AAPL

Apple Inc

Oct 02 • 04:00PM ET

257.13

+1.68 0.66 %

Technology • Consumer Electronics • USA • NASD

Peers: MSFT SONY DELL GOOGL HPQ AMZN NVDA IBM META NFLX

| Held by: VTI VOO IVV SPY VUG QQQ VGT IWF XLK SPLG

Index	DJIA, NDX, S&P 500	P/E	39.09	EPS (ttm)	6.58	Insider Own	0.10%	Shs Outstand	14.86B	Perf Week	0.10%
Market Cap	3815.91B	Forward P/E	32.09	EPS next Y	8.01	Insider Trans	-2.09%	Shs Float	14.83B	Perf Month	7.82%
Enterprise Value	3862.24B	PEG	4.26	EPS next Q	1.76	Inst Own	64.45%	Short Float	0.80%	Perf Quarter	20.41%
Income	99.28B	P/S	9.34	EPS this Y	9.27%	Inst Trans	1.19%	Short Ratio	2.14	Perf Half Y	14.85%
Sales	408.62B	P/B	58.03	EPS next Y	8.62%	ROA	29.94%	Short Interest	118.20M	Perf YTD	2.68%
Book/sh	4.43	P/C	68.91	EPS next 5Y	9.17%	ROE	149.81%	52W High	260.10 -1.14%	Perf Year	10.36%
Cash/sh	3.73	P/FCF	39.67	EPS past 3/5Y	2.71% 15.41%	ROIC	66.96%	52W Low	169.21 51.96%	Perf 3Y	69.43%
Dividend Est.	1.03 (0.40%)	EV/EBITDA	27.26	Sales past 3/5Y	2.25% 8.51%	Gross Margin	46.68%	Volatility	1.30% 1.80%	Perf 5Y	129.01%
Dividend TTM	1.02 (0.40%)	EV/Sales	9.45	EPS Y/Y TTM	0.15%	Oper. Margin	31.87%	ATR (14)	4.64	Perf 10Y	794.37%
Dividend Ex-Date	Aug 11, 2025	Quick Ratio	0.83	Sales Y/Y TTM	5.97%	Profit Margin	24.30%	RSI (14)	70.26	Recom	2.02
Dividend Gr. 3/5Y	4.86% 5.50%	Current Ratio	0.87	EPS Q/Q	12.19%	SMA20	5.02%	Beta	1.08	Target Price	250.60
Payout	16.11%	Debt/Eq	1.54	Sales Q/Q	9.63%	SMA50	10.91%	Rel Volume	0.77	Prev Close	255.45
Employees	164000	LT Debt/Eq	1.25	Earnings	Jul 31 AMC	SMA200	15.75%	Avg Volume	55.21M	Price	257.13
IPO	Dec 12, 1980	Option/Short	Yes / Yes	EPS/Sales Surpr.	9.18% 4.99%	Trades		Volume	42,531,556	Change	0.66%

Date	Action	Analyst	Rating Change	Price Target Change
Today	Reiterated	Morgan Stanley	Overweight	$240 → $298
Oct-01-25	Initiated	Seaport Research Partners	Buy	$310
Sep-26-25	Reiterated	Evercore ISI	Outperform	$260 → $290
Sep-22-25	Reiterated	Wedbush	Outperform	$270 → $310
Sep-19-25	Reiterated	JP Morgan	Overweight	$255 → $280
Sep-16-25	Initiated	Bernstein	Outperform	$290
Sep-11-25	Downgrade	DA Davidson	Buy → Neutral	$250
Sep-04-25	Upgrade	MoffettNathanson	Sell → Neutral	$225
Aug-21-25	Reiterated	Loop Capital	Hold	$230 → $226
Aug-07-25	Reiterated	BofA Securities	Buy	$240 → $250
Aug-01-25	Reiterated	UBS	Neutral	$210 → $220
Aug-01-25	Reiterated	Raymond James	Outperform	$230 → $240
Aug-01-25	Reiterated	Morgan Stanley	Overweight	$235 → $240
Aug-01-25	Reiterated	Monness Crespi & Hardt	Buy	$245 → $270
Aug-01-25	Reiterated	JP Morgan	Overweight	$250 → $255
Aug-01-25	Reiterated	Citigroup	Buy	$240 → $245
Aug-01-25	Reiterated	BofA Securities	Buy	$235 → $240
Aug-01-25	Reiterated	Barclays	Underweight	$173 → $180
Jul-02-25	Upgrade	Jefferies	Underperform → Hold	$188.32
Jun-26-25	Reiterated	JP Morgan	Overweight	$245 → $230

Show Previous Ratings

Today 07:12PM	Intel courts billions from big tech and Musk (DigiTimes)
07:12PM	Apple and China back BOE in expanding OLED production (DigiTimes)
05:19PM	Apple Watch & Mac mini no longer listed as carbon neutral after greenwashing concerns (AppleInsider)
03:21PM	Apple Prioritizes Meta-Like AI Glasses Over Headset Revamp (Bloomberg)
03:03PM	How can Apple's stock reach $300? Wall Street is already dreaming about the iPhone 18. (MarketWatch)
02:39PM	Loading…
02:39PM	It May Not Feel Like It, but Markets Are Normal. That's Good News. (Barrons.com)
02:38PM	As Apple Ditches VR Headsets for Glasses, Can AAPL Stock Close Out 2025 Strong? (Barchart)
02:33PM	Why Is Broadcom Stock Surging Thursday? (Benzinga)
01:51PM	Apple's Next Big Play: Affordable AI Smart Glasses To Challenge Meta (GuruFocus.com)
11:23AM	Apple reportedly shelves headset plan in favor of smart glasses to compete with Meta (CNBC TV)
11:05AM	Bernstein somewhat skeptical on rumors Intel will add AMD as a foundry customer (Investing.com)
11:00AM	JKHY Powers Mercantile Bank's Expansion With Core Innovation (Zacks)
10:23AM	Nvidia, AMD Stocks Rise. Whats Driving the AI Chip Rally. (Barrons.com)
10:00AM	Coinbase exec Jesse Pollak on the coming Base tokenand why we can trust corporate blockchains (Fortune)
09:33AM	Apple Shifts Focus From Vision Pro to AI-Powered Smart Glasses (GuruFocus.com)
09:09AM	Loading…
09:09AM	Apple hardware ecosystem safe from AI smart glasses for next 2-3 years: analyst (Investing.com)
07:53AM	Is Spotify's CEO Change Just Musical Chairs for Investors? (Motley Fool)
07:24AM	Nvidia, AMD Stocks Rise. How OpenAI Is Driving the AI Chip Rally. (Barrons.com)
07:22AM	Buffett's Berkshire Hathaway to pay $9.7 billion for Occidental Petroleum's OxyChem (Associated Press Finance)
06:55AM	Apple target lifted at Morgan Stanley on stronger-than-expected iPhone 17 cycle (Investing.com)
04:55AM	Amazons Stock Appeal Hit By Intensifying Cloud Competition (Bloomberg)
04:55AM	Zacks Investment Ideas feature highlights: Apple, Alphabet and Microsoft (Zacks)
02:20AM	Jim Cramer Says Apple "Has 1.5 billion Users Who Want a Chatbot Built In" (Insider Monkey)
12:02AM	Telegram To Let Users Trade Tokenized US Stocks via Wallet Starting October (CCN)
Oct-01-25 08:57PM	Heres whats worth streaming in October 2025 on Netflix, Hulu, HBO Max and more (MarketWatch)
08:02PM	Analyst Report: Taiwan Semiconductor Manufacturing Company Limited (Morningstar Research)
06:24PM	Apple shelves Vision Pro revamp in pursuit of AI glasses to rival Meta - Bloomberg (Investing.com)
06:07PM	Apple pulled off a quiet rebound, but heres the lever many missed (TheStreet)
05:41PM	Apple halts Vision Pro overhaul to focus on AI glasses, Bloomberg News reports (Reuters)
03:57PM	OpenAI Is Breaking New Ground With Sora. Why the AI Video App Is Bad News for Meta. (Barrons.com)
02:42PM	Loading…
02:42PM	iPhone 17 Outsells On Speed, Not AI Hype: Analyst (Benzinga)
02:37PM	Intel spikes on reports of potential AMD manufacturing deal (Investing.com)
02:37PM	Peloton Slides After Hiking Prices in Sweeping Product Revamp (Bloomberg)
02:14PM	AT&T Stock Gets a Downgrade. Why 'Free' iPhones Are Partly to Blame. (Barrons.com)
02:03PM	Final Trades: Netflix, Apple and the XAR (CNBC TV)
01:59PM	Is Apple Stock About to Breakout? (Zacks)
12:18PM	Wall Street Logs Best Q3 Since 2020, Dow Hits Record (GuruFocus.com)
12:10PM	Will Apple (AAPL) Beat Estimates Again in Its Next Earnings Report? (Zacks)
11:53AM	TON Foundation Brings Former Nike, Apple Exec as Marketing Chief (Coinspeaker)
11:51AM	Qualcomm Prevails Over Arm in Court. Next, an Appeal. (Barrons.com)
11:18AM	Warren Buffett's Berkshire Hathaway Could Be Closing in on $10B Deal With Occidental Petroleum (Investopedia)
11:04AM	Apple Stock Gets a New Buy Rating. How the iPhone 17 Can Help Shares Climb 20%. (Barrons.com)
10:50AM	Peloton Unveils AI Coaching, New Machines To Boost Sales (Benzinga)
10:18AM	UK government tries again to access encrypted Apple customer data: Report (TechCrunch)
10:10AM	CoreWeave Is Winning Over Wall Street Amid Flurry of New Deals (Bloomberg)
09:44AM	Apple initiated, DraftKings downgraded: Wall Street's top analyst calls (The Fly)
09:08AM	Stock Market Today: Dow Tumbles On Shutdown, Surprise Jobs Data; Astera Labs, Nvidia, Tesla Drop (Live Coverage) (Investor's Business Daily)
09:00AM	Exclusive: Qualcomm shifts chips to newer Arm tech as competition with Apple, MediaTek heats up (Reuters)
08:50AM	Why Investors Need to Take Advantage of These 2 Computer and Technology Stocks Now (Zacks)
08:43AM	Is the AI bubble about to burst? Think again, say these analysts (Yahoo Finance Video)
08:40AM	Apple, OpenAI Seek Dismissal of Musk's xAI Antitrust Lawsuit (GuruFocus.com)
08:19AM	CNBC Changemakers and Power Players: Arianna Huffington on ending burnout culture in the AI era (CNBC TV)
07:15AM	What Are the 3 Top Artificial Intelligence (AI) Stocks to Buy Right Now? (Motley Fool)
07:00AM	Ford CEO says customers are not interested in $75,000 EVs (Yahoo Finance)
07:00AM	Where Will Apple Be in 1 Year? (Motley Fool)
06:46AM	Shutdown, Tariffs, Pharma Pricing Make for a Busy Start to the Quarter. What Matters. (Barrons.com)
05:35AM	Better AI Dividend Stock: Apple vs. Broadcom (Motley Fool)
05:00AM	Epic Games says Apples new install process cuts user drop-offs by 60% (TechCrunch)
03:26AM	Zacks Investment Ideas feature highlights: Amazon, Apple, Nvidia and Meta (Zacks)
02:16AM	Apple Developing 'Veritas' Internal AI Chatbot to Test Revamped Siri, Underlying LLM System (Insider Monkey)
01:01AM	Spotify founder Daniel Ek's next act: long bets in European defence, health (Reuters)
Sep-30-25 09:22PM	BofA Reiterates Apple (AAPL) Buy Rating with $270 Target as Carrier Incentives Drive iPhone 17 Demand (Insider Monkey)
07:00PM	Recession fears are a 'new concern' for retail investors, says Investopedia's Caleb Silver (CNBC TV)
06:56PM	Buffetts Berkshire Nears Deal to Buy OxyChem for $10 Billion (Bloomberg)
06:44PM	Apple supplier BOE expands beyond displays with robotics and AI software unit (DigiTimes)
05:12PM	US Labor Board Withdraws Claims Against Apple Inc. (AAPL)'s CEO: Report (Insider Monkey)
04:01PM	SEC Pushes Plan to Make Stocks Trade Like Crypto on Blockchain (Cryptonews)
03:13PM	Apple report reveals a worrying iPhone 17 trend (TheStreet)
02:59PM	Trump's Latest Tariff Threats Could Bring New Concerns For Tech, Media Investors (Barrons.com)
02:42PM	Apple destroyed shareholder value with this move. It's been a hidden drag on the stock. (MarketWatch)
02:01PM	Mag 7 Stocks Are MeanderingAside From Nvidia (Barrons.com)
01:45PM	Apple Faces Criticism as iPhone Prices Trail Inflation (GuruFocus.com)
12:56PM	ChatGPT: Everything you need to know about the AI-powered chatbot (TechCrunch)
11:36AM	Apple, Warner Bros. Discovery, Celsius: Top Analyst Calls (Yahoo Finance Video)
11:19AM	Apple Stock Positioned for Holiday Gains With iPhone 17 Boost (MarketBeat)
10:37AM	Apple Inc. (AAPL): A Bear Case Theory (Insider Monkey)
10:30AM	Logitech Targets Hybrid Work Needs With Zone Wireless 2 Launch (Zacks)
10:01AM	Cash Flow + Capital Gains: 3 Tech Stocks That Do Both (Barchart)
10:00AM	Garmin Strengthens Golf Tech Edge With Noonan Partnership (Zacks)
09:59AM	Here's what's worth streaming in October 2025 on Netflix, Hulu, HBO Max and more (MarketWatch)
08:18AM	AAPL: Apple Stock Wobbles as iPhone 17 Demand Cools In U.S. Market (GuruFocus.com)
08:00AM	Beyond Market Price: Uncovering Apple Inc's Intrinsic Value (GuruFocus.com)
07:02AM	Qualcomm Is on Its Biggest Uptrend in 2 Years-Can It Continue? (MarketBeat)
06:00AM	Beyond Nvidia: How to spot the next AI breakout for your portfolio (Yahoo Finance Video)
05:24AM	For data center contracts, its all about the fine print (Construction Dive)
04:15AM	These 2 Top Dividend Stocks Are Finally Rebounding, and There Might Be More Upside Ahead (Motley Fool)
03:10AM	Prediction: This Artificial Intelligence (AI) Stock Will Be the Next Apple of the 2030s (Motley Fool)
01:24AM	Apple (AAPL) Reiterated Sector Weight by KeyBanc on Mixed iPhone 17 Demand (Insider Monkey)
01:00AM	Apple is falling out of love with Labours Britain (The Telegraph)
Sep-29-25 11:59PM	OpenAI's First Ad Campaign for ChatGPT, Anthropic's First Ad Campaign for Claude, Chatbot Rivalry (Above Avalon)
11:56PM	iPhone Air as a Bridge to AI Devices? (Above Avalon)
11:26PM	AI phones still lack killer feature despite Qualcomm, MediaTek, and Apple's push (DigiTimes)
10:36PM	Apple reportedly develops ChatGPT-like app to test revamped Siri after multiple delays (DigiTimes)
07:28PM	Will Amazon Stock Keep Rebounding This Year? (Zacks)
07:22PM	Apple device sales drive robust growth in optical manufacturing sector in late 2025 (DigiTimes)
01:59PM	Intel is one of the hottest chip stocks this year. Here's where things stand now. (MarketWatch)
01:02PM	Apple Momentum Slows as Jefferies Reiterates Hold at $206 (GuruFocus.com)
01:02PM	Anthropic launches Claude Sonnet 4.5, its best AI model for coding (TechCrunch)
12:35PM	S&P 500 Keeps Grinding Higher (Barrons.com)
12:06PM	Amazon Stock Is Underperforming Badly in 2025. What It Needs in Q4. (Barchart)

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Insider Trading	Relationship	Date	Transaction	Cost	#Shares	Value ($)	#Shares Total	SEC Form 4
KATHERINE L ADAMS	Officer	Oct 02 '25	Proposed Sale	255.45	47,125	12,038,081		Oct 02 04:25 PM
O'BRIEN DEIRDRE	Officer	Oct 02 '25	Proposed Sale	257.38	43,013	11,070,897		Oct 02 04:10 PM
COOK TIMOTHY D	Officer	Oct 02 '25	Proposed Sale	256.81	129,962	33,375,268		Oct 02 04:09 PM
WILLIAMS JEFFREY E	Officer	Oct 02 '25	Proposed Sale	256.58	43,013	11,036,060		Oct 02 04:04 PM
LEVINSON ARTHUR D	Director	Aug 28 '25	Sale	232.07	90,000	20,886,300	4,069,576	Aug 29 06:30 PM
LEVINSON ARTHUR D	Director	Aug 28 '25	Proposed Sale	232.07	90,000	20,885,966		Aug 28 04:03 PM
O'BRIEN DEIRDRE	Senior Vice President	Aug 08 '25	Sale	223.20	34,821	7,772,047	136,687	Aug 12 06:30 PM
O'BRIEN DEIRDRE	Officer	Aug 08 '25	Proposed Sale	223.20	34,821	7,772,065		Aug 08 04:07 PM
KONDO CHRIS	Principal Accounting Officer	May 12 '25	Sale	208.19	4,486	933,955	15,533	May 14 06:30 PM
Parekh Kevan	Senior Vice President, CFO	Apr 23 '25	Sale	206.00	4,570	941,420	4,569	Apr 25 06:30 PM
KEVAN PAREKH	Officer	Apr 23 '25	Proposed Sale	199.74	4,570	912,812		Apr 23 04:22 PM
WILLIAMS JEFFREY E	COO	Apr 02 '25	Sale	224.01	35,493	7,950,691	390,059	Apr 03 06:33 PM
COOK TIMOTHY D	Chief Executive Officer	Apr 02 '25	Sale	223.65	108,136	24,184,658	3,280,295	Apr 03 06:32 PM
Adams Katherine L.	SVP, GC and Secretary	Apr 02 '25	Sale	223.67	38,822	8,683,252	179,158	Apr 03 06:31 PM
KATHERINE L ADAMS	Officer	Apr 02 '25	Proposed Sale	223.19	38,822	8,664,682		Apr 02 04:26 PM
WILLIAMS JEFFREY E	Officer	Apr 02 '25	Proposed Sale	224.01	35,493	7,950,684		Apr 02 04:14 PM
COOK TIMOTHY D	Officer	Apr 02 '25	Proposed Sale	223.65	108,136	24,184,498		Apr 02 04:12 PM
LEVINSON ARTHUR D	Director	Feb 03 '25	Sale	226.35	1,516	343,147	4,159,576	Feb 04 06:33 PM
LEVINSON ARTHUR D	Director	Feb 03 '25	Proposed Sale	226.35	1,516	343,147		Feb 03 04:18 PM
WILLIAMS JEFFREY E	COO	Dec 16 '24	Sale	249.97	100,000	24,997,395	389,944	Dec 18 06:30 PM
WILLIAMS JEFFREY E	Officer	Dec 16 '24	Proposed Sale	249.97	100,000	24,997,440		Dec 16 04:15 PM
LEVINSON ARTHUR D	Director	Nov 18 '24	Sale	228.66	75,000	17,149,500	4,209,576	Nov 19 06:31 PM
LEVINSON ARTHUR D	Director	Nov 15 '24	Sale	224.68	75,000	16,851,000	4,284,576	Nov 19 06:31 PM
LEVINSON ARTHUR D	Director	Nov 19 '24	Sale	229.28	50,000	11,464,000	4,159,576	Nov 19 06:31 PM
KONDO CHRIS	Principal Accounting Officer	Nov 18 '24	Sale	228.87	4,130	945,233	15,419	Nov 19 06:30 PM
LEVINSON ARTHUR D	Director	Nov 19 '24	Proposed Sale	229.28	50,000	11,464,127		Nov 19 05:04 PM
LEVINSON ARTHUR D	Director	Nov 18 '24	Proposed Sale	228.66	75,000	17,149,334		Nov 18 04:03 PM
LEVINSON ARTHUR D	Director	Nov 15 '24	Proposed Sale	224.68	75,000	16,850,931		Nov 15 04:31 PM
Maestri Luca	Senior Vice President, CFO	Oct 04 '24	Sale	226.52	59,305	13,433,769	107,788	Oct 08 06:30 PM
Luca Maestri	Officer	Oct 04 '24	Proposed Sale	225.67	59,305	13,383,359		Oct 04 05:04 PM

open in yahoo | open in reuters | open in marketwatch | open in google | open in EDGAR

AAPL

Apple Inc

Upgrade your FINVIZ experience