug 12 06:30 PM
O'BRIEN DEIRDRE	Officer	Aug 08 '25	Proposed Sale	223.20	34,821	7,772,065		Aug 08 04:07 PM

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